2019 Ram 2500 Tradesman on 2040-cars

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Junkyard Gem: 1997 Dodge Ram 2500, Vanlife Edition

During my journeys through the big self-service car graveyards of Colorado's Front Range, I find some interesting art cars and labor-of-love hand-built camping vehicles, plus lots of machines with impressively high final odometer readings. Today's Junkyard Gem is one that combines all three types in one fascinating late-20th-century package. I shot these photos way back in December of 2019, just before the pandemic sent thousands of new adventurers pursuing #vanlife dreams on the roads of North America. This '97 Ram three-quarter-ton van is the third generation of a Chrysler van lineage stretching back to 1970. It began life as a 127" wheelbase cargo version with the Maxi stretched rear. The 2500 Maxi's total length of just over 19 feet made it a good starting point for a camper conversion. MSRP for this hauler was $19,600 when new, or about $36,505 in 2022 frogskins. So much work went into this Ram's interior fittings and exterior paint that I knew I'd be able to find something online about its history. After a few fruitless attempts soon after I shot the photos, I back-burnered my Adventure One Van research project for a while. Then, just last weekend, success! It turns out that this van was customized by Antonio de Irun, a multidisciplinary artist in Boulder, Colorado. He refers to this Dodge as an "Adventure Reform Van" and there's a page documenting its construction on the website of a Florida custom-van company. Most of the nice stuff that was inside got removed before the van entered the junkyard ecosystem, but you can see the general structure of the living and storage layout. Plenty of carpentry and upholstery work went into the Adventure Reform Van aka Adventure One. There's electrical wiring, insulation, everything needed for life on the road. Many, many hours of work must have gone into the intricate paint designs all over the vast expanse of Ram Maxi body. So why didn't this van survive into the era of pandemic vanlife? I think this odometer tells us why: 292,844 total miles, of which I'm assuming 200,000 miles were spent on a powertrain-punishing life of deliveries and trips to job sites. The engine is this 5.9-liter Magnum V8, a modernized version of the good old LA-series 360 equipped with the distinctive "beer barrel" intake manifold and rated at 234 horsepower and 330 pound-feet. The 360 first hit the road in the 1971 model year, with production of 360s and the later Magnum 5.9s continuing well into our current century.

Ram wants its midsize truck situation 'fixed soon'

The rumors of a midsize Ram pickup are like a metronome — sometimes in motion, sometimes dead. This week the rumor is alive, so reports Automotive News. Fiat Chrysler CEO Mike Manley admitted during an earnings call that the lack of a mid-sizer is "a clear hole in our portfolio," and that the Ram product development team is "focused on it." Puzzling that out means finding "a cost-effective platform in a region where we can build it with low cost and it still being applicable in the market." But he wants a solution found soon. During the product roadmap presentation FCA made in June last year, late CEO Sergio Marchionne said the middling pickup would be built in Mexico. That tidbit came after years of Marchionne saying the brand would get in the segment, only to have the idea shot down by Ram bosses. At the 2012 Detroit Auto Show, a year after the midsize Dodge Dakota went off the market, Marchionne said the brand would reinstate a new-generation Dakota, with a better-than-50% chance it would be unibody. In 2013, then-Ram president Reid Bigland said the chances were tiny because the numbers didn't add up. The two men got on the same page, in favor of, in 2014. In March 2016, Marchionne said, "I like that space a lot," and "It's a good space to be in." Exactly one month later, then-Ram CEO Bog Hegbloom said the idea was dead because he couldn't make a business case for it. Come early 2018, even Marchionne had joined the naysayers. He told Automobile, "We did not think it was necessary to re-enter that market after our last experience." The snag was, and remains, that a smaller truck has "a cost structure very similar to our Ram 1500. We have not found an economic way to get this done." Four months later, there's a midsize pickup on the product roadmap. Then, at this year's New York Auto Show, Ram Trucks boss Jim Morrison told us Ram had no plans yet for a smaller pickup, although the division continues to look at its options. Last September an Automotive News report forecast the truck to be built in Toledo alongside the Jeep Wrangler and Gladiator pickup. When Car and Driver asked for clarification about Toledo or Mexico, FCA pointed to Marchionne's comments referring to Mexico. It appears that's the angle Manley and his team are still trying to make work. The Saltillo, Mexico, assembly plant now builds Ram's heavy-duty trucks, but observers expect HD production to move to the U.S. to make room for the smaller pickup.

Ram 2500HD, 3500HD Kentucky Derby edition gives a leg up to horse owners

This year will be the 145th running of the Kentucky Derby horse race at Churchill Downs, an event and a track Ram has sponsored for the past 10 years. To celebrate the milestones, Ram's unveiled a Kentucky Derby Limited Edition of the recently introduced 2500 HD and 3500 HD. The truck maker specced equipment meant to give breeders and their crews confidence when hauling multi-million-dollar, 3-year-old Thoroughbreds. That means trailering technology like the 360-degree surround-view camera with trailer-reverse guidance, fifth-wheel/gooseneck prep, and air suspension with bed lowering. There's also Forward Collision Warning-Plus with trailer braking, and a bed step. Starting with the Limited trim, those features come as part of the Limited Level 1 Equipment Group, Towing Technology Group, and 5th Wheel/Gooseneck Towing Group. That bundle throws in the Uconnect 12-inch touchscreen radio with Sirius XM 360L and navigation, power-retracting running boards and blind-spot monitoring, too. The combined price of those packages alone is $3,885. Ram has priced the Kentucky Derby trucks at $66,890 for the 2500 HD, $68,240 for the 3500, plus a $1,695 destination fee for both. That's $2,250 more than the base price of the 2500 Limited, and just $625 more than the entry-level 3500 Limited. The extra-cost equipment doesn't end there, though. A billet-appearance grille sets the tone up front, body-colored bumpers are fitted front and rear, and a DOT safety kit gets stashed in a cubby. The interior's been dressed in black and saddle brown leather with greystone stitching and piping. Ram has capped production at 1,000 units, available in almost every configuration possible on the 2500 and 3500: Cummins 6.7-liter Turbo Diesel I-6 in standard or 1,000 foot-pound trim, 6.4-liter Hemi V8, 4x2 or 4x4, Mega Cab or Crew Cab, single rear wheel or dual rear wheel, 6-foot-4 or 8-foot bed lengths. The only exclusion appears to be that you can't order the truck in Billet Silver Metallic, one hue in the eight-strong exterior palette. If you're OK with that, then giddy up.