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FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.

Airbags on some 2019-2020 Ram 1500 pickups might not work

FCA has issued an airbag-related recall for 295,981 Ram 1500 pickup trucks, but in this case, there is no risk of explosions. Instead, the airbags and the seat belt pretensioners might not work at all. According to Ram, some 1500 trucks from the 2019 and 2020 model years might have faulty Occupant Restraint Controllers (ORC). The flash memory in the ORCs could become corrupt, which would then interfere with the pickups' safety features. As a result, the seat belt pretensioners and the airbags could become disabled. This is obviously a major problem, should occupants get into a crash after this occurs. The recall was filed to NHTSA.com on May 31, 2019, and uses campaign number 19V407000. Starting July 20, 2019, FCA will notify owners if their trucks are affected, and dealers will provide the fix. The ORC will either be reprogrammed or completely replaced at no cost to the customers. Questions can be addressed through Chrysler's customer service number, 1-800-853-1403, with V61 and V71 recall reference numbers.

2021 Ram TRX will get new FCA 'Know & Go' app to educate owners about their truck

FCA has developed a new app called “Know & Go,” and itÂ’s debuting with the 2021 Ram TRX. The purpose of the app is to help owners get more acquainted with and learn about their vehicle without having to dig through the ownerÂ’s manual. Instead, the app allows you to point your camera at certain things within and around the vehicle, and then it brings up information about what your camera is trained on. It uses augmented reality technology to make it work. For example, if you point the camera at the engine bay, youÂ’ll be prompted with a detailed description of the 6.2-liter supercharged V8 that makes 702 horsepower and 650 pound-feet of torque. 2021 Ram 1500 TRX front 3/4 in motion View 53 Photos The few photos provided by FCA show items that the app can read such as your drive mode switcher, off-road pages, paddle shifters and more. ItÂ’ll pull up sections of the ownerÂ’s manual, suggest how-to videos for certain functions and even prompt you to dive into features you might not know existed. Considering how complex and complicated modern cars can be, we imagine this has the potential to enlighten some folks about features that would otherwise go undiscovered. Of course, that also assumes the owner will actually download the app and use the AR technology correctly. FCA says the app is rolling out with functionality for the TRX initially, but says we should expect to see it on other FCA vehicles soon. ItÂ’s very likely still no replacement for reading your ownerÂ’s manual cover-to-cover, but the quick and easy access to information is still a boon in our eyes. 2021 Ram 1500 TRX interior View 21 Photos Related Video: