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Ram shows off its 2019 Heavy Duty trucks in Laramie Longhorn trim

It may not be everyone's bag (baby), but Ram's high-end Laramie Longhorn trim level has proven quite successful for the truck maker. The Southwestern-themed kit has won the Luxury Pickup Truck of Texas award three years in a row, and you know how popular fullsize pickups are in the the great state of Texas. No surprise, then, that the truck is making its debut today at the Houston Auto Show just a week after other trim levels of Ram's 2019 2500 and 3500 Heavy Duty pickup truck line were displayed in Detroit. Like other 2019 Ram HDs, the Laramie Longhorn comes standard with a 6.4-liter gasoline-fueled Hemi V8 sending 410 horsepower and 429 pound-feet of torque through an 8-speed automatic. Two diesel engines are optional, both sourced from Cummins, both displacing 6.7 liters, and both mated up with 6-speed automatic transmissions. The first step up the diesel ladder nets the buyer 370 hp and 850 lb-ft. But the big dog is the High Output inline-six-cylinder diesel with 400 horsepower and a superlative-defying 1,000 lb-ft of torque at just 1,800 rpm. What sets the Laramie Longhorn apart from lesser models are its interior furnishings. It's heavy on full-grain leather, but now boasts a new alligator skin-embossed surface over the center console, instrument panel, seats and door-panel inserts. Warm-hued satin chrome and brushed nickel trim are unique to the Longhorn, as are barn-wood accent pieces. The interior color offerings include a two-tone brown and a black and tan package. Outside, the Laramie Longhorn offers optional RV Match Walnut Brown bumpers and flares for those who want a unified towing experience. Wheels measuring 20 inches in diameter are offered in various finishes, and the badges are inspired by large belt buckles. See for yourself in the image gallery up above. If you find the style appealing, prefer to travel with your vacation home in tow, and don't mind a starting price that's sure to approach $60,000 with the base V8, Ram promises its Heavy Duty haulers will ride better than their Ford or Chevy equivalents due to their five-link coil and air-bag supported suspension systems. Plus, with a max tow rating of 35,100 pounds courtesy of the the Cummins H.O. powertrain, Ram has bragging rights as the baddest truck in town... for now. Related Video:

2014 Ram ProMaster configurator reporting for heavy duty

Ram has brought the configurator online for all sizes of its new ProMaster van, known to the rest of the world as the Fiat Ducato. Destined to take on the new Ford Transit and Nissan NV, the ProMaster is available in three sizes - 1500, 2500, and 3500.
Once a size has been chosen, the world is your oyster. We could (probably) spend the rest of our day with this configurator and not repeat a build once. Each truck can be had in different styles ranging from windowed van to cargo hauler to cutaway truck, while buyers can also choose from a number of wheelbases and roof heights.
Add to that an options sheet that's almost Porsche-like in length, and you get a van that can be completely customized to the needs of your business. Check out all three configurators at the following links: 1500, 2500 and 3500.

2021 Ram 1500 TRX Suspension Deep Dive | Underbelly of the beast

I think we can all agree that we have been waiting for a gonzo full-size truck like the 2021 Ram 1500 TRX for a long time. After all, it has been over a decade since the Ford F-150 Raptor came out, and it was such an immediate hit that I expected its direct competitors to respond much sooner than this. We all knew something was finally brewing in 2016, when the TRX concept was unveiled at the Texas State Fair. I was there, and was among the many who gave the assembled Ram higher-ups an enthusiastic thumbs-up. That’s what they were hoping to see before they greenlit the project. The pace of development being what it is, and with the redesigned, current-generation Ram 1500 a prerequisite that understandably had to come first, itÂ’s no surprise that weÂ’re only seeing it now as a 2021 model. You may be biting your tongue that I overlooked the Tundra TRD Pro or the Chevrolet Silverado Trail Boss, but neither of those comes close to following the formula established by the Raptor: big engine, a much wider stance than the base truck, greatly enhanced suspension travel, huge tires and swollen fenders to cover it all. Only the Raptor and the TRX fit that mold. For now.   Before I got started, I first pointed the TRX up my RTI ramp and measured its Flex Index score. Please excuse the shaded nose; the truck ran farther up than IÂ’d guessed and literally drove out of the picture. But something in my subconscious warned me to keep the garage door open, which was fortuitous because the nose of the Ram ended up inside. The TRX hiked its front wheel 29 and 7/8 inches off the ground before the left rear tire reached the point of lift-off, and that equates to a climb of 87.4 inches up the deck of my ramp. Divide that by the TRXÂ’s wheelbase of 145.1 inches, multiply by 1,000, and you arrive at a Flex Index score of 602 points. It could have been a few points higher, I think, if I could have straightened out the steering a bit better. But the high-grip cheese grater surface of my ramp was firmly dug in and having none of it. This is an extremely good score for a full-size crew cab pickup. LetÂ’s take a closer look at what made that possible.   The track width of the TRXÂ’s double wishbone front-suspension is a full 6 inches broader than a regular Ram 1500, and you are looking at the parts that are responsible. The lower wishbone (yellow arrow), the upper control arm (green) and the steering knuckle (red) conspire to add 3 inches per side to the TRXÂ’s stance.