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FCA Drive for Design Ram truck contest winners chosen

Last month, Fiat Chrysler held a 24-hour sketch battle open to anyone in the world willing to design the "wickedest and most outrageous" version of a Ram truck. That flash contest was a sideshow to the main event, FCA's annual Drive for Design competition open to high schoolers in the 10th, 11th, and 12th grades who were this year asked to design a Ram pickup for the future. The automaker's design team judged the entries, led by Ram Truck and Mopar Exterior Design boss Mark Trostle, with outside input from Detroit sculptor Josh Welton. The contest closed on May 1, and the winners have been decided: Job Skandera, a 12th grader from Santa Clara, California took first place with his Ram Magma; Vincent Piaskowski, an 11th grader from Birmingham, Michigan (home of Autoblog's headquarters) earned second place with an electric Ram; third place went to the Ram 1500 Series A by 11th grader Alex David Kirschmann from Auburn Hills, Michigan. Kirschmann clearly has a knack for this since he earned second place in last year's Drive for Design competition. The Ram Magma's name is suggested by the translucent polycarbonate windows that forego traditional tinting for a crystalline red privacy sheen "inspired by volcanic igneous rock." The Magma also showcases multiple light bars stretched across the roof, a UV water purifier system between the cab and bed, and a stove embedded into the tailgate. Thankfully, the feature set includes an adjustable suspension that lowers the cab to mortal levels of ingress. The electric Ram protects its extremities with a lightweight graphene hardcoat, offers side storage outside the bed, more storage under the bed floor, a heavy duty power station tucked into the bed wall, and the sandwiched tailgate can form a two-tier shelf system for organization on the job site. That tailgate gives us some real ideas. The 1500 Series A is Judge Dredd's truck when he leaves his Lawmaster motorcycle at the office. The RamBox storage compartments and retractable tonneau cover would represent sentimental historical touches when he's running errands — and moving everyone out of his way — in Mega-City One. Due to social distancing, the traditional awards ceremony and visit to FCA design HQ to talk with team members had to be canceled.

Ram establishes new commercial truck division

To better go after the work truck market that its rivals Ford and General Motors have dominated for some time, the Ram Truck brand of Chrysler is starting a new sub-line of work vehicles called Ram Commercial. Rather than carrying the full Ram Commercial name, each model in the new lineup would wear the Tradesman trim level, which means that the Ram 1500 Tradesman is disappearing for retail buyers only and will still be available for commercial or fleet buyers.
The Ram Commercial lineup will consist of current products like the Ram 1500 Tradesman, Ram Heavy Duty Tradesman pickups and chassis cab trucks, and the Ram C/V Tradesman cargo van, but it will also be adding a new full-size van called the 2014 Ram ProMaster Tradesman based off the Fiat Ducato. It also looks like Ram Commercial will be getting a smaller van from the Fiat Professional brand to go up against small cargo-friendly vehicles like the Ford Transit Connect and Mini Clubvan, but we can't tell if this new model is based on the Fiat Scudo, Doblo and Florino.
Ram Commercial buyers will also benefit from the BusinessLink and "On The Job" programs. Both programs make it easier for businesses to purchase and maintain their fleets.

2021 Ram 1500 TRX First Drive | King of the Jurassic parking lot

Looking over the spec sheet of the 2021 Ram 1500 TRX, it’s hard not to think America has hit peak pickup truck. Everything about the TRX is bigger, better and badder than any truck thatÂ’s come before, including its one obvious bogey, the Ford F-150 Raptor. For starters, the Ram has a 252-horsepower and 140-pound-foot advantage on the Ford. That means the TRX is quicker and faster, and it can haul and tow marginally more. The TRX has a nicer interior and its supercharged V8 engine sounds a heck of a lot better than the RaptorÂ’s turbocharged V6. Altogether, that ought to equal a truck thatÂ’s more fun to drive. The TRX certainly doesnÂ’t hide its off-road-performance intentions under subtle bodywork. Big, burly fenders with thick black flares cover massive 35-inch Goodyear Wrangler All Territory tires. Those body sides blend in nicely with an equally swollen hood that features a huge blacked-out air intake nostril at its leading edge and matte black gills on either side. A trio of government-mandated running lights sit inside the scoop, echoing the marker lights attached to ultra-wide dually pickups. Naturally, huge RAM scripting features front and rear, and thereÂ’s plenty more badging to make sure everyone knows this T-Rex sits at the top of the dino food chain. More important than the muscular styling is what that bodywork encases, starting with a frame that Ram says shares just 25% with lesser 1500s. ItÂ’s designed to be stiff and durable enough to withstand off-road terrain at speeds of 100 mph. The TRX boasts 11.8 inches of ground clearance, and can ford water up to 32 inches deep. Bilstein Black Hawk e2 adaptive shocks with nitrogen-charged remote reservoirs continuously adjust to handle current demands, whether that means taking the edge off a bumpy road or absorbing much larger impacts, like when landing a jump. There's 13 inches of wheel travel up front and 14 inches out back, allowing for a huge amount of articulation.  All that heavy-duty equipment adds weight. Ram says the TRX gains about 600 pounds of burly mass in the transition from regular Hemi-powered 1500 to Beast Mode off-roader, leading to a truck that tips the scales at over 6,350 pounds. For perspective, a Ram Rebel 4x4 weighs a little less than 5,400 pounds and the Ford Raptor SuperCrew weighs less than 5,700. 2021 Ram TRX View 61 Photos Good thing about that massively powerful engine, then.