2023 Ram 1500 Limited Longhorn Crew Cab 4x4 5'7" Box on 2040-cars

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United States drivers buying fewer Mexican-made cars

Crossovers and pickup trucks are not only growing in market share, they're also more profitable than cars. A crossover on the same platform as a sedan retails for thousands more, despite similar components. It's one of the reasons we've seen automakers rapidly shifting production of their sedans and hatchbacks to Mexico, where cheap labor preserves the thin profit margins on these inexpensive vehicles. But as the market continues to shift in the United States, Mexico is getting burned by its lack of product diversity. The country's auto exports, which are heavy on cars, suffered a 16-percent drop last month, Automotive News reports. In total, year-over-year exports fell from 233,515 to 197,020 last month, while year-to-date exports are down by 7.4 percent, from 922,029 to 854,118. The number one culprit? America – which usually accounts for 75 percent of Mexico's exports – and its appetite for crossovers and pickup trucks bolstered by cheap gas prices. While Mexico does build some light truck models – AN specifically calls out the Ram 2500, Honda HR-V, GMC Sierra, and Toyota Tacoma as export leaders – the vast majority of vehicles rolling out of its factories are sedans and hatchbacks. In fact, the three biggest drops in Mexican exports came from companies whose south of the border factories only build cars – Ford (Fusion/Lincoln MKZ and Fiesta), Mazda (Mazda3), and Volkswagen (Golf and Jetta). Mexican Automotive Industry Association President Eduardo Solis told AN the export shortfall will likely be sorted out sooner rather than later, thanks to a pair of new factories – a Kia car factory and an Audi SUV plant – that are coming online by year's end. The two facilities will add around 100,000 vehicles to the country's export totals, which Solis said should leave the industry on the verge of breaking another export record in 2016. But how sustainable will these record-breaking years be? Slapping an "Hecho en Mexico" sticker on a new German SUV won't be enough to change the fact that Mexico's product mix is tilted too heavily towards body styles that are not growing in volume. Mexico's record-breaking export years probably aren't at an end, but we'd argue they're certainly under threat. News Source: Automotive News - sub. req.Image Credit: Omar Torres / AFP / Getty Images Plants/Manufacturing Ford GMC Honda Mazda RAM Volkswagen Truck Crossover SUV Mexico

Ram introduces 5th and final 'Built to Serve' edition

Ram introduced the fifth and final variant of its "Built to Serve" pickup series Tuesday. Finished in Spitfire (orange) or Bright White, this final version honors the Coast Guard.  "We owe a huge debt of gratitude to our armed forces and the brave men and women who serve them. These 'Built to Serve' models are just one way we honor those who have selflessly served our country," said Mike Koval Jr., Ram Brand Chief Executive Officer – Stellantis. "Whether civilian or military, Ram truck owners are very familiar with this adage as itÂ’s something we strive to build into every truck and van we produce." The trucks were originally slated to roll out in increments between Veterans Day 2019 and 2020, but it appears the release cadence may have been interrupted slightly by the many calamities of the past year. Each of the five comes in one of two special colors chosen to "evoke the spirit, the mission and history of that service," and a limited build number. These are the final of 10,000 (1,000 more than Ram initially planned) "Built to Serve" editions divvied up so that each branch gets two appropriate color choices out of 10 total: Gator (1,000 units) and Diamond Black (1,000); Ceramic Gray (1,000) and Patriot Blue (1,000); Anvil (1,250) and Billet Silver (1,500); Tank (1,000) and Flame Red (1,000); and Spitfire (500) and Bright White (750).  Available on every body style and powertrain, a Built to Serve package costs $2,795. Every truck comes with the 4x4 Off-Road Group, which bundles features like all-terrain tires, an electronic-locking rear axle, hill descent control, tow hooks, and four thick skid plates. They're easy to spot thanks to their prominent rear quarter panel decals. Cosmetic upgrades include an all-black grille and surround, black badges, side steps, black four-inch exhaust tips, body-colored wheel arch trim, and 20-inch wheels finished in Technical Gray.  Ram has used the series to help bring more attention to a volunteer initiative the automaker has run since 2015, not-coincidentally called Built to Serve.  Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Stellantis expects to hit emissions target without Tesla's help

Franco-Italian carmaker Stellantis expects to achieve its European carbon dioxide (CO2) emissions targets this year without environmental credits bought from Tesla, its CEO said in an interview published on Tuesday. Stellantis was formed through the merger of France's PSA and Italy's FCA, which spent about 2 billion euros ($2.40 billion) to buy European and U.S. CO2 credits from electric vehicle maker Tesla over the 2019-2021 period. "With the electrical technology that PSA brought to Stellantis, we will autonomously meet carbon dioxide emission regulations as early as this year," Stellantis boss Carlos Tavares said in the interview with French weekly Le Point. "Thus, we will not need to call on European CO2 credits and FCA will no longer have to pool with Tesla or anyone." California-based Tesla earns credits for exceeding emissions and fuel economy standards and sells them to other automakers that fall short. European regulations require all car manufacturers to reduce CO2 emissions for private vehicles to an average of 95 grams per kilometer this year. A Stellantis spokesman said the company is in discussions with Tesla about the financial implications of the decision to stop the pooling agreement. "As a result of the combination of Groupe PSA and FCA, Stellantis will be in a position to achieve CO2 targets in Europe for 2021 without open passenger car pooling arrangements with other automakers," he added. Tesla's sales of environmental credits to rival automakers helped it to announce slightly better than expected first-quarter revenue this week. The next tightening of European regulations will soon be the subject of proposals from the European Commission. The 2030 target could be lowered to less than 43 grams/km. Related Video: Government/Legal Green Alfa Romeo Chrysler Dodge Fiat Jeep Maserati RAM Tesla Citroen Peugeot Emissions Stellantis