2014 Ram 1500 Tradesman/express on 2040-cars

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Chevy ramping Silverado incentives after Ram beats it in March

General Motors isn't losing the pickup war without a fight. With the Silverado narrowly falling to third place in the truck segment in March, Chevrolet has announced that it is going to continue its Truck Month pricing through the end of April. In addition to those incentives, some Chevy pickups are going to see even deeper discounts, according to Automotive News.
General Motors Sales Reporting spokesperson Jim Cain says the reason for extending the sale is simple. "It worked," he said. The Silverado's sales were up 6.8 percent for March, which is a big win for a truck with sales down 7.6 percent for the year so far. "Last month we handily beat expectations," he said. Cain attributed the success to having "a simple, straightforward message." He also claimed that the pickup was also able to see growth with lower incentives than competitors. With the weather warming and the economy improving, he thinks the Silverado has the momentum to improve further.
The Truck Month incentives knock as much as $7,541 off some Silverado models, and Chevy is planning even more incentives on top of that in April. "Okay - time to take the gloves off and go back and take back what rightfully belongs to every one of you ... Silverado truck sales," said an email sent to dealers from GM's district manager in the Northeast, received by Automotive News, announcing lower lease rates.

Ram increasing EcoDiesel production [w/video]

The Ram 1500 EcoDiesel shot out of the gate with strong sales by filling its initial allocation of 8,000 orders in just three days, in February. At the time, Ram expected that the oil-burning variant would account for around 10 percent of 1500 output, but it knew there was room to grow if the demand was there. Apparently it is, as the truck maker is doubling the diesel's production mix for the 2015 model year to 20 percent of the pickup's total volume.
Since hitting the market, the EcoDiesel has been a smashing success, according to Ram. The company claims that nearly 60 percent of its sales have been conquests from other truck brands, and its popularity has boosted the 1500's average transaction price, as well. In an accompanying video, brand president Bob Hegbloom said that customers have been demanding more of them.
"Innovation sometimes comes with risk, but being first to market with a diesel engine for the half-ton segment has shown to be a great decision for the Ram Brand," said Hegbloom in the company's release.

2020 Ram 2500 Power Wagon spied, retains live axles and winch

We enjoy the Ram 2500 Power Wagon quite a bit here at Autoblog. It's big, brash and distinctly old-school. The basis for the current truck — the Ram Heavy Duty — goes back nearly a decade, so we've been looking forward to the updated version, especially given just how good the new Ram 1500 is. These new spy shots don't reveal too much, but it looks like the new Power Wagon will be just as capable as the outgoing model. Underneath, you can see that the Power Wagon will stick with a live axle both front and rear. It also looks like the truck might have a sway bar disconnect. The front bumper looks like it will still have a winch, likely another Warn-supplied unit. The wheels and tires are the same as the outgoing model, though the former might get an update when the production car hits the road. We don't know what's under the hood, but we're hoping FCA's sweet 6.4-liter Hemi V8 carries over. You can't make out much of the styling through the camouflage, but, like the current truck, expect it to look a lot like the Ram 1500 Rebel. The fenders look a little higher, and the front lighting is obviously LED. Like the exterior, the Power Wagon's interior should look a lot like the Ram 1500's. Look for more on the Power Wagon and the new 2020 Ram 2500 early next year. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Featured Gallery 2020 Ram 2500 Power Wagon View 16 Photos Image Credit: SpiedBilde Spy Photos RAM Truck Off-Road Vehicles Performance ram power wagon ram 2500 power wagon