2014 Ram 1500 Slt on 2040-cars

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Recharge Wrap-up: Child Tesla driver hits baby in Chinese mall, Ram adds new CNG offering

A five-year-old child in a China shopping mall started a Tesla Model S at a display and hit a baby in a stroller. The baby fell out of the stroller and was unhurt, according to the report. A reporter from a local newspaper arrived at the scene to find the other Model S on display still powered on, this one with another child in the driver's seat. The cars had wooden blocks under the brake pedals and stickers warning the public not to touch the touchscreen. Police have opened an investigation into the incident. Read more and see all the photos at Car News China. Ram will add a new compressed natural gas pickup truck to its lineup. The new offering, which is smaller and less expensive than the current CNG pickup (pictured), will be available as a regular cab two-door with two-wheel drive and a long bed. Ram has sold 1,000 of the current 2500 CNG four-door 4x4 offering since going on sale in 2012. Ram believes the new offering will expand sales to fleet operators looking for a less-expensive truck. Read more at Automotive News. New methods of harvesting energy are being explored for automobiles. By now we're all familiar with regenerative braking, but thermoelectric harvesting from the motor, range extender or possibly even the exhaust could come to cars soon. Energy harvesting shock absorbers and exhaust turbines are also viable. Wind turbines could generate electricity while the car is parked, and piezoelectric energy harvesting could run minor electrical systems while the car is in motion. Enough energy harvesting could allow cars to use much smaller engines, and could extend the range of electric vehicles. Read more at Energy Harvesting Journal.

Trucks, SUVs — and Camry — shine in mixed U.S. January vehicle sales

DETROIT — Automakers posted mixed U.S. new vehicle sales data for January, with American consumers continuing to abandon passenger cars for the larger pickup trucks, SUVs and crossover models that manufacturers also love because they are far more profitable. Total industry auto sales for the month rose 1 percent versus January 2016. According to Autodata Corp, which tracks industry sales, the seasonally adjusted annualized rate (SAAR) of U.S. car and light truck sales in January fell to 17.12 million units from 17.44 million a year earlier. Analysts polled by Reuters had expected a January SAAR of 17.2 million units. U.S. auto industry sales fell 2 percent in 2017 to 17.23 million vehicles after hitting a record high in 2016 and are expected to drop further in 2018 despite a solid economy. Interest rates are rising and around 4 million late-model used cars will return to dealer lots this year to compete with more expensive new ones. Automakers have used consumer discounts to boost sales, a growing concern for observers who say this undermines resale values and profits. Discounts declined in January, but remained above 10 percent of manufacturers' recommended prices. ""I think the industry has accepted that (sales) volumes will fall somewhat in 2018 ... and I don't think the industry is going to go over the cliff with insane incentives," Mike Jackson, chief executive officer of AutoNation Inc, told Reuters after his company, the largest U.S. auto retail chain, posted a higher quarterly net profit. Mark Wakefield, head of the North American automotive practice for consultancy AlixPartners, had a gloomier perspective. The industry's less-than-stellar sales performance for January showed "we are now past the peak," he said. "Automakers are now selling the deal instead of the vehicle," he said. "That's a tough spot to be in because that treadmill is hard to get off once you're on it." General Motors January sales rose 1.3 percent, driven by a 16 percent rise in fleet sales. Sales to consumers fell 2.4 percent. GM posted strong gains for models such as the Silverado pickup truck and Equinox crossover model, while its passenger cars continued to struggle. Ford The Blue Oval posted a 6.6 percent sales decline for January, with retail sales down 4.3 percent. Sales of Ford's F-Series pickup trucks - America's best-selling vehicle brand for decades — rose 1.6 percent. Passenger cars were down more than 23 percent.

Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.