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FCA goes all-in on Jeep and Ram brands on cheap gas bet

It's no surprise that as SUV and truck sales remain strong in the wake of unusually cheap gas, Jeep and Ram sales are taking off. What is a surprise is that FCA CEO Sergio Marchionne thinks that cheap gas will be a "permanent condition," and feels strongly enough about it to change up North American manufacturing plans. Jeep appears to be the biggest beneficiary of the product realignment. In addition to increasing the sales estimates for the brand worldwide upwards to 2 million units a year by 2018, the brand will get a flood of investment for new product and powertrains. Consider the Wrangler Pickup to be part of the salvo, as well as the Grand Wagoneer three-row announced in 2014 as part of the original five-year plan. The Wrangler four-door will get at least two new powertrains, a diesel and mild hybrid version, in its next generation. That mild hybrid powertrain may utilize a 48-volt electrical system like the one that's being developed by Delphi and Bosch – which the suppliers think will be worth a 10 to 15 percent fuel economy gain at a minimum. Down the road, in the 2020s, the Wrangler could adopt a full hybrid system. The diesel powertrain is planned for 2019 or 2020. The Ram 1500 is also pegged to receive a mild hybrid system, again potentially based on 48-volt architecture, sometime after 2020. Lastly, Jeep and Ram will take over some of the production capacity of existing plants. The Sterling Heights, MI, plant that builds the Chrysler 200 will now build the Ram 1500; the Belvidere, IL, facility that produces the Dodge Dart will take over Cherokee output; the big Jeep facility in Toledo, OH, will be used for increased Wrangler demand. In 2015, according to FCA's numbers, car and van demand went down by 10 percent, but SUV demand went up 8 percent and truck demand 2 percent. Considering that these are high-margin vehicles, FCA can't ignore the math. FCA also won't build any new factories to supplement production to meet demand, but instead are reshuffling production priorities. Think of it this way: FCA is gambling on cheap gas being a permanent part of our lives, at least into the 2020s. By doubling down on SUVs and trucks, the company stands to win big, unless a spike in gas prices changes the landscape. FCA isn't talking about a Plan B, so they're all in. It'll be interesting to see how this plays out.

2021 Ram 1500 Infotainment Driveway Test | Bigger IS better

The 2021 Ram 1500 comes standard with a simple 5-inch touchscreen, while the 8.4-inch version found on most versions as standard equipment is the same user-friendly unit found elsewhere in the Chrysler/Dodge/Jeep/Ram line up. Unlike all those other brands in the North American Stellantis empire (ugh), however, the Ram offers a unique take on the Uconnect: a 12-inch vertically oriented touchscreen. While other cars offer similarly tall screens, such as the Subaru Outback, Ford Explorer and every Volvo, none do such an exceptional job of taking advantage of the orientation and size. The same can be said in comparison to the Ford F-150's new jumbo touchscreen.  My full review of the system is in video form and can be watched above. I've also included a few pictures below to dig deeper and touch on some areas I missed in the video. Here's what the screen looks like when you just want a colossal map. Sadly, the map graphics are pretty low-fi and Garminy.  As I mention in the video, one of my favorite things about this system is the ability to choose what is displayed on top and what's displayed on the bottom. That the Ram's screen is basically the size of two normal screen definitely helps in this regard. I especially like that you can see Apple CarPlay at the same time as radio controls.  I also like how prominently placed and easily reached the radio preset buttons are in this full-screen media layout (utilizing the full-color logos of satellite radio stations is a nice touch, too).  One thing I didn't touch on in the video is the redundant control knob that's appreciated for scanning playlists or contacts. There are USB-A and USB-C ports up front. Note, however, that there are really only two outlets — each is just split between the different formats and you can only use one at a time. There's another unit like this in the back seat, as well as another USB-A port under the center armrest. This is a clever bit of design. The wireless charger is on the left and utilizes a holster-like element to press your phone against it, thus saving space versus the usual flat pad. That holster then extends to the right to hold in place phones without wirelessly charging them.  This and so many other thoughtful details are big reasons why the Ram 1500 interior has been so universally lauded. It's not just fancy leather, better-than-average plastics or even that gigantic "hey look at me!" screen. There's also tons of substance.   

2021 Ram TRX will get new FCA 'Know & Go' app to educate owners about their truck

FCA has developed a new app called “Know & Go,” and itÂ’s debuting with the 2021 Ram TRX. The purpose of the app is to help owners get more acquainted with and learn about their vehicle without having to dig through the ownerÂ’s manual. Instead, the app allows you to point your camera at certain things within and around the vehicle, and then it brings up information about what your camera is trained on. It uses augmented reality technology to make it work. For example, if you point the camera at the engine bay, youÂ’ll be prompted with a detailed description of the 6.2-liter supercharged V8 that makes 702 horsepower and 650 pound-feet of torque. 2021 Ram 1500 TRX front 3/4 in motion View 53 Photos The few photos provided by FCA show items that the app can read such as your drive mode switcher, off-road pages, paddle shifters and more. ItÂ’ll pull up sections of the ownerÂ’s manual, suggest how-to videos for certain functions and even prompt you to dive into features you might not know existed. Considering how complex and complicated modern cars can be, we imagine this has the potential to enlighten some folks about features that would otherwise go undiscovered. Of course, that also assumes the owner will actually download the app and use the AR technology correctly. FCA says the app is rolling out with functionality for the TRX initially, but says we should expect to see it on other FCA vehicles soon. ItÂ’s very likely still no replacement for reading your ownerÂ’s manual cover-to-cover, but the quick and easy access to information is still a boon in our eyes. 2021 Ram 1500 TRX interior View 21 Photos Related Video: