2017 Ram 4500 on 2040-cars

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Ram readying radical two-way split tailgate?

Ram may be preparing a new sort of tailgate that could rethink the way we access the bed of the company's pickup trucks. Rather than the typical fold-down tailgate that we know so well, patent drawings show a tailgate that combines the functionality of a traditional fold-down design with a 50/50 split that can, individually, be opened like a barn-door design or dropped flat like a standard tailgate.
Now, Ram is far from the first to toy around with something like this. The most obvious example is the Honda Ridgeline, which features a single-piece tailgate that is double-hinged so that it can open traditionally or be swung out to the side. The big news here is the split and the fact that each half can be used independently of the other. Unlike the Honda, the individual halves would be operated via touchpads.
The implications of this new design aren't entirely clear right now. It seems possible that the rendering could just be for a concept vehicle, but production is certainly possible as well - Ram has shown a real willingness to innovate in the pickup segment as of late, with features like coil-spring rear suspensions, light-duty diesels and the Ram Box bedside storage system.

Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

2015 Ram Promaster City is ready to take a load off [w/videos]

There are a few segments of the auto industry that are growing rapidly. Weirdly, though, one of the most notable is the compact cargo van market. What use to be the sole terrain of the Ford Transit Connect and the occasional Dodge Grand Caravan-based Ram C/V Tradesman is becoming a notable battleground. Nissan has dove headfirst into the market with its NV200, which will also be sold as a Chevrolet City Express and Ford recently released a heavily redesigned, more user friendly Transit Connect. Now, Ram is releasing its entry into the compact cargo segment.
Like the Transit Connect and NV, the all-new Ram ProMaster City is billed as a diet version of the full-sized workhorse van, the ProMaster. Also like its big brother, the 2015 ProMaster City is based off a commercial offering from Fiat Professional, the Doblò (the full-size ProMaster is based on the Fiat Ducato).
But while the ProMaster gets a pair of six-cylinder engines and a wide array of wheelbase and roof heights, the ProMaster City is simpler. The sole engine choice is the familiar 2.4-liter, Tigershark four-cylinder that's found in the vehicles Fiat Chrysler's compact-wide platform, such as the Chrysler 200, Dodge Dart and Jeep Cherokee. Power output sits at 178 horsepower and 174 pound-feet of torque. According to Ram, the ProMaster City boasts class-leading output and can sprint to 60 in 9.8 seconds. Perhaps knowing that's a ridiculous stat in a cargo van, Ram also cites a more useful 3.7-second run from zero to 30 miles per hour. The Tigershark sends its power through a nine-speed automatic transmission to the front wheels.