2024 Ram 3500 Ram 3500 Laramie Crew Cab 4x4 8' Box on 2040-cars

Auto blog

Ram 1500 Mossy Oak Edition ready to start Truck Dynasty in the Motor City

Throughout the last half of the 20th Century and extending into the 21st, our country has had an on-again, off-again love affair with redneck culture. Urban Cowboy begot The Dukes of Hazzard which bled into the Ernest movies, which, in turn, paved the way for the long locks of Joe Dirt and Kid Rock. These days Duck Dynasty is the ignoble standard bearer for the hillbilly way of life - a group that would undoubtedly feel right at home in the latest offering from Ram, the 2014 Ram 1500 Mossy Oak Edition.
Custom designed for the hunters, fishers and other outdoors-folks that make up the Ram customer base (according to the company's press release) the latest instantiation of the Mossy Oak boasts a liberal daubing of camouflage. The camo rides on top of your choice of Black, Black Gold Pearl, Prairie Pearl and with either a Canyon Brown or Frost Beige interior. All of the Mossy Oak Edition trucks are 4X4s with a Crew Cab body, perfect for hauling your hunting buddies out into the wild places of the world.
Fashionable redneck culture doesn't come cheap apparently; the Ram 1500 Mossy Oak Edition starts at $39,985 with a $1,195 destination fee.

Chrysler appoints new heads of Alfa Romeo and Ram

Chrysler has announced to two key appointments to its senior leadership, both of them taking immediate effect. First up is Reid Bigland, who has been named head of the Alfa Romeo brand for North America. Bigland has served until now as head of the Ram Truck brand, a portfolio he now hands over to Robert Hegbloom, who had served until now as its director.
As a result of the appointments, both Bigland and Hegbloom will take up seats on Chrysler's NAFTA Leadership Team, and Bigland will also join the Fiat Chrysler Group Executive Council - the highest decision-making body in the Fiat Chrysler Automobiles empire.
As per Sergio Marchionne's leadership style, Bigland will continue to serve in two major capacities, maintaining his role as president and CEO of Chrysler Canada. Other senior executives who hold multiple key portfolios include Harald Wester (who serves as the group's Chief Technology Officer and also overseas Alfa Romeo, Maserati and Abarth), Olivier Francois (group Chief Marketing Officer and head of the Fiat brand) and Michael Manley (head of the Asia-Pacific region and the Jeep brand).

Midsize Ram truck coming to U.S.

The midsize truck segment is officially back in full force. Today, at FCA's new five-year plan, company CEO Sergio Marchionne and Ram head Mike Manley announced that America will be getting Ram's new global midsize truck. The new model is designed for a global audience. It will not be based on the Mitsubishi Triton, we're told. FCA already sells that model in certain markets as the Ram 1200. Trucks for the North American market will likely be built in Mexico on the old Ram Heavy Duty production line. The upcoming Ram HD — set to debut at the 2019 Detroit Auto Show — will be built in the US. The timing of the new midsize Ram isn't pinpointed, but the above slide from FCA's presentation suggests we'll see it by 2022. A with all upcoming Ram models, look for some form of electrification, likely in the form of the 48-volt mild hybrid system that's set to debut later this year in the 2018 Ram 1500. Don't expect the truck to tailor too heavily to US tastes like the Toyota Tacoma or Chevy Colorado. Like the upcoming Ford Ranger, this is a global truck first and foremost. Marchionne said that Ram's focus in the US will remain mostly on full-size trucks. Still it will be sold in the U.S., just not in any expected large volumes. Related Video: