2023 Ram 3500 Laramie Longhorn on 2040-cars

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2019 Ram 1500 Sport trim is exclusive to Canada, can be replicated in America

Ram already revealed one region-exclusive 2019 Ram 1500 pickup in the form of the Lone Star trim for Texas. It's basically a Big Horn with fancy badges. But that's not the only one, as it has introduced a Sport trim that will only be available in Canada. Just like the Lone Star, the Sport has an analogue buried among the many trims and options for American-market Rams. But before we get into how U.S. buyers can re-create the Sport, let's take a look at what makes the Sport ... sporty? It's only available with a 5.7-liter V8 making the standard 395 horsepower and 410 pound-feet of torque. Both two- and four-wheel drive are available as are quad and crew cabs. The exterior features standard LED lights, a body-color grille and other body-color trim, along with a number of black bits of trim including badges. The standard wheels are 20-inch units, while black and silver 22-inch wheels are optional. Also optional is the more aggressive Sport hood. The interior is all black with either cloth and premium vinyl seats or optional leather. It also has diamond-plate steel pattern trim from the Rebel, plus a Sport badge on the dash. Now, the trim looks quite nice, and it's easily re-created in America. To get the same features such as the LED lights, simply choose the Laramie trim level. It can be equipped with the Sport Appearance package which includes everything you see on the body, including the aggressive hood. The one difference is the lack of black badging. The same 22-inch wheels are also available as an option. And, if you want to save a little bit of money with almost the same looks, you can choose a Big Horn Ram, which doesn't have the LED lights, but the Sport Appearance package is still available, along with 20-inch wheels. But if you really want those LED lights, they are an option on the Big Horn. The Big Horn also opens up the option of the V6, if you're feeling especially frugal. If you're in Canada and like the look of the Sport, it goes on sale in the second quarter of 2018. And if you're in the U.S., just spec out a Big Horn or Laramie. Related Video:

Truckmakers squabbling over who can sell Jimmy Fallon a pickup

Snagging a celebrity endorsement is a big deal for automakers, as evidenced by the recent efforts of the Detroit Three to try and woo The Tonight Show's newest host, Jimmy Fallon, into one of their trucks.
After announcing during Wednesday night's show that he was in the market for a pickup truck, Fallon set off a firestorm of efforts on Twitter, with both Ford and Chevrolet petitioning the funnyman to test out a truck. According to Ad Age, Ford recommended the King Ranch edition of its next-generation F-150 while the show was still airing. Chevy, meanwhile, waited until the next morning to pitch a Silverado to Fallon.
The winner of this social media feeding frenzy, though, was Ram. Promoting a variation of its "Guts, Glory, Ram" tagline, the Auburn Hills-based manufacturer created the hashtag #GUTSGLORYFallon. It even went so far as to park a Ram 1500 outside 30 Rockefeller Center in New York, where The Tonight Show is filmed. On the back of the Ram sat a sign, reading "Big enough, Jimmy? Test it out," referencing a joke from the Wednesday show.

Stellantis says its 2021 performance has been better than expected

MILAN — Stellantis softened up investors ahead of its electrification strategy event on Thursday by flagging that 2021 got off to a better-than-expected start despite a chip shortage that has hit automakers worldwide. Stellantis, which was formed in January from the merger of Italian-American automaker Fiat Chrysler and France's PSA, faces an investor community keen to hear how it plans to come up with a range of electrified vehicles (EVs) to rival Tesla. At its "EV Day 2021" kicking off at 1230 GMT, Stellantis will disclose significant investments in electrification technology and connected software as it aims to be an industry frontrunner, it said in a statement. In April, Chief Executive Carlos Tavares said it would offer low-emission versions — either battery or hybrid electric — of almost all of its European models by 2025, and they should make up 70% of European sales and 35% of U.S. sales by 2030. Stellantis, the world's fourth-biggest automaker, has 14 brands in its stable, including Jeep, Ram, Opel, Fiat, Peugeot and Maserati.   Stellantis EV Day coverage: Dodge will launch the 'world's first electric muscle car' in 2024 Fully electric Ram 1500 will begin production in 2024 Jeep will have 4xe plug-in hybrid models across the lineup by 2025 Stellantis teases mystery electric Chrysler concept Stellantis previews 4 electric platforms: Here's how they'll be used Fiat says all Abarth models to be electric from 2024 Opel Manta E will be the electric revival of the classic German coupe Stellantis says its 2021 performance has been better than expected   At a similar EV strategy event last week, French rival Renault announced that 90% of its main brand models would be all-electric by 2030, whereas previously it had included hybrids in its target. Germany's Volkswagen, the world's second-biggest automaker after Toyota, expects all-electric vehicles to make up 55% of its total sales in Europe by 2030, and more than 70% of sales at its Volkswagen brand. Stellantis said its margins on adjusted operating profits in the first half of 2021 were expected to exceed an annual target of between 5.5% and 7.5%, despite production losses due to a global shortage of semiconductor supplies. Stellantis shares listed in Milan were down 2.6% at 0920 GMT, underperforming the broader European car index. Bestinver analyst Marco Opipari said Thursday's news was positive but that the stock was suffering from profit taking as it had moved up about 20% since the end of April.