2014 Ram 3500 Ca 1 Owner Big Horn Dually 4x4 on 2040-cars

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Ram 1500 Classic rolls into 2021, celebrates becoming a teenager

CarsDirect crossed paths with a Ram dealer order guide revealing a 2021 Ram 1500 Classic. That news nugget means the fourth-generation Ram truck will get a third year on the market sold alongside the fifth-generation Ram 1500 that entered production for 2019. FCA didn't need more help being the undisputed king of successfully milking a platform (Challenger or Grand Caravan, anyone?), but a 13th year of what's now the Ram 1500 Classic puts local competition out of reach. This truck greeted the world for 2009, when Chrysler — then an unalloyed automaker owned by Cerberus — marched 115 head of cattle down a Detroit street in January to create a spectacle for what was to be the brand-new 2009 Dodge Ram. The order guide showed a $250 bump over the 2020MY pickup, for a total of $30,145 after a $1,695 destination charge to get into a Tradesman regular cab 4x2 powered by the 3.6-liter Pentastar V6. That's the only change CarsDirect mentioned for the new year. The fifth-generation Ram 1500 in its base trim, a Tradesman Quad Cab 4x2, is $3,800 more expensive. However, it's important to note that there's a full line-up of Ram Classics. It's not just the stripper Tradesman model. You can't get the high-dollar Longhorn or Limited, but there's still the mid-grade Big Horn, leather-lined Laramie and the above-pictured Warlock, which is a sort of Rebel-lite model.  Some take the Classic's undying existence as a way for Ram to lure mid-size pickup buyers with the most inexpensive full-size pickup. It's possible, yet midsize buyers often don't want to deal with the size and bills that come with full-size trucks, never mind the higher MSRP. One size down, the 2021 Ram Classic costs roughly $1,500 more than a base Tacoma, $4,000 more than a Ford Ranger, and $7,000 more than a Chevrolet Canyon. Incentives this month can take as much as $6,250 off the Ram's price, but Ram isn't alone in putting money on the hood. Besides, the Ram Classic isn't a runaway price champ compared to other full-sizers. A 2020 Chevrolet Silverado 1500 regular cab 4x2 starts at $30,095, and next year's Ford F-150 will start at $30,635 after destination. The Ram Classic makes more sense as a base-truck competitor for full-size competition, one that pays a lot more profit to FCA. And having the old guard on duty did help Ram outsell the Chevrolet Silverado last year. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Ram teases a new way to get off the beaten path

File this under "What do we have here?" The Ram Trucks Twitter account posted a 15-second video teasing... well, we have no idea what it is, but it's coming this month. The word "Hiking" appears twice in the video of two hikers coming to a fork in a dirt road, where a sign reads, "Caution, unpaved trail ahead." After that, we're only told that "Life's more fun off the beaten path. An exciting new way to get there is coming soon!" Now you know what we know. But if you happen to know more, feel free to give us some clues in Comments. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. News Source: Ram Trucks via Twitter, World Car Fans RAM Truck Videos

Ram ramping up MI truck production, does deal with Texas Rangers

Thanks to a host of upgrades at the Warren Truck Assembly Plant in Michgan, Ram Trucks is boosting production of the already strong-selling Ram 1500 to build 28,585 more of them a year. That works out roughly to five more per hour, or an additional 100 per day. The major key to the improvements was redesigning 353 assembly workstations to allow employees complete their tasks more efficiently. According to Ram, the expansion was done to meet growing demand for the pickup.
These kinds of comprehensive changes can't happen over night, obviously. From the end of 2013 through the summer shutdown in August, the Warren Truck plant received automation tweaks in the body shop and upgrades to the color booths in the paint shop.
However, the biggest shift was working with "UAW-represented team leaders and operators" to examine every workstation for efficiency improvements. In that analysis, the company identified and altered over 100 problems that could have caused an injury. What really helped to boost the production rate so significantly was moving about 300 parts, or grouping them into kits for better ergonomics, and eliminating walks to grab tools. Once everything was done, about 63 percent of workers at the factory got updated training.