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451 Ram trucks take world record for longest parade of pickups

If you've been wondering what the world record was for the longest parade of pickup trucks, wonder no more, because Ram has just set a new one. A staggering parade of 451 Ram trucks gathered on Saturday in Arlington, TX, breaking the previous record that stood at 438, and driving a route of 3.2 miles. The endeavor was held to coincide with the 50th Academy of Country Music Awards, held at AT&T Stadium – home of the Dallas Cowboys – in Arlington this weekend. Ram truck owners came from across seven states and as far away as Canada to participate in the event, which was certified by Guinness World Records. As part of the celebration, participants were treated to a car-crushing demonstration by the Raminator monster truck and appearances by country musicians Kix Brooks, Thomas Rhett and Easton Corbin, with a special performance by Midnight Social out of Austin. Ram Trucks Makes History April 18 Setting New GUINNESS WORLD RECORDS™ Title for Largest Parade of Pickup Trucks - 451Ram truck owners from seven U.S. states and Canada help set new world record, Saturday, April 18, 2015 - Ram Truck 'Round-up' held in conjunction with 50th Academy of Country Music Awards weekend in Arlington, Texas, April 17-19 - ACM Awards to be broadcast for the first time ever LIVE from AT&T Stadium in Arlington this Sunday, April 19 on CBS April 18, 2015 , Arlington, TX - Ram truck owners from seven U.S states and Canada helped the Ram Truck brand set a new GUINNESS WORLD RECORDS™ title for the largest parade of pickup trucks, Saturday, April 18, in Arlington, Texas. 451 Ram trucks participated in the "Ram Truck Round-up," breaking the previous world record of 438 trucks. Ram, the "Official Truck" of the Academy of Country Music Awards, invited its customers to help break the GUINNESS WORLD RECORDS in honor the 50th anniversary of the ACM Awards, which will be broadcast live for the first time ever from AT&T Stadium in Arlington, Texas, Sunday, April 19, at 8 p.m. live Eastern time/8 p.m. delayed Pacific time on CBS Television Network. "Our hard-working Ram truck owners are passionate and loyal, and today they proved once again that everything is always bigger in Texas," said Robert Hegbloom, President and Chief Executive Officer, Ram Truck Brand, FCA – North America.

2020 Ram 2500 Power Wagon caught completely undisguised

The next-generation Ram 2500 Power Wagon was spied without a hint of camouflage covering it on the road. New headlights and taillights are full LED units, and they look epic. The design is reminiscent of the 1500, but Ram definitely put a slightly different spin on them. It resembles the Ram Rebel to a certain degree, but with a dose of more hardcore truck-style to it. We're digging the look for now. Traditionally, the Power Wagon is a much more off-road ready Ram. We'd expect this one to have the same locking differentials front and rear, a front anti-roll bar disconnect and a lead for a winch cable, leaving it the only factory truck that offers a winch. The engine is most likely the same 6.4-liter V8 with 410 horsepower too. Its bumpers are entirely new, along with the fender flare design on this truck. It all comes together and gives the Ram Power Wagon its traditional look while still meshing with the complete redesign the 2019 Ram 1500 received. How Ram let this 2020 model year truck venture out into the world uncovered is mighty confusing. Maybe Ram wanted everyone to see it? We'll only be guessing for the time being. The 2500 Power Wagon is expected to make its debut in 2019. We'd imagine the most likely scenario for that one is at the Detroit Auto Show in January where the redesigned 2019 1500 was revealed. For now, feast your eyes on the next Power Wagon to grace our roads. Related Video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.