2020 Ram 2500 Laramie on 2040-cars

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Stellantis wants to outfit cars with AI software to drive revenue

MILAN — Carmaker Stellantis announced a strategy Tuesday to embed AI-enabled software in 34 million vehicles across its 14 brands, hoping the tech upgrade will help it bring in 20 billion euros ($22.6 billion) in annual revenue by 2030. CEO Carlos Tavares heralded the move as part of a strategy that would transform the car company into a “sustainable mobility tech company,” with business growth coming from features and services tied to the internet. That includes using voice commands to activate navigation, make payments and order products online. The company is expanding existing partnerships with BMW on partially automated driving, iPhone manufacturer Foxconn on customized cockpits and Waymo to push their autonomous driving work into light commercial vehicle delivery fleets. StellantisÂ’ embrace of artificial intelligence and expansion of software-enabled vehicles is part of a broad transformation in the auto industry, with a race toward more fully electric and hybrid propulsion systems, more autonomous driving features and increased connectivity in automobiles. Ford and General Motors also are banking on dramatically increased revenue from similar online subscription services. But the automakers face immense competition for monthly consumer spending from movie and music streaming services, news outlets, Amazon Prime and others. Stellantis, which was formed from the combination of PSA Peugeot and FCA Fiat Chrysler, said the software would seamlessly integrate into customers' lives, with the capability of live updates providing upgraded services over time. New products will include the possibility to subscribe to automated driving features, purchase usage-based car insurance or even increase the power of the vehicle with a tune-up to add horsepower. As a baseline, Stellantis generates 400 million euros in revenue on software-generated services installed in 12 million vehicles. To meet the targets, Stellantis will expand its software engineering team of 1,000 to 4,500 in North America, Asia and Europe. More than 1,000 of the expanded team will be retrained in house. Stellantis also announced a new partnership with Foxconn to develop semiconductors to cover 80% of the companyÂ’s needs and simplify the supply chain. The first microchips from the partnership are targeted to be installed in vehicles in 2024.

2021 Ram 1500 TRX Back Seat Driveway Test | Jump that gorge with the kids!

The TRX is the newest and sexiest 2021 Ram 1500. It's also the most powerful by a few hundred horsepower and its eye-popping suspension makes it capable of truly eye-popping things off road. As in both "off the paved road" as well as "we've jumped off the road and will eventually land back down upon it." Thing is, though, that suspension makes the TRX shockingly comfortable when you're back on terra firma. It's downright plush, the result of its four-wheel coil springs with extra-long initial travel. In other words, this is one high-performance vehicle you can get without fear of sneering from the significant other about buying some firm-riding sports thing that makes long journeys miserable. Just don't tell them about the fuel bill.  Besides the ride, though, the TRX shares the same crew cab as any other 2021 Ram 1500. Besides having the same sort of palatial legroom as the crew cabs of any full-size truck, the Ram's goes above and beyond in a number of ways, especially in an upper trim level like the TRX.  First off, it reclines. Though not the only truck to do so (hello Tundra!), this is nevertheless a great feature that fully takes advantage of the immense legroom the crew cab affords. Note that the front seats are as far back as they can go in this picture.  One tidbit: The seatback doesn't just tilt backward. There's no room for that. Instead, the top of the seat basically stays put while the bottom slides forward along with the seat bottom. Airplane seats and the reclining chair in my office work in a similar manner. And, since you're basically pulling the seat forward, the reclining mechanism is located between your legs under the seat bottom.  Lots of power available back here, too. There's a proper house-style outlet so you can plug in a toaster or whatever, along with both USB-A and USB-C ports. Note that there aren't four ports, just two with a choice of port type.  Also, check out those seat controls. Not only do the back seats recline, not only are they heated, but they're also ventilated. That's really cool. Literally! Besides the little shelf you can store a phone while it charges, the center console cupholder unit doubles as a tablet holder. Thoughtful touch. Admittedly, that trim piece is a bit wonky. Only noticing that now in the picture. Didn't see it in person.  Here's another thoughtful touch I'm quite certain is specific to the TRX: Molle straps on the front seatbacks to attach whatever you want.

Ram Rebel TRX Concept | Autoblog Minute

The Ram Rebel TRX is a supercharged Ford Raptor fighter.