2016 Ram 1500 Rebel on 2040-cars

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Ram introduces latest 'Built to Serve' pickup honoring U.S. Air Force

Ram announced Thursday that the third of its five-truck "Built to Serve" series will officially launch Friday. The latest edition, finished in either Anvil or Billet Silver, honors the U.S. Air Force on the anniversary of its founding.  "Ram continues to honor all of those who serve or have served in the United States armed forces with distinction through our latest ‘Built to ServeÂ’ offering," said Ram chief Mike Koval Jr., in FCA's announcement. "The ‘Built to ServeÂ’ adage is something Ram truck owners, whether civilian or military, are very familiar with as itÂ’s something we strive to build into every truck and van we produce."   FCA is releasing a new truck approximately once every three months, each commemorating one of the five branches of the U.S. Armed Forces — Army, Navy, Air Force, Marines and Coast Guard. Deliveries of the latest model are set to begin this week to coincide with the 73rd anniversary of the Air Force's establishment as a separate branch on Sept. 18, 1947.  "Built to Serve" models are easily spotted thanks to their prominent rear quarter panel decals. Cosmetic upgrades include an all-black grille and surround, black badges, side steps, black four-inch exhaust tips, body-colored wheel arch trim, and 20-inch wheels finished in Technical Gray. The option price adds the Off-Road Group, which bundles features such as underbody skid plates, electronic-locking rear axle, off-road shocks, tow hooks, and all-terrain tires.  In total, FCA will sell 9,000 "Built to Serve" editions divvied up so that each branch gets two appropriate color choices out of 10 total: Gator (1,000 units) and Diamond Black (1,000); Ceramic Gray (1,000) and Patriot Blue (1,000); Anvil (1,000) and Billet Silver (1,000); Tank (1,000) and Flame Red (1,000); and Spitfire (500) and Bright White (500). The up-charge regardless of variant is $2,795.      

Fiat Chrysler taps Amazon, Shell execs to fill roles

MILAN — Fiat Chrysler Automobiles is tapping executives from Amazon and Shell Oil Company with previous automotive industry experience to fill its ranks. CEO Mike Manley said in a letter to employees Thursday that Mark Stewart would join FCA as chief operating officer of North America from Amazon, "a company known for its culture of innovation, and obsession with delivering incredible value to customers." At Amazon, Stewart led teams focused on advanced robotics, artificial intelligence and automation methods. He previously was COO of ZF TRW automotive components supplier. Niel Golightly was named head of global communications. He was most recently Shell's vice president for external relations in North and South America, with a focus on reputation, brand and stakeholder engagement beyond communication strategies. He previously held roles at Ford Motor Company. Related Video: Image Credit: REUTERS/Rebecca Cook Hirings/Firings/Layoffs Alfa Romeo Chrysler Dodge Fiat Jeep RAM FCA Amazon shell Mike Manley

2019 Ram 1500 Review and Buying Guide | Excellence at all price points

Quite simply, the 2019 Ram 1500 is our favorite full-size pickup. From its most basic Tradesman trim to the fanciest Limited and everything in between, we're enamored with its well-rounded, well-executed and generally thoughtful range of talents. It nails all the hard-working truck necessities, while going several steps further with such things as a class-best ride, clever interior storage, attractive cabin design and many unique features. It's not offered with the breadth of powertrain offerings as rival trucks, but the eTorque mild hybrid system standard with its V6 and optional with the Hemi V8 at least improves fuel economy and refinement. If you're looking for a new pickup, the Ram 1500 is a must-drive. What's new for 2019? The Ram 1500 was completely redesigned for 2019, although the previous generation truck is still sold under the name Ram 1500 Classic. Essentially, the new Ram builds on that otherwise excellent predecessor by adding refinement, innovation and mechanical improvements. You can read about them more in-depth in our 2019 Ram 1500 First Drive Review. 2019 Ram 1500 Interior View 56 Photos What's the interior and in-car technology like? It's easy to be smitten by the Ram 1500 in its fanciest Longhorn and Limited trim levels, which are bedecked in soft leather, special color schemes and unique styling elements like the Longhorn emblem literally branded into real wood trim. There are unique features like the huge vertically oriented touchscreen and the ventilated reclining back seat. It's easily the most luxurious pickup ever made. Crucially, however, we are actually more impressed by the basic Ram 1500 Tradesman and Big Horn trim levels. While the quality of plastics is typical for the segment (that goes for those ritzy Rams, too), the different textures and attractive design result in a cabin that looks and feels better than trucks that cost a comparable amount or more. For instance, the rich gray cloth upholstery in a Big Horn test truck contributed to a far more premium environment than the one found in a leather-lined 2019 Chevy Silverado. The Ram doesn't just impress aesthetically. The five-passenger model's center console features the sort of clever, multi-configuration storage solutions normally possessed by Hondas. Abundant thought was clearly put into how people might use this space – it's not just some cupholders and a pair of differently sized bins.