2014 Ram 1500 Slt on 2040-cars

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NHTSA investigating over 600,000 Ram trucks due to stalling engine

More than 600,000 heavy-duty pickups built by Ram during the 2019 and 2020 model years are the target of a National Highway Traffic Safety Administration (NHTSA) investigation due to a faulty fuel pump. Only trucks powered by the 6.7-liter turbodiesel engine are affected. Documents posted on NHTSA's website explain that the agency's Office of Defects Investigation has received 22 complaints and two field reports claiming that the 6.7-liter turbodiesel straight-six either lost power or stalled completely while driving. The issue potentially affects 604,651 trucks, including the 2500, 3500, 4500, and 5500 variants of Ram's popular pickup. The 1500 model is not included. The agency notes that the high-pressure fuel pump is to blame; stalling occurs when the part fails. It adds that the issue mostly happens above 25 mph, and that the engine can't be started again after it turns off. Interestingly, while the investigation was announced in October 2021, Ram has been looking into it since November 2019. It asked dealers to "collect, monitor, and correct quality issues" on some trucks powered by the 6.7-liter Cummins. It has collected and inspected several pumps as a result of this campaign, according to NHTSA. As of writing, there have been no crashes, fires, injuries, or fatalities linked to the alleged defect. NHTSA officials explained they're looking into "the scope, frequency, root cause, and potential safety-related consequences" of the problem. If the issue is deemed a safety hazard, the agency could ask Ram to recall affected trucks and fix them. Ram said it's complying with investigators but provided no further details. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. 2019 RAM Heavy Duty | Everything You Need To Know About The New RAM Trucks

Ram partners with Lucchese on a range of luxury boots

A few months ago, Ram announced a partnership with Michigan-based Wolverine boots on a range of work boots based on the Ram 1500 Tradesman, Rebel, and Limited trims. The number two full-size truckmaker so far this year in sales isn't finished with footwear, Ram announcing a range of dress boots in collaboration with Texas-based boot company Lucchese. There are five styles in total, three for men, two for women. Since these Western-themed cowboy specials are based on the $58,565 10th Anniversary Limited Longhorn Edition, which lives at the opposite end of the trim range to Tradesman, the Lucchese models can cost more than 10 times the Wolverines. Whereas the entry-level Wolverine Tradesman cost $229, the top-dog Lucchese men's Tooled Western Boot runs $2,495. That money gets luxury features and Lucchese's hand-worked processes that pass each boot through as many as 120 pairs of hands on the way to being finished. That $2,495 boot is made with a hand-tooled quarter, which is the shaft of the boot that runs up the leg above the ankle, and a giant gator vamp, the vamp being the lower portion of the boot that covers the foot. The men’s Caiman Horseman Boot includes a hand-cut inlay quarter and giant belly caiman vamp for $995. The menÂ’s Ostrich Horseman model wears a fancy stitch quarter and hand stained ostrich vamp for $745. The women's Giant Gator Western Boot is made with an inlayed quarter and a giant gator vamp for $1,395. The final model, the women's Horseman Boot, gets a side seam quarter and inlay with a goatskin vamp for $695. Each boot is also emblazoned with some kind of automaker logo which can include the word "Ram" or "Longhorn," or the Ram bighorn sheep logo. And if a Ram owner needs to get even more on-brand where the leather meets the ground, Ram sells a three-pack of branded socks for $25. Ryan Nagode, chief designer for Ram interiors, said this partnership can be traced back to a visit to Texas with his design team more than a decade ago. The group noted the creativity and attention to detail on the wares at boot and saddle shops, aspects that would increasingly make their way into Ram interiors as trucks got more luxurious from top to bottom. Closing the circle, Lucchese boot designer Trey Gilmore strove to re-create certain aspects of the 10th Anniversary Longhorn truck, like the Mountain Brown leather interior. The boots are available for pre-order now at the Lucchese site.

Ram mulling superlux pickup above Laramie Longhorn

Looking at the fullsize pickup landscape, automakers are bringing more and more luxury to the mix. Ford has its King Ranch, GMC has the Denali and now Chevrolet is adding a High Country model, but it sounds like Ram might be looking to make a step up from its already posh Laramie Longhorn trim (shown above). Speaking with new Ram boss Reid Bigland, Automobile is reporting that Chrysler could be looking to reach even higher to add even more premium accoutrements to its truck line.
It's hard to imagine how much higher Ram could get with its luxury especially considering the 2013 Ram 3500 HD Laramie Longhorn used for our recent First Drive carried an as-tested price of $70,285 - even lighter-duty 1500 models start at $45k in LL trim. We wonder if this means we might finally get to see a production version of the Ram Long Hauler that we saw testing earlier in the year. Either way, high-dollar pickups add up to massive profit margins for automakers, so as long as there are customers willing to pay the price, we'll doubtlessly continue to see more premium features inside future trucks.