2014 Ram 1500 on 2040-cars

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Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

The future's electric — but the present is peak gasoline. Burn some rubber! Do donuts!

I vividly remember the year 1993 as a teenager looking forward to getting my driver’s license, longingly staring into Pontiac dealerships at every opportunity for a chance to see the brand-new fourth-generation Firebird and Trans Am. Back then, 275 horsepower, courtesy of GMÂ’s LT1 5.7-liter V8 engine, was breathtaking. A few years later, when Ram Air induction systems freed up enough fresh air to boost power over 300 ponies, I figured we were right back where my fatherÂ’s generation left off when the seminal muscle car era ended around the year 1974. It couldn't get any better than that. I was wrong. Horsepower continued climbing, prices remained within reach of the average new-car buyer looking for cheap performance, and a whole new level of muscular magnitude continued widening eyes of automotive enthusiasts all across the United States. It was all ushered in by cheap gasoline prices. And as much as petrolheads bemoan the coming wave of electric vehicles, perhaps instead now would be a good time for critics to sit back and enjoy the current and likely final wave of internal combustion. Today, itÂ’s easier than ever to park an overpowered rear-wheel-drive super coupe or sedan in your driveway. Your nearest Chevy dealership will happily sell you a Camaro with as much as 650 horsepower. Not enough? Take a gander at the Ford showroom and youÂ’ll find a herd of Mustangs up to 760 ponies. Or if nothing but the most powerful will do, waltz on over to the truly combustion-obsessed sales team of a Dodge dealer and relish in the glory of a 797-hp Charger or 807-hp Challenger. Want some more luxury to go with your overgrown stable of horses? Try Cadillac, where you'll find a 668-horsepower CT5-V Blackwing. You could instead choose to wrap that huffin' and chuggin' V8 in an SUV. Or go really off the rails and buy a Ram TRX or Jeep Wrangler Rubicon 392 and hit the dunes after a quick stop at the drag strip. Go pump some gas. Burn a little rubber. Do donuts! There is nothing but your pocketbook keeping you from buying the V8-powered car of your dreams. Yes, just about every major automaker in the world has halted development of future internal combustion engines in favor of gaining expertise in batteries and electric motors. No, that doesnÂ’t mean that gasoline is going extinct. There are going to be gas stations dotting American cities and highways for the rest of our lifetimes.

2022 Ram 1500 adds G/T model to Rebel and Laramie trims

The 2022 Ram 1500 lineup is expanding with a new G/T trim that offers a few small performance upgrades and some items borrowed from the Earth-eating TRX. Don’t get too excited, though, because this package is paired exclusively with the 5.7-liter V8 eTorque engine — no superchargers here. Available with either the Rebel or Laramie trims, the G/T package adds a cat-back exhaust and cold air intake to improve performance. Both are yanked out of the Mopar catalog, so those changes are ones you could actually do yourself. The rest is a touch more exclusive. For starters, Ram includes paddle shifters, a console-mounted gear lever (no turn dial), unique bucket seats with high bolsters and a metal pedal kit. Those are bits you get on the TRX now, so itÂ’s great to see the lower level Rams benefitting from the monster performance truck.  On the tech front, Ram includes its Performance Pages in the infotainment system. Measuring 0-60 mph times and G-forces in a regular Ram pickup seems a little silly, but now you can do both of those things and take advantage of a myriad of other capabilities afforded by those Performance Pages. You can tell the G/T models apart from others by looking for the big G/T decals on the rear fenders. All G/Ts additionally gain a unique “sport performance hood.” Lastly, you get Mopar all-season floor mats. Pricing for the Rebel G/T starts at $57,070, while the Laramie G/T starts at $57,175, both including their $1,695 destination fees. Ram says the G/T models will go on sale in the third quarter of 2021. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.