2014 Ram 1500 on 2040-cars

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Chrysler uses Super Bowl spots to honor troops, farmers

How do you follow up such revered and successful ads as Chrysler's last two Super Bowl commercials? Imported from Detroit and Halftime in America should be given credit for giving the automaker's public perception a complete overhaul after its rescue from the brink with taxpayer money. What next, then?
We just found out during Super Bowl XLVII. This year Chrysler went with two commercials, one for Jeep and the other Ram. The two-minute-long Jeep commercial, called Whole Again, is narrated by Oprah Winfrey and presented as an open letter to the service men and women of America, simply expressing admiration for what they do - poignant message coming from a company whose history is so entwined with that of the military's.
The Ram commercial, called Farmer, honors the agricultural backbone of this country. Its soundtrack is a speech entitled "So God Made a Farmer" given by the famous radio broadcaster Paul Harvey, which plays over a slideshow of original photography commissioned by Ram. The images, of course, focus on farming and the people who do it for a living, and there's a few Ram trucks in there, as well.

Germany threatens to ban FCA vehicles over diesel emissions dispute

Germany is threatening to ban sales of FCA products over diesel emissions. According to the newspaper Bild Am Sonntag, Germany's Federal Motor Transport Authority found evidence of a so-called defeat device that shuts down certain emissions controls after running for 22 minutes. A standard diesel emissions test in the European Union reportedly takes 20 minutes to complete. FCA denies the allegations. "We believe all our vehicles respect EU emissions standards and we believe Italian regulators are the competent authority to evaluate this," the company said in a statement. The latter part of that statement drew ire from German authorities, especially after FCA declined to meet with German transport minister Alexander Dobrindt to discuss the issue. Graziano Delrio, the Italian Minister of Infrastructure and Transport, vowed to work with German authorities on behalf of FCA. According to EU law, FCA is required to homologate its vehicles in Italy because that's where its regional operations are based. When will the diesel-scented soap opera end? We wish we knew, but our Magic 8 Ball is covered in soot. Related Video: News Source: Financial TimesImage Credit: Giuseppe Aresu/Bloomberg via Getty Government/Legal Green Chrysler Dodge Fiat Jeep RAM Emissions Diesel Vehicles FCA

2022 Ram 1500's G/T package reportedly includes Mopar goodies

Ram will fill the gap between the Hellcat-powered, 702-horsepower TRX and the rest of the 1500 range with an option package called G/T, according to a recent report. It will allegedly make its debut for the 2022 model year. Enthusiast website Mopar Insiders learned from unnamed sources that the G/T package will be available on the Sport, Rebel, and Laramie models. While it won't send shivers down the TRX's spine, it will add a cold-air intake system from the Mopar catalog, a 3.92 rear axle, and a specific exhaust system. G/T-only exterior decals and what Ram refers to as a Sport Performance Hood (likely one with a vent) will add a sporty touch to the design. Inside, G/T-spec trucks will ditch the standard 1500's knee-high shift dial in favor of a TRX-like console-mounted gear selector and shift paddles. Leather on the steering wheel, a floor console, power-adjustable front bucket seats, LED footwell lighting, and package-specific trim pieces are also on the list of upgrades included in the bundle. There's a memory function to save your preferred seat, radio, and mirror settings, too. But, if you can't find a comfortable position by moving the eight-way driver's seat, you'll be able to electronically adjust the pedals as well. What remains to be seen is how much Ram will charge to add the G/T package to a Sport, Rebel, or Laramie truck. It hasn't announced that the bundle is on its way, let alone revealed pricing information or availability. If the report is accurate, we expect that additional details about the 1500's sportier sibling will emerge in the next few months. Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.