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Coronavirus shakes up America's truck market: GM outselling Ford and Ram

FCA, Ford and General Motors joined the rest of the U.S. auto industry in taking heavy volume hits due to coronavirus-related shortages of both cars and customers. The saying goes that a rising tide lifts all boats; it stands to reason, then, that a falling one would have the opposite effect.  However, as we learned Thursday, the automotive market can behave in unpredictable ways. While the F-Series remained the best-selling nameplate in Q1, GM's full-size trucks are now outselling Ford's again for the first time in years, and with this upward thrust from the General, FCA's Ram was unceremoniously booted out of a hard-earned second place.  While late-March sales declines hit just about every major automaker in one way or another, the model-by-model results weren't nearly so uniform. And because the market tends to be a zero-sum game, for every winner, there generally has to be a loser.  In this case, that winner was GM, and its rise had to come at the expense of another automaker, in this case, Ford. F-Series sales dropped 13.1 percent in the first quarter of 2020, while sales of GM's full-sized Silverado and Sierra surged nearly 28% in the same period. FCA's Ram lineup managed a steady-as-she-goes 7% increase. All-in, GM finished the quarter with 197,743 full-size trucks sold to Ford's 186,562. Here's the full breakdown: Ford F-Series: 186,562  Chevrolet Silverado*: 144,734 Ram P/U: 128,805 GMC Sierra: 53,009 *includes 1,036 Medium Duty sales Things are a but murkier in the midsize segment, where the Chevy Colorado slipped 36% to just 21,430 units sold — just a few hundred better than the slow-selling Ford Ranger's Q1 numbers. The GMC Canyon experienced an almost identical slide, finishing the quarter with just 4,483 units sold. For perspective, Jeep sold more than 15,000 Gladiators and Toyota's midsize Tacoma slipped less than 8%, finishing the quarter with nearly 54,000 sales.  We suspect this discrepancy in full- and mid-size truck sales comes from shifting incentives. Ford, GM and FCA would like to keep selling bigger trucks because there's far more profit margin built into their list prices. Even with tens of thousands of dollars in manufacturer money on the hood, big trucks still make money.  Since these automakers report quarterly, we won't get another good look at these numbers until July, but if you thought that 2019 represented the new normal for U.S. auto sales, well, think again.

There's an impending shortage of new trucks in America's heartland

URBANDALE, Iowa — Jerry Bill is worried the novel coronavirus could hurt business at the Des Moines auto dealership he runs, but not because of a shortage of buyers for the big Ram pickups on his lot. "Our biggest issue will be if we don't get more inventory," said Bill, general sales manager of Stew Hansen Chrysler Dodge Jeep Ram, which sells around 2,700 new vehicles a year in Urbandale, a suburb of Iowa's capital Des Moines. After a drop in sales in April when consumers stayed home, Bill expects pickup truck sales to end May similar to where they were a year earlier. And if demand remains strong, Bill said he will run out of popular models in June. Fiat Chrysler began slowly restarting Ram truck assembly lines on Monday after a two-month shutdown. The U.S. economy contracted in the first quarter at its sharpest pace since the Great Recession of 2007-2009 because of lockdown measures aimed at slowing the spread of the coronavirus. Economists warn the second quarter will be much worse. Still, far from the lockdowns of states like New York, Michigan or Ohio, dealerships like Stew Hansen have provided FCA and Detroit rivals General Motors and Ford a rare bright spot: strong sales of pickup trucks in America's heartland. Overall U.S. sales of cars and light trucks crashed to the weakest pace in 50 years last month. But sales of big Detroit brand pickups, particularly in southern and western states less affected by the outbreak, significantly outperformed the market, industry executives and analysts said. Pickup trucks are one of the most profitable automotive segments in the world. They account for a huge portion of the Detroit automakers' profits and formed a huge lure for Peugeot, which expects to merge with FCA by early 2021. The pressure is now on to boost pickup truck production and send vehicles to dealers in parts of the country with dwindling supplies. That is particularly true for GM, which is running short of certain truck models after losing 40 days of production to a strike last fall. "If you don't have what someone wants, they can choose to go to another brand," said Cox Automotive analyst Michelle Krebs. 'Easiest swap ever' Detroit automakers in March rolled out large discounts — such as interest-free loans for seven years — to keep vehicles rolling off dealer lots.

2021 Ram 1500 Infotainment Driveway Test | Bigger IS better

The 2021 Ram 1500 comes standard with a simple 5-inch touchscreen, while the 8.4-inch version found on most versions as standard equipment is the same user-friendly unit found elsewhere in the Chrysler/Dodge/Jeep/Ram line up. Unlike all those other brands in the North American Stellantis empire (ugh), however, the Ram offers a unique take on the Uconnect: a 12-inch vertically oriented touchscreen. While other cars offer similarly tall screens, such as the Subaru Outback, Ford Explorer and every Volvo, none do such an exceptional job of taking advantage of the orientation and size. The same can be said in comparison to the Ford F-150's new jumbo touchscreen.  My full review of the system is in video form and can be watched above. I've also included a few pictures below to dig deeper and touch on some areas I missed in the video. Here's what the screen looks like when you just want a colossal map. Sadly, the map graphics are pretty low-fi and Garminy.  As I mention in the video, one of my favorite things about this system is the ability to choose what is displayed on top and what's displayed on the bottom. That the Ram's screen is basically the size of two normal screen definitely helps in this regard. I especially like that you can see Apple CarPlay at the same time as radio controls.  I also like how prominently placed and easily reached the radio preset buttons are in this full-screen media layout (utilizing the full-color logos of satellite radio stations is a nice touch, too).  One thing I didn't touch on in the video is the redundant control knob that's appreciated for scanning playlists or contacts. There are USB-A and USB-C ports up front. Note, however, that there are really only two outlets — each is just split between the different formats and you can only use one at a time. There's another unit like this in the back seat, as well as another USB-A port under the center armrest. This is a clever bit of design. The wireless charger is on the left and utilizes a holster-like element to press your phone against it, thus saving space versus the usual flat pad. That holster then extends to the right to hold in place phones without wirelessly charging them.  This and so many other thoughtful details are big reasons why the Ram 1500 interior has been so universally lauded. It's not just fancy leather, better-than-average plastics or even that gigantic "hey look at me!" screen. There's also tons of substance.