Msrp $153k Turbo Adaptive Cruise Burmester Sound Vent Seats 17k Miles Pristine!! on 2040-cars

Auto blog

Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Porsche working on turbo V12 for Putin limo project?

Porsche is best known for building very well-regarded sports cars and better-selling utility vehicles. Come to the company with a big enough bag of cash, though, and the Porsche Engineering division can create just about anything. The group's past projects include working with Harley-Davidson, Mercedes-Benz and corporate cousin Audi, but if rumors prove true, then its latest partner might be the last one you'd expect.
Russian website Wroom reports that Porsche Engineering is building the engine for the Project Cortege government limousine project for Russian president Vladimir Putin. The mill is supposedly a turbocharged V12 displacing between 6.0- and 6.6-liters and making around 800 horsepower. When complete, it will reportedly be built by ZMZ with Russian-sourced parts.
The limo is expected to debut in 2017, according to Wroom, but it's just the beginning of Putin's grandiose plans, which also goes by the name of the Motorcade Project. The same platform is also meant to underpin several vehicles for use by the government, including an SUV, a small bus and a sedan. All of them would reportedly have a longitudinally mounted engine and all-wheel drive.

Porsche Mission E Concept puts Tesla Model S in its sights [w/video] [UPDATE]

UPDATE: The Mission E might not top the Tesla in driving distance after all. The Porsche's nearly 311-mile range is on the European testing cycle, but the original story compares it to Teslas on the US evaluation. According to Tesla, a Model S 85D is rated at the equivalent of 328 miles in Europe, and the P85D is at 305 miles. The new 90 kWh battery can add an additional six percent to those figures. Porsche might not be saying it directly, but anyone taking even a quick glance can see the Germans are taking aim at Tesla with the freshly unveiled Mission E concept at the Frankfurt Motor Show. With over 590 horsepower, this electric sedan doesn't have quite as much electric grunt as a Model S, but the claimed 310.7 miles of range would outdo even the latest take on Elon Musk's four-door with a 90 kWh battery. For those keeping track, a Ludicrous Speed-equipped Tesla might still be the ultimate victor in a drag race because the E's sprint to 62 takes "under 3.5 seconds." To power the Mission E, Porsche's engineers use two permanent magnet synchronous motors, and they are similar to what's found on the company's 919 Hybrid LMP1 racecar. In a single unit, the devices can both accelerate and recover braking energy. All-wheel drive with torque vectoring and four-wheel steering help the electric sedan lap the Nordschleife in less than eight minutes, the company claims. Capable of hitting 124 mph in less than 12 seconds, the Mission E is undoubtedly quick, but its speed in charging is especially impressive too. The concept utilizes an 800-volt system that Porsche claims can charge the sedan to 80 percent in just 15 minutes, assuming you can find a source for that much energy. That would be enough to offer about 249 miles of range in less time than getting a cup of coffee at a busy Starbucks. The E could also use a traditional 400-volt charger or power up inductively. The Mission E's design looks like a futuristic Panamera as filtered through the style of the 918 and a next-gen Star Wars Stormtrooper helmet. In an especially cool touch, the charging port is hidden in a movable panel ahead of the driver's door on the front fender. Also, like like lots of four-door concepts in recent memory, the design sports suicide doors with no B-pillars. To keep weight to a minimum, the body mixes aluminum, steel, and carbon-fiber reinforced polymer. Also present are carbon-fiber wheels.