2012 Porsche Panamera 4dr Hatchback S on 2040-cars

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Porsche wants a better 'connected car' [UPDATE]

UPDATE: In an earlier version of this story we mistakenly identified Joe Lawrence as the CEO of Porsche Cars North America; Lawrence is in fact the Chief Operating Officer, COO, of PCNA. The text has been changed to reflect this. Porsche is known for great engineering, but it's usually the type that leads to fantastic engines and sublime handling, rather than cutting-edge infotainment systems. The company wants to alter that balance in the future to put a greater emphasis on connectivity in its models. Porsche Cars North America COO Joe Lawrence outlined the brand's goals during a speech at the Bloomberg Innovation Forum in Atlanta, according to Automotive News. "Recognizing the phone is so ubiquitous in every sector, how do we integrate that into driving experience in a way that is safe and enjoyable?" he said. Lawrence suggested the company might be working with Google and Apple on future solutions. Even if Porsche is working on making more tech savvy models, don't expect the company to forget its roots. Brand boss Matthias Muller also broached connectivity during his recent speech at a conference and said the sports car business' customers didn't want "a smartphone on four wheels." He promised investments in research and development to come up with an answer. In the same speech, Muller strongly suggested fully electric Porsche models were on the way and also announced a seventh model line coming in the future. Lawrence reiterated the company's future, as well, in his address. "We will see further electrification of our product line," he said, according to Automotive News. Rumors of Porsche building a Tesla-fighter have been circulating as of late. The vehicle is possibly in the body of the smaller Panamera called the Pajun, and it could offer a 300-mile range with an electric motor at each axle kicking out a reported total of 600 horsepower. Related Video:

Sunday Drive: The future looks bright, and the present ain't bad, either

A look at the week that just passed proves that Autoblog readers love looking into the future. Spy photos of the next Porsche 911 and a mysterious Dodge Demon prototype led the way last week as some of our most popular stories. A teaser from Subaru has our appetites whetted for the next WRX, and we're intrigued by the value proposition offered by the rear-wheel-drive Kia Stinger. Long-distance motorcycle tourers went gaga over leaked images of the next Honda Gold Wing. Such intense interest comes as no surprise considering that it's the standard by which all its competitors are judged, and it looks to be getting some serious new technology in its next iteration. And finally, we can't help tooting our own horn a bit. Autoblog just launched a brand-new Car Finder tool, which, after getting a few data points to work with, offers up a perfect list of vehicles for new-car buyers. As always, tune in to Autoblog next week for a front-row seat to all the happenings worth following in the automotive industry. 2019 Porsche 911 to get digital interior — only the tach will be analog Spy Shots: What the devil is Dodge up to with this narrow-body Challenger Demon? Subaru previews Viziv Performance Concept and 2 tuned STIs for Tokyo Leaked 2018 Honda Gold Wing shows off new suspension, hints at DCT 2018 Kia Stinger will start at $32,795 Dodge Honda Kia Porsche Subaru Coupe Hatchback Motorcycle Future Vehicles Luxury Performance Sedan recap sunday drive

Porsche 911 spied looking like a Porsche 911

The 2017 Porsche 911 hasn't gone on sale yet and spy photographers have already snapped an early mule for the next-generation 911 due in calendar year 2018. It might be difficult to make out underneath the cobbled-together bodywork of the previous 991-version 911, but this one has a wider rear end that could be hiding the plug-in hybrid powertrain expected to come with the next big model update, perhaps codenamed 992. The strange white plug would be where owners plug the coupe in, according to this patent drawing. There have been rumors of a hybrid 911 coming for more than a year now, with some suspicious bits in a mule seen last year, and early prognostications being that Porsche is lining up the powertrain for the 911 Turbo to produce somewhere around 720 horsepower. That would make sense as the first stop for the learning and components of the 918 Spyder to trickle down to the 911 range. If Porsche migrated the 918's 156-hp electric motor unchanged into the 560-hp 911 Turbo, you're looking at a 716-hp monster that accelerates even more quickly. A hybrid 911 Carrera model would sit above the standard turbocharged engines. Elsewhere, the 992 model will come on the current MMB platform, and the exterior will be one of evolution, naturally. Interior upgrades will include a fully digital instrument panel. Or, going off the reservation, former Porsche chairman Matthias Muller said earlier this year that, "the high-speed high-tech laboratory of the 919 Hybrid will benefit all our future vehicles" in reference to expanding the Porsche model line to seven models. At the time, Bloomberg wondered if Muller was referring to the long-rumored Ferrari competitor Porsche has debated.