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Audi and Porsche squabble over future product platforms

In the buildup to the 2014 24 Hours of Le Mans, Audi delivered an amusing video that worked on the playful rivalry between the German brand and its favorite frenemy, Porsche. We called it sibling rivalry, and at the time, it may have been just that. But just like sibling rivalries, it's all fun and games until someone gets hurt, and that's just what seems to be about to happen in the formerly peaceful Volkswagen Group family.
A new report from Automobile calls out the growing animosity between Porsche, who is backed up by Bentley, and Audi, whose primary ally is Lamborghini. No blows have actually been thrown, although there is a fair amount of "he said, she said" going on.
As Porsche tells it, for example, the new global fullsize SUV architecture being developed by Audi isn't up to snuff, citing size and structure issues, as well as an inability to accommodate a wide variety of engines.

Porsche trio seals endurance drivers' title

Fifth place. That's all it took for the Porsche team to seal the drivers' title in the 2015 FIA World Endurance Championship. And that's just what they did this weekend in the 6 Hours of Bahrain. The leading lineup of Timo Bernhard, Brendon Hartley, and Mark Webber drove the #17 Porsche 919 Hybrid to the drivers' title to cap a dominant season for the Weissach team. Porsche already won the pinnacle race at Le Mans this past summer, and drove home the manufacturers' title at the penultimate round in Shanghai. The championship-winning trio of Bernhard, Hartley, and Webber won four out of the total eight rounds this season – including the races at the Nurburgring, Circuit of the Americas, Fuji, and Shanghai. That gave them 166 points in the final standings, besting the 161 achieved by the Audi team of Andre Lotterer, Marcel Fassler, and Benoit Treluyer, who won at Silverstone and Spa. In beating Audi to the top honors in the championship and at Le Mans, Porsche has completely locked its corporate cousins (and chief rivals) out of the winner's circle for the first time in years. Last season saw Toyota win both titles in the WEC, but Audi still won at Le Mans. Audi won both titles in the first two seasons of the championship, and the French endurance race all but three times in the past 16 years. The last time Audi was completely shut out was in 2009, when Peugeot won at Le Mans and Aston Martin took both titles in the associated Le Mans Series with its Lola-based LMP1 prototype. This latest achievement only adds to Porsche's unsurpassed sports car racing trophy cabinet. The German outfit won 12 manufacturers' and teams' titles (and another six drivers' titles) in the 1970s and 80s under the previous World Sportscar Championship. It has won at Le Mans a record 17 times, and another 18 each at Sebring and Daytona. Porsche also took the checkered flag at the Targa Florio 11 times, won the Monte Carlo rally four times, the Dakar twice, and with TAG and McLaren, won three drivers' titles, two constructors' titles, and 25 grands prix in Formula One. Related Video: Porsche works drivers win the FIA World Endurance Championship drivers' title The new champions: Timo Bernhard, Brendon Hartley and Mark Webber Stuttgart.

Car companies may need to start curbing model proliferation

Looking at the current automotive landscape, especially from German makers, you quickly get the impression that less definitely isn't more. BMW alone offers its 3 Series platform in practically every segment possible, including the regular sedan and 4 Series Gran Coupe, which would seem to be direct competitors. Porsche might be the winner, though, with 20 different variants of the 911 listed for sale on its US website. However, some of this model madness might be reaching an end as companies begin cutting back spending or shifting money to other priorities.
According to Yahoo Finance, the offerings from the German automakers are up 25 percent over the past three years to over 200 models in Europe. The peak is expected to come around 2018 at 230 separate vehicles, according to consulting company PwC.
Amazingly, BMW, which is among the poster children for this model explosion, might be changing its tune. "I'm sure there will be points in the future where we look at certain cars and say, 'Maybe we need to think differently now,'" said head of sales Ian Robertson in an interview, according to Yahoo Finance. The statement certainly sounds shocking coming from a company rumored to have 23 front-wheel-drive vehicles all using a single platform on the way.