2012 Porsche Cayenne S on 2040-cars

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Porsche has doubled US sales to women [w/videos]

Porsche is having a good sales year in the US, with 25,129 vehicles delivered year-to-date coming off the automaker's best July sales ever. That's a 31-percent increase over the same period last year (19,253 deliveries). With year-to-date Panamera sales a surprising 36 percent lower than last year, what possibly could be driving Porsche's sales surge? If you answered Cayman and Boxster sales, you're right. But dealerships are noticing another factor: more women are coming in to buy Porsches, CNBC reports, the bulk of whom picked up new Cayenne SUVs. The German automaker's sales to women in the US have more than doubled in the past two years, increasing from 7 percent to 15 percent. This has helped year-to-date Cayenne sales reach 11,082 - 31 percent higher than the same time last year.
Porsche executives have been trying to tap into the women's market, as evidenced in part by the company's move to pick professional tennis player Maria Sharapova as a brand ambassador. Porsche maintains it has not moved to dramatically change its brand image, but it has shown a number of ads in recent years that uncharacteristically emphasize its vehicles' practicality under the "Engineered for Magic. Everyday" banner - some featuring female drivers.
Be sure to watch CNBC's video report on Porsche's female movement below - you'll also find one of the aforementioned Engineered For Magic ads as well as an interesting case study video on the campaign from ad agency Cramer-Krasselt.

Bentley tests next next-gen Flying Spur on Porsche Panamera Turbo body

At first glance, the prototype in the gallery above looks like a blacked-out version of the new Porsche Panamera Turbo. But this is actually Bentley's tester for the next-gen Flying Spur. And since the upcoming Flying Spur, among other Bentley vehicles, will utilize the same MSB platform as the new Porsche, seeing the British automaker using a Panamera makes a lot of sense. The Flying Spur is essentially a four-door version of the Continental GT, which has design cues from the EXP 10 Speed 6 concept unveiled at the 2015 Geneva Motor Show. It's safe to assume that the next-gen Flying Spur will get the same treatment as well. Other than the fender flares, the prototype is identical to the Panamera Turbo. So how do we know that this is Bentley's prototype? According to our photographers, the prototype's license plate is registered as a Bentley with the UK's Driver and Vehicle Licensing Agency. With the Flying Spur sharing the same platform as the Panamera, we expect the luxury sedan to get the same choice of engines, including the twin-turbo 4.0-liter V8 and 2.9-liter twin-turbocharged V6 engine. A concept is anticipated to come out in 2017 with a production variant coming a year later. Related Video: Featured Gallery Bentley Flying Spur Spy Shots View 10 Photos Image Credit: CarPix Spy Photos Bentley Porsche Luxury Performance Sedan bentley flying spur

Porsche 911 GTS gets Rennsport Reunion Edition

Porsche is taking over Mazda Raceway Laguna Seca this weekend to celebrate Rennsport Reunion V. In addition to some beautiful cars on display, it's giving the brand's superfans something extra special by unveiling the 911 Carrera GTS Rennsport Reunion Edition there. Limited to only 25 examples, they're exclusively for customers in North America. As the model's name implies, this special edition is mechanically based on the 430-horsepower 911 GTS, and gets a manual gearbox and PASM Sport Suspension. Porsche Exclusive then applies special styling bits to each one. For the exterior, paint is a custom shade called Fashion Grey, with black-and-red decals applied to the hood, roof, decklid, and doors. To complete the fashionable look, gloss black adorns the radio antenna, around the LED headlights, the lower part of the mirrors, and 20-inch Sport Classic wheels. The interior offers some sportiness with carbon fiber dashboard trim, a SportDesign steering wheel, and 18-way Adaptive Sport Seats Plus. A little extra flash comes from Carmine Red for the seatbelts, tachometer and much of the stitching. As a nod to the event, a Rennsport Reunion V logo is also on the center console lid. With such a low production run and a price of $149,330 with the $995 destination charge, this is a way to proclaim a serious passion for Porsche. Related Video: PORSCHE 911 CARRERA GTS RENNSPORT REUNION® EDITION DEBUTS IN MONTEREY 25/09/15 Special edition model limited to 25 units worldwide built by Porsche Exclusive Atlanta, Georgia. In honor of the fifth Rennsport Reunion®, Porsche has unveiled a special edition of the 911 Carrera GTS at this year's gathering at Mazda Raceway Laguna Seca. The Rennsport Reunion Edition is limited to 25 units worldwide and will be sold exclusively in North America. Built by Porsche Exclusive, the Rennsport Reunion Edition is based on the 430 hp 911 Carrera GTS. The limited edition production model is painted in the custom color Fashion Grey. Decorative black and red decals cover the front hood, the roof, and the rear decklid. The driver and passenger doors are decorated with black and red decals featuring the PORSCHE logotype. 20-inch Sport Classic wheels painted in high-gloss black give the Rennsport Reunion Edition a very striking appearance. The lower exterior trim of the side mirrors as well as the satellite radio antenna are also finished in high-gloss black. LED headlights in Black including PDLS Plus complete the black accents on the exterior.