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Despite premium carmakers going downmarket, luxury auto sales stick at 10-11%

According to research conducted by global information company IHS Automotive, the leporine birthing of new models by luxury manufacturers over the past six years hasn't increased their market share in the US. Even as car sales reached 15.6 million units, IHS says what's happened instead is that luxury buyers are merely moving from one brand to another, moving from larger luxury vehicles into hot segments like compact luxury crossovers or leaving the market at the same rate as other buyers enter.
Whether broken out by makes or by segment, market share has rollercoastered inside a narrow band from 10.5 to 11.5 percent since "at least" 2008. Closer investigation reveals the shifting boundaries in the aspirational pond, with brands like Mercedes-Benz and Audi gaining territory as Lexus and Lincoln lost it, and Saab and Hummer were buried, dead, under it. One neat note is that Tesla has gone from a share of zip to .12 percent.
The subcompact and compact crossover segments show growth, with those little high-riders jumping from .3 percent to 1.16 percent of overall industry sales. Their rise, though, is concomitant with the decline of four other segments: compact and midsize cars and fullsize cars and SUVs. We think the next few years that will tell if the small-car expansion can overcome the large-car retraction, with a phalanx of smaller offerings like the CLA only recently hitting the market and others like the GLA, Macan and Q1 doing so in the near future.

Ruf RGT 4.2 offers 518 hp of naturally aspirated power

Ruf has a reputation for building some fast interpretations of the Porsche 911, and the company's latest RGT 4.2 at the Geneva Motor Show provides an interesting point of comparison compared to the new GT3 RS that's debuting there. In terms of pure power, the Ruf wins out. The company crafts a flat six with 4.2-liters of displacement making 518 horsepower and 369 pound-feet of torque with a top speed of 200 miles per hour. In contrast, the latest GT3 RS gets 500 ponies and 338 lb-ft of twist from its direct-injected 4.0-liter mill. Depending on your desires, the RGT 4.2 might have the preferred gearbox too with its six-speed manual versus the Porsche's PDK. Styling is also going to come down to personal tastes between these two. The RGT 4.2 has an almost old-school racing look with its bolted-on fender flares, five-spoke wheels, thick carbon fiber rear wing and lower front air dam. Inside, there's also an integrated roll cage. The RS, on the contrary, appears thoroughly modern with its big fender intakes at the back, slashes just behind the front wheels, CFRP hood and magnesium roof. Check out Ruf's naturally aspirated monster on the Geneva show floor in the gallery, above. The RGT 4.2 maintains a long tradition of Ruf supercars with its outrageous driving performance. Unveiled in 2000, the first RGT was characterised by its powerful, torquey normally-aspirated flat-six engine. With a significantly reduced all-up weight and sports-oriented suspension system, the RGT was an extremely impressive driving machine.Now, in 2015, the RGT remains true its original concept, though its external appearance is clearly more athletic. The wheel arches are more bulbous and the front facade presents huge round air intakes for more effective cooling. The chassis is reinforced by RUF's hallmark Integrated Roll Cage (IRC). Propulsion is provided by its virile 4.2-litre six-cylinder, normally-aspirated engine, developing 525bhp and 500Nm of torque, featuring dry sump lubrication with external oil tank. A proper driving machine for sure POWER 525 PS / 386 kW @ 8.370/min TORQUE 500 Nm @ 5.820/min DISPLACEMENT 4178ccm TRANSMISSION 6-speed manual gearbox TOP SPEED 322 km/h FUEL CONSUMPTION urban 19,8 l/100km non-urban 9,8l/100km combined 13,6 l/100km CO2 emissions 317g/km Effizienzklasse G Related Video:

Nick Murray's problematic Porsche 911 shows the power of a viral video

When Nick Murray took delivery of his 2013 Porsche 911 Carrera S in June 2013, he had saved for it for the past five years. He didn't just pluck a random 911 off a dealer lot. He specially ordered his car with thousands of dollars in extras tailored just to him, and he captured all of the options on his YouTube channel. The love affair didn't last long. Eventually the channel became a place for Nick to air his growing list of grievances about his deteriorating 911. Eventually, his mix of righteous indignation and sarcasm went viral.
By late December, he had already had four warranty repairs done on the car. Things got much worse in March. The computers began resetting whenever Nick drove over large bumps. There was also an acrid, electrical smell that occasionally permeated the cabin. Murray filed for Lemon Law protection. Porsche Cars North America contacted him for the first time to fix the problem, but it didn't help.
Things culminated in April when Murray put up a new video that showed more troubles. He began arbitration with Porsche and asked for either his full purchase price back or an exact replacement. The company countered with a portion of what the car was worth, based on its mileage. Murray refused and turned to his YouTube watchers for help. He asked them to spread the word, and the video went viral with over 800,000 views as of this writing. Supporters posted it multiple times on Porsche's Facebook and Twitter sites.