2003 Porsche Cayenne S on 2040-cars

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It's time for Corvette to attack Porsche

For most of its existence, Porsche was a smug little sports car company with a fairly limited lineup and small but steady sales. Any time the company strayed from its air-cooled, rear engine formula, the purists would turn their noses. The 944? The 948? "Not a proper Porsche," they'd sniff. And then came the greatest sin of them all: the Cayenne. To the purists, this was treason. Porsche making an SUV? Horrors! Of course, you all know how it turned out. Porsche grew to be a profit-generating juggernaut within the Volkswagen Group. And since one SUV wasn't enough they added another, the Macan. By the end of the decade Porsche will have quadrupled its global sales. You have to wonder what else it has up its sleeve. Couldn't this be a lesson for General Motors? It has a terrific sports car brand in Corvette. In fact, it's arguably the most iconic brand within GM's full-line portfolio. But for its entire existence that brand has been locked up within Chevrolet. Maybe it's time for GM to treat Corvette as a stand-alone company. Maybe it's time for GM to unlock that brand and treat Corvette as a stand-alone company. A Corvette SUV could be a killer first step. Since Porsche only makes two SUVs, maybe Corvette could make three. Small, medium, and large. And just as Porsche has the Panamera, an executive sedan from team Corvette could become an instant "gotta-have" for the yacht-buying jet set. Of course, the Corvette purists will cringe. And the biggest hue and cry will come from Chevrolet's US dealers. That's why the best place to launch the new Corvette brand would be far away from those franchisees: in China. Chinese consumers have no pre-conceived ideas that 'Vettes can only be sold in Chevy stores. And Chinese enthusiasts very much admire Corvette's historic pedigree. You've no doubt read about how Chinese authorities are cracking down on conspicuous consumption. That makes the timing even better. Corvette's selling point has always been that it is an amazing bargain for the performance you get. What a perfect way to undercut Porsche. In fact, pairing the Corvette brand with Cadillac in China could be just the shot in the arm that Cadillac's Chinese dealers need. Despite having very competitive cars, Cadillac lags far behind Audi, Mercedes, and BMW. What Cadillac dealers need is a lot more showroom traffic. And a jaw dropping lineup of Corvette-branded vehicles could bring in throngs of buyers.

2016 Porsche 919 Hybrid sharpens up to defend its titles

Porsche made a clean sweep of LMP1 racing last season, winning the 24 Hours of Le Mans as well as the FIA World Endurance Championship for both drivers and manufacturers. And now that it's back on top of the podium, it's not about to step down again without putting up a fight. To that end, witness the newly revised 919 Hybrid. Revealed ahead of the season's start with the Prologue event at the Paul Ricard circuit in France, the 2016 Porsche 919 Hybrid is an evolution of the version that debuted in 2014 and trounced the competition in 2015. But Audi and Toyota – with their similarly revised R18 and TS050 – will be at least as hungry this year to dethrone Porsche as Porsche will be to retain its titles, so the racing engineers in Weissach have made made a number of revisions. The chassis and basic engine architecture, of course, are the same, with a two-liter turbocharged V4 assisted by a brake energy recovery system at the front and exhaust energy recuperation at the back. But the engine now uses less fuel, so it can run longer between pit stops – a vital element of the strategy when racing for hours on end. The aerodynamics were made more adjustable so that the team can switch between three packages depending on the type of track they're running. While they were at it, those notoriously exacting German engineers managed to cut some excess weight out as well. And instead of the three different color liveries like last year, this season the 919 Hybrid will run under a common livery of black, white, and red – which hopefully won't get mixed up with those of its rivals from Audi and Toyota. We guess we'll all find out when the season kicks off in earnest at Silverstone in mid-April. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. FIA World Endurance Championship WEC, LMP1 Ready for title defence: the new Porsche 919 Hybrid Stuttgart. World debut of the new 919 Hybrid: Two days before the official Prologue for the FIA World Endurance Championship (WEC) at Paul Ricard, France, Porsche is presenting its race car for this season. Strong development characterises the new 919 Hybrid' technology. The powertrain became even more efficient, the aerodynamics were even more specific for the various race tracks and the weight of single components was even more reduced. "The over 900 hp strong Le Mans Prototype is ready for the title defence," said Fritz Enzinger, Vice President LMP1.

2014 Porsche Cayman promo video hits the web

Don't know how we missed this, but you don't have to play around with the 2014 Porsche Cayman configurator to see the new coupe in action; Porsche has given us more than two beautiful minutes of Cayman footage to enjoy.
The partners in the on-screen tango are the 275-horsepower base Cayman and the 325-hp Cayman S. If you like to keep track of such things, the former starts at $52,600, the latter at $63,800, plus $950 destination for each. Watching a video like the one below, however, is free.