987 19 Wheel Carrera Cabriolet Roadster Lobster Claw Navigation Chrono Bose on 2040-cars

Auto blog

Janis Joplin's psychedelic Porsche nets $1.76M at auction

Even though she famously asked the Lord for a Mercedes-Benz, Janis Joplin loved her 1964 Porsche 356C Cabriolet with its psychedelic mural called History of the Universe. The mind-bending droptop went for an amazing $1.76 million at a recent RM Sotheby's auction in New York City and shattered the original estimate of between $400,000 and $600,000 for the sale. Seven bidders in a fight over the trippy car helped push up the price, and this is now the most ever paid for a 356 at public auction. According to RM Sotheby's listing, Joplin bought the Porsche used in 1968 and quickly gave it to a roadie for her band Big Brother and the Holding Company to create the mural. He covered the entire exterior with a variety of motifs including a landscape across the passenger side, butterfly on the driver's door, a rainbow connecting two faces at the back, and an eye on the front. Joplin proudly drove the convertible regularly until her death at just 27 years old in 1970. After the singer's passing, Joplin's siblings eventually took control of the groovy Porsche but made the odd choice to repaint the car in the original Dolphin Gray. They eventually realized that was an awful idea, and two artists used photos to recreate the mural. The family then loaned the 356 to the Rock and Roll Hall of Fame in Cleveland, OH, in 1995, and this auction was the first time the convertible went up for sale since Joplin bought it. You can get a great look at all the psychedelic details in the gallery above. PSYCHEDELIC JANIS JOPLIN PORSCHE SHATTERS ESTIMATE, BRINGS RECORD $1.76 MILLION IN NEW YORK CITY NEW YORK (December 10, 2015) - Tonight at the RM Sotheby's 'Driven By Disruption' auction in New York City, The Janis Joplin 1964 Porsche 356 C 1600 SC Cabriolet sold for $1,760,000*, well over the pre-sale estimate of $400/600,000. Spurring a spirited bidding contest between collectors in the room and on the phones, seven bidders competed for the iconic daily driver of legendary rocker Janis Joplin. The outstanding sales price represents a new record for any Porsche 356 sold at public auction. Purchased by the Queen of Rock'n'Roll from a used car lot in 1968, Joplin engaged Dave Richards, a friend and roadie with her band, Big Brother and the Holding Company, to customize it with a psychedelic 'History of the Universe' mural, rendering it one of the first true 'art cars' and one of the most famous and important Porsches of all time.

Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?

Porsche names Oliver Blume as new CEO

With Matthias Muller stepping up to take over as the new chief executive of the entire Volkswagen Group, the Porsche division is going to need a new CEO of its own. Taking Muller's place will be Dr. Oliver Blume, who assumes his new responsibilities on October 1. Blume is no stranger to the higher ranks at Porsche, having served for over two years now as the executive in charge of the company's production and logistics. In that capacity, he oversaw the establishment of the workshop where the 918 Spyder was built by hand, and the expansion of the Leipzig plant to handle production of the Macan and Panamera. He'll now be stepping into bigger shoes, however, as chairman of the board of management – essentially the company's chief executive. At the same time, Porsche has also named Detlev von Platen as its head of sales and marketing. Von Platen has for the past seven years headed up the North American office, which recently lost its VP as well to Rolls-Royce, so they're going to need to make some new appointments in Atlanta. The previous marketing chief Bernhard Maier is moving to the Czech Republic to take over as CEO of Skoda. The company's CFO Lutz Meschke has also been named as deputy chairman of the executive board. The appointments come amidst a giant game of musical chairs within the Volkswagen Group. Aside from the ousting of former supervisory board chairman Ferdinand Piech five months ago, the diesel emissions scandal has seen the German industrial giant cleaning house within its top ranks and R&D staff. Most notable was the resignation of Martin Winterkorn, whose position at the head of the group's management board Muller will now assume. Supervisory Board of Porsche AG appoints Detlev von Platen Head of Sales and Marketing Oliver Blume is new Chairman of the Executive Board Stuttgart. At its meeting today, the Supervisory Board of Dr. Ing. h.c. F. Porsche AG appointed Dr. Oliver Blume (47) the Chairman of the Executive Board of the sports car manufacturer effective October 1, 2015. Blume succeeds Matthias Muller (62), who was appointed by the Supervisory Board of Volkswagen AG to be the new Chairman of the Board of Management of the Wolfsburg-based group. It has been exactly five years since Muller left Volkswagen to become the CEO of Porsche AG. Since the beginning of 2013, Blume has been a member of the Porsche Executive Board responsible for Production and Logistics.