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A spotter's guide to Super Bowl LIV car commercials

Set to kick off on Fox at 6:30 ET on Sunday, February 2, from Hard Rock Stadium in Miami, Florida, the big game will feature the Kansas City Chiefs and the San Francisco 49ers. Throughout Super Bowl LIV, viewers will see about 50 commercials, each of which costs as much as $5.6 million per 30 seconds, according to AdWeek. Originally, there were more than 77 ad slots, so several companies could be paying well more than $10 million for a single, longer commercial. Numerous car companies have already announced their commercials, or their intentions to show commercials, during the game. Here's a roundup of the ones we know about so far. During the game on Sunday, we'll be livestreaming and adding links to the new commercials as they become available, so check back with us for that post.  Audi: E-Tron Sportback Maisie Williams has experience wearing many faces, and in Audi's Super Bowl commercial, she does her best Elsa impression. In the spot, titled "Let It Go," Williams faces the rigorous task of getting through L.A. traffic, but she's alleviated by the comfort of the Audi E-Tron Sportback electric crossover. The commercial is meant to signal the company leaving its gas past behind and moving forward to a sustainable future.  Genesis: GV80 Genesis makes its Super Bowl debut with a commercial that will show its all-new SUV, the GV80, to viewers around the world (many of which will be seeing the vehicle for the first time). The ad features Chrissy Teigen and John Legend as the purveyors of "new luxury," while "old luxury" is left for the birds. GMC: Hummer General Motors is bringing back the Hummer nameplate as a premium electric GMC truck. GM says it will have 1,000 horsepower and will be capable of going zero to 60 mph in three seconds. GM brought in NBA legend and Hummer fanboy LeBron James for the debut commercial. Hyundai: Sonata Hyundai is known for bringing in the big-time celebrities for its commercials, and 2020 is no different. A new advertisement called "Smaht Pahk" features John Krasinski, Chris Evans, and Rachel Dratch, all three of whom are from the Boston area. The trio gets into full character as they discuss the new high-tech parking feature on the redesigned 2020 Hyundai Sonata, and David Ortiz makes a cameo at the end. Even when New England isn't in the Super Bowl, New England is in the Super Bowl.

'Born of a Blue Sky' brings the Amelia Island Concours to you

The Amelia Island Concours d'Elegance has more clout every year and is getting a reputation as Pebble Beach minus the madness. Held in March this year, it celebrated Ducati and the 50-year anniversaries of Lamborghini, the Corvette Sting Ray, Porsche 911 and the Ford GT40.
Justin Lapriore was there, and seemingly everywhere, getting footage of the various wares on display on the lawns and the sand and the runway. The resulting video, Born of a Blue Sky, is a 16-minute survey of some of the finer sights and plenty of engine sounds. Check it out below.

Lanzante building 11 Porsche 930 restomods with actual F1-raced engines

In " Casino Royale," James Bond gets a lesson in tailored clothing when Vesper Lynd gives him a new dinner jacket. Bond tell her he already has a jacket, and Lynd replies, "There are dinner jackets and dinner jackets. This one is the latter." News from Lanzante makes us paraphrase that line in saying, "There are 911 restomods and 911 restomods." Lanzante's is definitely the latter. The English engineering firm is building 11 Eighties-era Porsche 930s with genuine TAG-branded Porsche engines that the McLaren Formula One team used to win 25 races. From 1984 to 1987, Porsche built a 1.5-liter turbocharged V6, branded as the TAG-Porsche TTE P01, for the McLaren MP4/2 and MP4/3; if the naming seems odd to cover four years, it's because McLaren raced the MP4/2B and MP4/2C in 1985 and 1986. The engine produced more than 1,000 horsepower in qualifying trim, and 750 hp in race spec. In its first three years on the grid, the engine powered McLaren to two Constructor's Championships, and three Driver's Championships for Niki Lauda and Alain Prost. During that time, McLaren built a prototype Porsche 930 with that TAG engine, but kept it so far out of sight that people spoke of it as a rumor. The English carmaker finally proved the rumor true a few years ago when it put the prototype on display in the lobby of its Woking headquarters. Enter Lanzante, which has a history with McLaren going back to at least 1995, when it prepped the Veno Clinic McLaren F1 GTR that won Le Mans that year. More recently, it built road-legal P1 GTRs called the P1 GT, and a one-off P1 Longtail. McLaren sold Lanzante the 11 engines for this run of monstrously overpowered Porsche coupes, and Lanzante showed off the first example at the recent Rennsport Reunion at Laguna Seca — news that somehow got lost in the general Porsche overdose and Moby Dick revival. Built just like the original McLaren-Porsche prototype, no one will think anything's astray with the new version's white bodywork and RUF wheels. The camouflage continues inside, where a pair of upholstered racing buckets might offer a small clue. The instrument panel gives things away, containing a tachometer branded "TAG Turbo" with a 9,000-rpm redline, and a water temperature gauge. Cosworth is restoring the engines for the program, and each of the 11 examples gets a plaque in the engine bay listing its engine's race history.