1999 Porsche Boxster on 2040-cars

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Porsche Macan sales may push brand past 200K unit goal early

In late 2010, Volkswagen announced that it would spend the equivalent of $71 billion through 2015 to beef up its product lineup, determined to overtake Toyota in overall sales and profitability by 2018. Each of VW's many brands, in turn, would play its part contributing to a goal of 10 million sales per year. VW-owned Porsche was expected to sell 200,000 vehicles per year by 2018, but with the imminent arrival of the Macan small sport utility vehicle in 2014, the automaker is poised to meet that goal years ahead of schedule, Automotive News reports.
Porsche sold 143,096 cars in 2012, and IHS Automotive predicts Porsche will sell 63,000 Macans in 2014, according to Automotive News, which would make it the brand's best-selling vehicle. Do the math and you can see how Porsche could easily beat original expectations ahead of schedule. But Porsche's sales and marketing boss Bernhard Maier says not so fast: "We will not offer [63,000 Macans] in 2014 as we will still be ramping up production and introducing models top down," he told Automotive News Europe. Whether Porsche surpasses the 200,000 mark early or not, he said, the company will not set a new sales target and will remain committed to its business model.
The Macan shares its architecture with the Audi Q5, but Porsche will be able to charge more for its SUV. Tim Urquhart, a senior analyst at IHS Autmotive, told Automotive News that Porsche can charge 10 to 20 percent more, for what is basically the same SUV, than other VW Group brands. How's that for brand value?

1964 Porsche 356 Cabriolet Emory Outlaw First Drive

The black lacquer badge affixed to this 1964 Porsche 356 Cabriolet has two words on it: "356 Outlaws." When it was first produced by a jeweler in the 1980s for the Emory family, the word "Outlaw" was a term of pride only meaningful to the father-and-son team that were building these custom Porsches. Outside of their Orange County garage, the Outlaws attracted less respect than outlaw humans. In the past few years, Magnus Walker has helped Outlaws blow up outside nontraditional Porsche circles. Collector car brokers now happily promote Outlaw builds, and online how-to guides will teach you to create your own. Despite their newfound recognition, Outlaws began with Gary and Rod Emory and continue with Emory Motorsports. We didn't drive the black 1958 Porsche 356 Emory Special and silver 1959 356 Outlaw in the gallery – completed cars move through the shop so quickly that we couldn't organize a shoot and a drive on the same day. We drove a 1964 356C Outlaw that gets by with leather hood straps, deleted bumper guards, Raydot fender mirrors, and a drilled fuel filler cap poking through the hood. The interior is dressed in red leather in sanguine contrast to the beige German square weave carpet along the bulkheads. The three gauges are taken from a 904, the racer Porsche developed to succeed the 718. Emory's tuning lineage is as old as the cars he restores. Emory's tuning lineage is as old as the cars he restores. His grandfather Neil ran Valley Custom Shop in Burbank from 1948 to 1962, channeling and sectioning the slab-sided bodywork of '40s and '50s domestic sedans in ways that OEM designers would later adopt. Neil's tenure also included building the body for the SoCal Streamliner in 1950, the first hot rod to hit 200 miles per hour at the Bonneville Salt Flats. When Chick Iverson opened a Porsche dealership in Newport Beach he asked Neil to run the body shop. Neil's son Gary would become the parts manager. When he saw inventory being thrown out for lack of space, Gary then opened his own Porsche parts operation. Gary's son Rod started playing in the warehouse from the age of six, mixing and matching pieces to make go-karts and help build the Porsches Gary would sketch. Rod began his first restoration, a 1953 Porsche 356, at 14 years old. He spent two years on it, then went vintage racing. This wasn't a concours build – growing up in a parts shop, Rod had no qualms about using whatever suited his purpose and vision.

Ken Block's Gymkhana 8 to feature Dubai Police cars?

Yesterday we showed you the shiny Ford Fiesta that Ken Block will slide, spin, and hoon through the next Gymkhana video. In case the image above isn't clear, that video will drop at midnight EST on February 30th on the Ford Performance YouTube channel. We don't know all the entire premise of the video yet, but this Tweet from the man himself reveals that the video will be set in Dubai. Block is standing on the Fiesta we saw yesterday, and arrayed behind him are a handful of those famous Dubai Police cars you're probably familiar with. The force has a fleet of sportscars and supercars, and the purpose is outreach and goodwill among its citizenry, not necessarily the pursuit of criminals. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. From left to right, we can see a Maserati GranTurismo, Porsche 911, what looks to be a Nissan GT-R obscured by Block's Fiesta, a McLaren (likely a 650S), Ford Mustang, and a Ferrari 599 of some ilk. Will they take part? Maybe Block will try and run from what might be the most horsepower-intensive police fleet in the world. We'll have answers (and a few minutes of pure Block hooniganism) in a few days. Related Video: