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Porsche confirms four-cylinder Macan for New York

There aren't a lot of problems with the Porsche Macan. It's clean, handsome, and very, very nice to drive. But it's expensive, starting at $55,450, and thirsty, at 17 miles per gallon in the city and 23 on the highway. To improve on both of these, Porsche is adding a 2.0-liter, turbocharged, four-cylinder Macan to the lineup. The new engine moves the compact CUV downmarket on both power and price fronts. In the Macan, the 2.0-liter pumps out 252 horsepower, 273 pound-feet of torque, and compared to old base model, cuts the curb weight from 4,112 pounds to 3,902 pounds. Combined with a seven-speed PDK and a standard all-wheel-drive system, the new base level CUV will hit 60 miles per hour in just 6.1 seconds. You still have to suspend logic when buying a Macan, though. At just 20 mpg in the city and 25 mpg on the highway, it's scarcely more efficient than the 340-hp S model. Admittedly, the Macan's competitors all eke out substantially better fuel economy, but each of these vehicles does so with less power than Porsche's new base Macan – the BMW X3 has 240 ponies, the Mercedes GLC has 241, and the Audi Q5 just 220. But they also do it for a lot less money. The new Macan starts at $48,550, including a $1,050 destination charge. That's $6,900 less than the Macan S, but it's still around $7,000 more than the all-wheel-drive versions of the aforementioned cars. And yes, that chasm is almost certainly going to widen after digging into Porsche's options catalog. Still, this is an intelligent and overdue move for Porsche here in the US (the four-pot Macan has been on sale in Europe for years). It opens up the Macan to a far wider swath of customers, not unlike what the V6 model does for the Cayenne. Look for more on Stuttgart's new entry level CUV in a few weeks, when it makes its big debut in the Big Apple. Related Video: PORSCHE ANNOUNCES NEW YORK AUTO SHOW LINE-UP North American debut of Porsche 911 R, 718 Boxster, and Macan Atlanta, Georgia. The New York International Auto Show will be host to three North American debuts for Porsche this year. The 911 R and the 718 Boxster both represent the latest interpretation of driving pleasure and dynamics in their respective segments. The 911 R is a pure, uncompromised driving machine with a naturally-aspirated, 500 horsepower engine mounted in the rear. The 718 Boxster features extensive chassis enhancements and an all-new turbocharged, mid-mounted flat-four cylinder engine.

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Porsche planning Cayman GT4, 700-hp Turbo S e-Hybrids

The old wisdom when it came to the Porsche lineup was that the Boxster and Cayman needed to be kept in line so as not to encroach on even the lower end of the 911 range. But with the latest versions of the compact roadster and coupe, that logic has gone out the window. Especially with the introduction of the latest GTS models (pictured above). But that's not the end of the story. According to Motor Trend, Porsche is working on an even more powerful version of the Cayman that could carry the GT4 badge, positioning itself along the same lines as the 911 GT3 and GT2 – only, you know, smaller. Although our sources at Porsche would, predictably, neither confirm nor deny the report, MT has it that power could come from either a turbo-four or a more powerful flat-six, mated to the beefed-up DCT from the latest 911 GT3. A similar version of the Boxster could bring back the RS Spyder designation. That's not all Porsche is said to have in store, though. Based on the engineering that went into the 918 Spyder, Porsche could roll out a new range-topping model for the 911, Panamera and maybe even the Cayenne, packing a version of the 918's PHEV powertrain. Slotting in above the existing Turbo S variants of each model line, the new flagship models could pack 700 horsepower or more and be designated e-Hybrid in similar fashion as the 918.