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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Used Porsche 911 Rs are selling for nearly $1.3 million

Some cars are just born to be collector's items. Prices of Porsches of all years and styles have started to rise in recent years, particularly air-cooled 911s, but the 911 R seems to take the cake. Used ones are trading hands for almost $1.3 million on the used car market. For a car that sold new for $185,950, that's quite a steep markup. In fact, at seven times the original MSRP, high-end car finance company Magnitude Finance told Motoring Research that it may be an appreciation record. Porsche only built 991 911 Rs. The number is a reference to the current 991 chassis code for this generation of the 911. When it was announced, it was heralded as the purists 911: a lightweight special equipped with a manual transmission and backed by the 4.0 liter flat-six from the GT3 RS. It's hard to say if this is a trend or simply an anomaly. The car hasn't been on sale for long, so few have publicly changed hands. Hopefully the next 911 GT3 will satiate those who desire a driver focused 911 experience at a slightly more reasonable price point. Related Video:

Tesla, Porsche and Genesis top Consumer Reports owner satisfaction survey

Tesla swept Consumer Reports' latest Ownership Satisfaction Survey results, notching the top spot among brands evaluated. Its Model S also netted the No. 1 spot among the top 10 most-satisfying cars. Porsche and Genesis, Hyundai's new luxury spinoff, rounded out the top three brands. The bottom of the rankings was anchored by Acura, while Mercedes-Benz notched the least-satisfying car in the survey with the GLA, proving that the results weren't equally kind to all luxury brands. Jake Fisher, director of automotive testing for Consumer Reports, told USA Today those brands suffered by introducing cheaper vehicles. The scores, on a 100-point scale, reflect whether owners say the vehicles from model years 2015 through 2018 met their expectations and whether they would buy the same car again. They measure ratings in six categories: driving experience, comfort, value, styling, audio and climate systems (what, no cupholders?). Effectively, it gauges how much people liked the car they bought. Reliability is not considered. The Honda Ridgeline outscored competitors in the compact pickup segment by a wide margin, while the Ford F-350 was among the top 10-ranked vehicles in the survey, the first time in at least five years that a pickup made it into the top 10, Consumer Reports said. In the brand survey, Chrysler rose four places to No. 4 on strong customer satisfaction with the Pacifica minivan, while Hyundai tumbled 11 spots to No. 24 and Lexus fell eight places to 18th. Rounding out the top 10 most satisfying cars were the Porsche 911, Chevrolet Corvette, Lincoln Continental, Mazda MX-5 Miata, Toyota Prius, Tesla Model X SUV, Honda Odyssey minivan and Dodge Challenger. Not surprisingly, most of those cars, and indeed most of the high-ranking brands, are those with strong brand loyalty, fan-like followings and/or those that strike a strong emotional chord with buyers. The full brand rankings are below. Tesla (90) Porsche (85) Genesis (81) Chrysler (78) Audi (76) Mazda (76) Subaru (76) Toyota (76) Honda (75) Lincoln (75) Mini (73) Ram (73) Kia (72) Chevrolet (72) BMW (72) GMC (72) Ford (70) Lexus (70) Volvo (69) Dodge (68) Jeep (68) Mercedes-Benz (67) Volkswagen (67) Hyundai (67) Buick (66) Cadillac (64) Infiniti (60) Mitsubishi (58) Nissan (58) Acura (58) Related Video: Green Genesis Porsche Tesla Ownership satisfaction