2014 Porsche 911 Coupe on 2040-cars

Auto blog

1950s car ads are timeless

Usually around the Super Bowl a few great car commercials show up, but for the most part auto ads today pale in comparison to the '1950s and '60s. In an era with a truly viable magazine industry, automakers would take out gorgeous full-page spreads to get the word out about their wares. It was also a time when imports were just hitting the US, and there was a boom in sports cars. Car and Driver has gone for a dig into its advertising archives from when the book was known as Sports Cars Illustrated for a truly great viewing experience. You can imagine a young Don Draper mulling over the copy for these ads, but some of it is laughably quaint today. For example, there's a great image of a driver whipping an Austin-Healey 100 around a track. The italicized red text proudly proclaims, "From 0 to 60 MPH in 10.5 seconds." One of the beautiful parts about these advertisements is that you seldom see photos of the cars. Instead, there are often detailed drawings that slightly distort the vehicles' lines. With this approach, the Porsche 356 ends up looking far more curvaceous than in real life. Plus, the front end of the Chrysler 300 looks large enough to land a helicopter on. The whole thing is worth scrolling through. There are some fascinating glimpses into auto history like an ad for Abarth exhausts before the brand was just known for tuning Fiats. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Chrysler Fiat Porsche Performance Classics porsche 356 abarth

Porsche Panamera S E-Hybrid gets $3,400 price cut in Canada

It's about $2,560 to you and me, pilgrim. Porsche is cutting the price of its Panamera S E-Hybrid by $3,400 for our neighbors to the north. In US dollars, that's a haircut of about $2,560. Of course, the premium SUV plug-in hybrid is no bargain, even in Canadian dollars. The sticker price now comes in at C$106,000 for the parallel plug-in hybrid. Granted, the car is a beast, and represents one heck of an effort for the German luxury-vehicle maker to hop aboard the green-car train, however little sales they derive from it. The model delivers 416 horsepower from its V6 gas-powered engine and electric motor. So while that's good for a fuel-economy rating (here in the States, at least) of 50 miles per gallon equivalent (MPGe), the car also has a top speed of 167 miles per hour. Think Montreal to Toronto in two hours and change, if the roads are empty. And not frozen. And have no speed limit. Stateside, the plug-in Panamera has been selling in pretty low volumes. The model, including the gas-powered version, moved about 4,200 units through the first 10 months of the year, or about 10 percent of Porsche's total. Through October, sales of the plug-in only were down 55 percent from a year earlier to just 358 units, so one shouldn't expect a flood of them to be sold because of the three-percent discount. Still, a price cut certainly beats a snowshoe to the head. Take a look at Porsche's press release below. Porsche Canada realigns pricing of its plug-in premium sports sedan 2016 Panamera S E-Hybrid now starts at $106,600 MISSISSAUGA, ON, Nov. 9, 2015 /CNW/ - Porsche Canada announced today that it had lowered the starting price of the Panamera S E-Hybrid for 2016 model year, effective immediately. The first plug-in hybrid vehicle in the luxury segment will now be offered starting at $106,600 – a reduction of $3,400 compared to the 2015 model year. This adjustment effectively brings the price in alignment with that of the Panamera S. Now, the Panamera S E-Hybrid represents an even more compelling choice in the segment, offering such quintessential Porsche traits as style, performance, quality, and impressive efficiency of its advanced powertrain. The hybrid tradition at Porsche extends back to the year 1899 and to the Lohner Porsche – the world's first vehicle to have a battery-powered electric drive as well as a combustion engine, which was designed and built by Ferdinand Porsche.

Porsche 911 Targa 4S special makes us want to go Dutch

There's a long list of things that make us love the Netherlands, and not all of them involve activities that would be illegal in most of the United States. Like this latest special edition Porsche 911, for example. Unveiled at AutoRAI 2015 – Holland's premier car show that opened last week – the Porsche 911 Targa 4S Exclusive Edition celebrates the 50th anniversary of Zuffenhausen's iconic partial convertible. It's decked out in Gulf blue, but instead of contrasting with bright orange, nearly everything else on this special Elfen is blacked out: The 20-inch Fuchs-style alloys, the throwback quarter-panel racing stripes, the LED headlight frames... everything but the signature Targa roof bar, which keeps its brushed metal finish. The interior is rather more subdued than you'd find on most special editions, with throwback houndstooth fabric seats and silver stitching. Power comes from the 3.8-liter boxer-six driving 400 horses to all four wheels through a seven-speed dual-clutch transmission. The Sport Chrono Package Plus, a sports exhaust, adaptive suspension and Bose audio system are all fitted as standard. Options include carbon-ceramic brakes, a seven-speed manual transmission and a 30-horse Powerkit. As the name suggests, though, this is a rather exclusive edition indeed. All fifteen examples will be made available exclusively in the Netherlands, priced from ˆ223,230 with the PDK or ˆ229,500 with the manual. That's more than you'd pay for a 911 Turbo Cabrio in the same country, and works out to more than $240k at today's conversion rates. Related Video: Speciaal voor Nederland: Porsche 911 Targa 4S Exclusive Edition - Zeer exclusief uitgevoerde 911 Targa 4S in Gulfblauw - 15 exemplaren om 50 jaar 911 Targa te vieren - Debuut op de AutoRAI Leusden, 16 april 2015 – Porsche Nederland presenteert op de AutoRAI 2015 de 911 Targa 4S Exclusive Edition. Dit model wordt in een oplage van 15 exemplaren door Porsche Exclusive geproduceerd om '50 jaar Targa' te vieren. Alle modellen zijn uitgevoerd in het herkenbare Gulfblauw met accenten in hoogglans zwart en lichtmetalen wielen in het klassieke 'Fuchs-design'. Elke 911 Targa 4S Exclusive Edition wordt geleverd met een fotoboek van de auto en het productieproces. Aansluitend aan de AutoRAI start de levering. De 911 Targa 4S Exclusive Edition is er vanaf ˆ 223.230. De 911 Targa 4S Exclusive Edition is speciaal voor de Nederlandse markt ontwikkeld ter ere van 50 jaar Targa.