2007 Porsche 911 Turbo Coupe 2-door on 2040-cars

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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

2015 Porsche Boxster GTS [w/video]

You know the sound: the startling pop-brraaap-pop-pop shotgun fire of unspent flammables coursing through exhaust pipes that usually signals a raw, naughty powerplant beneath the hood.
But when you're nestled in the Porsche Boxster GTS' snug seats, it's not a crackling small block V8 or a high-strung Italian flat crank making the devilish racket, but rather the new king of the Boxster/Cayman lineup, a 3.4-liter flat-six that produces 330 horsepower and 273 pound-feet of torque.
Within the emotional vacuum of a spec sheet, the Boxster GTS' pumped-up grunt seems pretty mild, with a gain of only 15 hp and 7 lb-ft, respectively. But the reworked acoustical experience goes a long way towards suggesting the GTS has a trace of racing blood in its veins, and might even be missing its catalytic converters. In addition to the sonorous, centrally positioned tailpipes, the cabin also fills with lovely mechanical strains thanks to the "Sound Symposer" acoustical amplifier that's trickled down into the Boxster/Cayman lineup from the 911 for the first time. Boxster S, we hardly knew ya.

Will Roegge makes 4K art of Jeff Zwart's 911 build and run up Pikes Peak

Will Roegge has turned his camera on Jeff Zwart and provided another gem, this time documenting Zwart's run up Pikes Peak and BBI Autosport. Bertim Besha dropped out of high school, then worked his way up to founding his own shop, BBI, that gathers a crew of tuners who are just as fastidious about their work as the customers are about their cars.
They prepped the 991-series Porsche 911 GT3 Cup Turbo, the product of combining a 911 GT2 that was the most powerful car Zwart drove up the mountain with a GT3 Cup that Zwart thought had the best handling. Two TiAL turbos and a lot of fettling make for a 3.8-liter flat-six with 700 horsepower, 700 pound-feet of torque and a 7,800-rpm redline. Zwart drove it to a heartbreaking second place this year, finishing less than 1.2 seconds behind the Time Attack 1 class winner when his car suffered its first mechanical issue of the week.
The first video below covers Besha, BBI and the build, the second is Zwart's run. As if the visuals weren't enough, sit back and enjoy the shrieking of the "Hill Climb Special," which is what the constellation Sirius would sound like if it could bark.