2000 Porsche 996 Carrera on 2040-cars

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Paul Walker's accident due to 'speed, and speed alone'

Following an investigation into the crash that killed Fast and Furious star Paul Walker and driver Roger Rodas, an unnamed law enforcement source told the Associated Press that there were no signs of mechanical failure on the Porsche Carrera GT that was destroyed in the accident.
The report from The Huffington Post claims the officer in question blamed "speed, and speed alone" in the fatal accident. The same report ruled out the presence of debris in the road, which may have caused Rodas to lose control of the V10-powered super car.
Engineers from Porsche are traveling to California to investigate the accident with the help of the Carrera GT's on-board data recorder. Until then, investigators won't speculate on the car's speed at the time of the wreck.

Porsche tells 2014 911 GT3 owners to park their cars pending inspection

Porsche may have have a serious problem on its hands. After a rumored five 2014 911 GT3 coupes caught fire in recent weeks, Porsche launched an investigation and stopped delivering its road-ready racecar until it could diagnose the problem. Now, it has issued a press release asking all 2014 911 GT3 owners to immediately stop driving their cars until they can be inspected. Porsche is offering to pick up the cars from owners' homes and take them to the nearest dealer.
Porsche confirms that the at least two 911 GT3 coupes them have caught fire in Europe, and it has elected to inspect all 785 2014 GT3s worldwide. However, it claims no drivers have been injured in the fires. Unfortunately, Porsche says, "Internal studies to determine the cause of the engine damage have not been completed yet," so owners might have a bit of a wait before they are able to drive Porsche's ultimate 911 again. Scroll down to read the entire press release.

Porsche has doubled US sales to women [w/videos]

Porsche is having a good sales year in the US, with 25,129 vehicles delivered year-to-date coming off the automaker's best July sales ever. That's a 31-percent increase over the same period last year (19,253 deliveries). With year-to-date Panamera sales a surprising 36 percent lower than last year, what possibly could be driving Porsche's sales surge? If you answered Cayman and Boxster sales, you're right. But dealerships are noticing another factor: more women are coming in to buy Porsches, CNBC reports, the bulk of whom picked up new Cayenne SUVs. The German automaker's sales to women in the US have more than doubled in the past two years, increasing from 7 percent to 15 percent. This has helped year-to-date Cayenne sales reach 11,082 - 31 percent higher than the same time last year.
Porsche executives have been trying to tap into the women's market, as evidenced in part by the company's move to pick professional tennis player Maria Sharapova as a brand ambassador. Porsche maintains it has not moved to dramatically change its brand image, but it has shown a number of ads in recent years that uncharacteristically emphasize its vehicles' practicality under the "Engineered for Magic. Everyday" banner - some featuring female drivers.
Be sure to watch CNBC's video report on Porsche's female movement below - you'll also find one of the aforementioned Engineered For Magic ads as well as an interesting case study video on the campaign from ad agency Cramer-Krasselt.