1997 Porsche 911 Carrera 2 on 2040-cars

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1950s car ads are timeless

Usually around the Super Bowl a few great car commercials show up, but for the most part auto ads today pale in comparison to the '1950s and '60s. In an era with a truly viable magazine industry, automakers would take out gorgeous full-page spreads to get the word out about their wares. It was also a time when imports were just hitting the US, and there was a boom in sports cars. Car and Driver has gone for a dig into its advertising archives from when the book was known as Sports Cars Illustrated for a truly great viewing experience. You can imagine a young Don Draper mulling over the copy for these ads, but some of it is laughably quaint today. For example, there's a great image of a driver whipping an Austin-Healey 100 around a track. The italicized red text proudly proclaims, "From 0 to 60 MPH in 10.5 seconds." One of the beautiful parts about these advertisements is that you seldom see photos of the cars. Instead, there are often detailed drawings that slightly distort the vehicles' lines. With this approach, the Porsche 356 ends up looking far more curvaceous than in real life. Plus, the front end of the Chrysler 300 looks large enough to land a helicopter on. The whole thing is worth scrolling through. There are some fascinating glimpses into auto history like an ad for Abarth exhausts before the brand was just known for tuning Fiats. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Chrysler Fiat Porsche Performance Classics porsche 356 abarth

Motor Trend holds World's Greatest Drag Race for the third time

As part of Motor Trend's Best Driver's Car competition, the buff book has held its third iteration of the World's Greatest Drag Race. With an airfield and a dozen of the world's finest performance cars at its disposal (oh, and a helicopter), the MT team did what any good group of enthusiasts would do, and tried to figure what car could cover a quarter mile the quickest. World's greatest drag race, indeed.
The contestants, as MT points out, cover a huge variety of engine types, drivelines, aspiration types and body styles, making for a genuinely varied and interesting field of competitors. Here's the full list of cars taking part.
Aston Martin Vanquish

Porsche updates 919 Hybrid racer for 2015 season

Porsche's grand return to the elite level of global endurance racing showed mixed success in its first year. The company did score one victory in the 2014 FIA World Endurance Championship season during the race in Brazil but finished in third place overall among the three factory manufacturers. Porsche is hoping for a few more wins in 2015 and is releasing its first shots of the updated car to achieve those triumphs when things kick off in April. The team's racer is still called the 919 Hybrid, but Porsche promises this second-generation version is a "comprehensive evolution" compared to last year. The most obvious change is the redesigned front end where the styling now features a simple horizontal intake running across the front (compare to 2014, below). The nose area also now flares out to the windshield. The side grows a more complicated look, though, with a series of fins just behind the driver compartment. Porsche isn't divulging many details about anything different under the skin. The 2015 919 is still propelled by a 2.0-liter turbocharged V4, and an electric motor powers the front wheels. There are also two energy recovery systems. In addition to the previous challengers from Audi and Toyota, Porsche has one more competitor in the factory ranks this season. The Nissan GT-R LM Nismo is rumored to be a radical departure from the rest of the field with an engine possibly located in front of the driver. Read the German brand's very brief release about the updated 919 Hybrid below and click through the gallery to see how it looks. Track debut for 2015 Porsche 919 Hybrid Stuttgart. Extensive testing with the second generation of Porsche's Le Mans prototype will begin on January 18, on Abu Dhabi's Yas Marina Circuit. As scheduled, this marks the start of the 2015 motorsport season for the Porsche Team. The new Porsche 919 Hybrid has already had its roll-out on the Weissach test track. As a next step, there will be several performance and endurance tests before the WEC season opener on April 12 in Silverstone, Great Britain. The new Porsche 919 Hybrid is a comprehensive evolution of the successful car that made its debut in 2014. It will feature the same innovative drivetrain concept consisting of a 2-litre V4 turbocharged petrol engine, an electric motor powering the front wheels, and two energy recovery systems. The new generation car had its first roll-out on December 15, 2014.