1974 Porsce 911 1996 2006 Mint Convertible Low Miles Yellow Widebody Rare on 2040-cars

Auto blog

Porsche Classic to offer vintage 911 dashboards

Porsche Classic already offers everything from oil specifically for the brand's air-cooled models to GPS navigation units for them. For restorers looking for just the right piece, the division is now also selling replacement dashboards for early 911s. Fitting models from 1969 to 1975, these dashboards aren't 100-percent original replacements. Instead, Porsche Classic reengineered the part with a modern substructure to hold up better to the sun, temperature changes, and humidity. The outer surface still looks entirely correct, though, to fit the design of these vintage air-cooled coupes. Porsche Classic is selling them for $1,353, but the the windshield needs to come out for installation. While the price may sound steep, it appears to be right in line with other dashboard replacements for the vintage 911. The Porsche specialists at Stoddard offer an example for $1,325 and list a factory part for $1,501.29. Shopping around might be worthwhile, though, because another website already seems to show the Porsche Classic unit with a markdown to $1,150. Porsche Classic Recreates Dashboard for Historic 911 June 1, 2015 New dashboard built to original specifications Atlanta. It is back: Porsche Classic is reproducing the dashboard for vintage 911 models from years 1969 to 1975. A sophisticated manufacturing process combines high quality meeting today's standards and a design that is true to the original. The new dashboard consists of a modern substructure and the original surface design. The fluted texture, tactile feel, gloss and shade of black are designed to be as close as possible to the original. The new part is now available to be ordered from any authorized Porsche dealer in the United States. MSRP is $1,353 plus any applicable taxes, shipping, and handling. Like the technical equipment, the classic vehicles' interiors are subject to normal wear. Solar radiation as well as fluctuations in temperature and humidity attack the surface and materials over time. Today's materials hold up better; therefore, to help preserve the long-term value of classic Porsche cars, Porsche Classic re-engineered the dashboard. Extensive tests conducted to modern standards assure precision fit and quality. As an original equipment part, the dashboard, which contains the loudspeaker cover, can only be installed by the original assembly procedure – which involves removing the windshield.

Porsche employees take pay cuts so they can build Mission E

Porsche's 13,000 workers in Zuffenhausen, Germany, agreed to work more and at adjusted wages to ensure that the factory can build the production version the Mission E electric performance sedan. Their sacrifices could save the German sports car maker several hundred million euros, according to Reuters. The Zuffenhausen site was possibly in danger of losing the Mission E because workers there receive higher wages than Porsche's other factories. The specific savings from these concessions reportedly include increasing the workweek by one hour to 35 hours and eliminating portions of pay increases between 2016 and 2025. Porsche didn't officially confirm the precise cuts, but a spokesperson told Reuters: "Employer and employees have jointly drawn up measures that have led to the decision of producing the Mission E model at Zuffenhausen." Porsche plans to invest about $768 million into the Zuffenhausen factory over the coming years. That money will help create over 1,000 new jobs and will build a new paint shop, assembly plant, and upgrade the engine factory to produce electric motors. The expansion will also allow the company to move all production of the Cayman and Boxster to Zuffenhausen by August 2016 rather than the current strategy of outsourcing some of the models' assembly to Osnabruck, Germany. The Mission E should enter production by 2020, and Porsche Executive Board Chairman Dr. Oliver Blume promises it to be the "most sophisticated model in this market segment." The concept at the 2015 Frankfurt Motor Show offered a glimpse at the next-gen technology by presenting a swoopy EV sport sedan with all-wheel drive and a total of 590 horsepower from two electric motors. Porsche claimed the concept could reach 62 miles per hour in just 3.5 seconds and go nearly 311 miles on the European testing cycle.

Porsche picks Maria Sharapova as brand ambassador

Russian-born tennis superstar Maria Sharapova has just inked a three-year deal with Porsche to be its brand ambassador, a position that will put her on a global campaign for the German automaker. The 26-year-old athlete isn't new to the role - she previously signed a similar three-year deal with Land Rover in 2006.
"Maria Sharapova is an exceptional athlete. She combines top performance in her sports with elegance and power. These are precisely the qualities that are embroiled in our sports cars," explained Matthias Mueller, CEO of Porsche AG, during the announcement. "Her profile and charisma are an ideal fit for Porsche. She is also highly respected around the world and enjoys an outstanding reputation," he added.
Some consider Porsche's choice of a female tennis player as its ambassador interesting, if not surprising. The automaker has traditionally marketed its vehicles with a masculine edge - Sharapova and the sport of tennis position the brand in a different light - likely an intentional decision. Do you think Porsche's choice was a good one? If not, who would you choose as its global ambassador?