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Porsche opens new HQ, experience center in Atlanta

Next time you're flying into the Hartsfield-Jackson Atlanta International Airport, keep an eye out for some great architecture with sports car racing around it. Porsche just spent $100 million, its largest investment ever outside of Germany, to open a new Experience Center and headquarters on the Northeast corner of the airport. The 27-acre site is designed for both work and play, and it's a Porsche fan's dream. The high point for drivers is the 1.6-mile Driver Development Track. The course includes six distinct sections, like an off-road course to get muddy and the only Kick Plate in North America to practice hanging the car's tail out. When not speeding around, visitors can check out the brand's classic cars on display and some art inspired by those machines. There's also a conference center and a place for fine dining called Restaurant 356. Porsche expects 30,000 people a year to check out the new site. Porsche Cars North America has been headquartered in Atlanta since 1998. However, the new construction puts many of its divisions under one roof, including the people working in financial services and consulting. Editor-in-Chief Mike Austin is visiting One Porsche Drive right now, and reports that the company is also building an experience center in Los Angeles and a flagship dealer in New York. Porsche is also working on experience centers in Le Mans and Shanghai, with plans to expand into Moscow and Istanbul, as well. Get a good look at the whole site in the gallery above. Related Video: Porsche Opens New $100 Million Experience Center and Headquarters in Atlanta News Release May 7, 2015 No. 55/15 Largest investment for Porsche outside Germany features industry-first facility in North America complete with dynamic track, classic car gallery, restoration center, event space, and fine dining restaurant Atlanta. Porsche Cars North America today officially opened its new $100 million Porsche Experience Center (PEC) and headquarters in Atlanta. The 27-acre complex located at the Northeast corner of Hartsfield-Jackson Atlanta International Airport is the largest investment ever outside Germany for the sports car manufacturer. The industry-first facility is complete with a driver development track, classic car gallery, restoration center, human performance center, driving simulator lab and a fine dining restaurant. A state-of-the-art business center features 13,000 square feet of conference and event space.

The 2017 Porsche 911 RSR goes mid-engine, purists be damned

Porsche unveiled its World Endurance Championship and IMSA WeatherTech Championship competitor with the 2017 911 RSR. And this 911 is different from the rest, as the 4.0-liter flat-six engine powering this beast is in front of the rear axle, not behind it. That's right, this 24 Hours of Le Mans competitor ditches the iconic rear-engine layout. Porsche isn't talking specifics on how exactly things are arranged back there. The engine is new, now based on the 991 911's block instead of the previous Mezger motor that's been used for years. The transmission design is new as well – it would have to be to accommodate the new location relative to the engine. The racecar has been engineered to meet the LM-GTE class, where it will go up against other mid-engine cars like the Ford GT and Ferrari 488 GTE. Moving the engine to the middle has given Porsche the ability to fit the 911 RSR with massive bits of aero, like the humongous rear diffuser that looks like it would be more at home on a machine of war. The only thing that can compete with the diffuser for size is the top-mounted rear wing, which shares a similar design to the one found on the 919 Hybrid. Going back to the engine, the direct-injected boxer motor, depending on the size of the restrictor, generates as much as 510 horsepower and sends all of its fury to the rear wheels. The engine is paired to a six-speed sequential gearbox, which drivers can employ through paddles on the steering wheel. The new engine doesn't have a lot of weight to push around as the 911 RSR, as required by regulations, weighs 2,740 pounds. Speaking of weight, the engine layout isn't the only change for the 911 RSR. For 2017, the car ditches its steel body for one that's made out of carbon fiber. The body attaches to the chassis via quick-release fasteners, making the vehicle easier to service as exterior elements can be removed with minimal effort. The racecar also gets a radar-based collision system – aptly named the "Collision Avoid System" – which is meant to limit the 911 RSR's encounters with faster LMP prototypes. Only time will tell if the new layout and aerodynamic components help the 911 RSR beat its competition. But there will be plenty of opportunities to see the racecar in action as Porsche plans to run the 911 RSR in 19 races during the 2017 season, the first of which will take place at the IMSA opener on January 28th at Daytona, where the racecar will make its track day debut.

Porsche rolls out new Macan GTS with 360 horsepower [w/video]

Porsche is expanding both its Macan line and its range of GTS models with the launch of the new Macan GTS. The new performance model slots in between the Macan S and Macan Turbo, packing a mightier punch, upgraded equipment, and sportier styling. The enhancements naturally start under the hood, where the Macan GTS packs a 3.0-liter twin-turbo V6 good for 360 horsepower and 369 pound-feet of torque. That's 20 more horses than the Macan S but 40 less than the Turbo, driving all four wheels through a seven-speed dual-clutch transmission. The result is a 0-60 time quoted at 5.0 seconds (or 4.8 with the optional Sport Chrono pack) and a top speed of 159 miles per hour. You know, just to stick it to the other German cars that limit themselves to "only" 155. Of course, Porsche didn't just tinker with the engine and leave it at that. Compared to the Macan S, the GTS features a retuned air suspension, recalibrated electronics, ride height lowered by 10 millimeters, and 20-inch wheels with a matte black finish. The interior also benefits from specific sport seats with Alcantara trim, and the new Porsche Communication Management system. There's a new exhaust system and upgraded brakes, as well. The Macan GTS is just the latest such model to join the range, alongside GTS versions of the Boxster, Cayman, 911, Panamera, and Cayenne. While sales of the new Macan GTS start today in its home market, US customers will have to wait until March to place their orders. MSRP is listed at $67,200 (plus destination), pretty evenly splitting the difference between the existing S and Turbo models. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Porsche Macan GTS – Improved Power and Performance Enhanced driving dynamics, enhanced driving fun Atlanta, Georgia. Porsche announces the new Macan GTS. With more power, a reengineered suspension, unique GTS-specific exterior and interior appointments, and new connectivity options, the new Macan GTS provides an enthusiastic driving experience that enhances the current Macan range. Based on the 3.0-liter twin-turbocharged V6 engine in the Macan S, the Macan GTS incorporates hardware changes and a unique engine calibration to allow the engine to develop 360 hp at 6000 rpm and 369 lb.-ft. of torque between a broad 1650-4000 rpm.