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Lutz dishes dirt on GM in latest Autoline Detroit

Bob Lutz sits down for Autoline Detroit - Click above to watch video after the jump
Autoline Detroit recently played host to Bob Lutz, and, as is always the case, the former General Motors vice chairman dished out some great commentary. Lutz was promoting his new book Car Guys vs. Bean Counters: The Battle for the Soul of American Business, and talk quickly turned to his role as it related to product development and high-level decision making at GM. While on the topic of brand management, Lutz revealed a few rather interesting tidbits about his former employer:
All Chevrolet vehicles were required to have five-spoke aluminum wheels and a chrome band up front, as part of the Bowtie brand's overall image.

Burt Reynolds' personal 1977 Trans-Am from Smokey And The Bandit for sale

Smokey and the Bandit is one of those quintessential 1970s car movies with insane premises but tons of fun. After all, the basic plot of the film is about distracting the police to transport cases of Coors beer cross country. While Burt Reynolds receives top billing, the real star is definitely his black Pontiac Trans-Am. Now, there's a chance to posses one of these muscle machines actually owned by Reynolds, and it's already proving quite popular. The car is a '77 Trans-Am with the famous, gold screaming chicken proudly on the hood. However, while this is a piece of Reynolds memorabilia, it's not really part of cinematic history. According to the listing, this example was used as a promotional vehicle and then given to Reynolds with a title showing him as a previous owner for proof. Still, there's 400-cubic-inch (6.55-liter) V8 under the hood with a 4-barrel carburetor and an automatic transmission. A plaque inside the driver's door proclaims the car as a "1977 Pontiac Trans Am Owned By Burt Reynolds," and there's a Bandit logo on the door. This is just one lot of Julien Auction's sale of Reynolds memorabilia on December 11 and 12 at The Palms Casino Resort in Las Vegas, NV. Bidding is already running online, and the Trans-Am is up to $130,000, as of this writing. For the true Reynolds fanatic, the auction also lists the motorized stagecoach from his wedding to Loni Anderson. It rides built on an International Harvester Scout frame with an interior reportedly from Dolly Parton.

What car brand should come back?

Congratulations, wishful thinker! You've been granted one wish by the automotive genie or wizard or leprechaun or whoever has been gifted with that magical ability. You get to pick one expired, retired or fired automotive brand and resurrect it from its heavenly peace! But which one? That's a tough decision and not one to be made lightly. As we know from car history, the landscape is littered with failed brands that just didn't have what it took to cut it in the dog-eat-dog world of vehicle design, engineering and marketing. So many to choose from! Because I am not a car historian, I'll leave it to a real expert to present a complete list of history's automotive misses from which you can choose, if you're a stickler about that sort of thing. And since I'm most familiar with post-World War II cars and brands, that's what I'm going to stick to (although Maxwell, Cord and some others could make strong arguments). So, with the parameters established, let's get started, shall we? Hudson: I admit, I really don't know a lot about Hudson, except that stock car drivers apparently did pretty well with them back in the day, and Paul Newman played one in the first Cars movie. But really, isn't that enough to warrant consideration? Frankly, I think the Paul Newman connection is reason enough. What other actor who drove race cars was cooler? James Dean? Steve McQueen? James Garner? Paul Walker? But, I digress. That's a story for another day. Plymouth: As the scion of a Dodge family (my grandfather had a Dodge truck, and my mom had not one, but two Dodge Darts – the rear-wheel-drive ones with slant sixes in them, not the other one they don't make any more), I tend to think of Plymouth as the "poor man's Dodge." But then you have to consider the many Hemi-powered muscle cars sold under the Plymouth brand, such as the Road Runner, the GTX, the Barracuda, and so on. Was there a more affordable muscle car than Plymouth? When you place it in the context of "affordable muscle," Plymouth makes a pretty strong argument for reanimation. Oldsmobile: When I was a teenager, all the cool kids had Oldsmobile Cutlasses, the downsized ones that came out in 1978. At one point, the Olds Cutlass was the hottest selling car in the land, if you can believe that. Then everybody started buying Honda Civics and Accords and Toyota Corollas and Camrys, and you know the rest. But going back farther, there's the 442 – perhaps Olds' finest hour when it came to muscle cars.