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Infiniti to move forward with 'Nissan-plus' strategy for its future cars

Sales at Infiniti in 2019 were down in the dumps. While the market as a whole fell 1.2%, Infiniti brand sales were down 21%. Nissan wasn’t too far behind, with its sales sliding 9.9% year-to-year. None of those numbers look great, but Nissan COO Ashwani Gupta still sees a path forward for NissanÂ’s luxury brand, Infiniti. “We will bring back Infiniti as Nissan-plus, in terms of product and technology," Gupta told Automotive News. “Infiniti will be great again.” Historically-speaking, Infiniti has been “Nissan-plus” for a long time over the years. Many vehicles in its lineup have been re-skinned versions of Nissans with some luxury thrown into the mix, and thatÂ’s not necessarily a bad thing. There have been some standouts, namely the original Q45 with its pioneering active suspension and shockingly sporty dynamics. And then there are the G coupes and sedans, vehicles that are still desirable to enthusiasts today. View 31 Photos InfinitiÂ’s current enthusiast offerings revolve around the Q50 sedan and Q60 coupe, both of which are rear-wheel-drive (or all-wheel-drive) cars with sporting intentions. ThereÂ’s no equivalent Nissan sold in America, but the Q50 is the Nissan Skyline in Japan. ItÂ’s impossible to know what the fate of these rear-drive-based cars will be, but a few possibilities lie ahead. Infiniti could really lean in to the “Nissan-plus” nomenclature and repurpose the new Altima as an Infiniti sedan. More likely, however, is a move to electrification. The Nissan IMs Concept and Infiniti Q Inspiration Concept both suggest that the company is interested in creating electric sedans. A “Nissan-plus” electric sedan sure sounds a whole lot better than a front-drive-based rebadged Nissan. InfinitiÂ’s biggest problem at this second is the lack of new product on the market. Its QX50 crossover is the most recent big redesign weÂ’ve been witness to, but it needed replacements yesterday for the QX60, Q50 and Q60 to be competitive with others in those segments. Both Lexus and Acura are outpacing Infiniti by a wide margin. The path forward as “Nissan-plus” also suggests Infiniti aims to be a premium brand, rather than a full-fledged luxury brand competing toe-to-toe with Audi, BMW and Mercedes-Benz. ThatÂ’s consistent with how the brandÂ’s cars have stacked up in recent years, even as it collaborated with Mercedes to put an Infiniti badge on the GLA crossover.

Nissan 370Z Nismo Roadster Concept looks ready to roll

Honestly, we're kind of surprised this hasn't happened already. The Nissan 370Z Nismo is a pretty cool little package, better than ever in its 2015 model year iteration. So why not apply that same, go-faster, look-cooler formula to the topless Z Roadster? That's exactly what Nissan's done here in Chicago, showing the 370Z Nismo Roadster you see here. Aesthetically, it's pretty much the same as the coupe – except, of course, for the folding cloth roof that neatly stows behind the front seats. It's mechanically the same, too, with Nissan's 3.7-liter naturally aspirated V6 underhood, making 350 horsepower. Oddly, the concept car uses the company's seven-speed automatic transmission, but as Nissan explains, the majority of Z Roadster buyers spec their cars with the slushbox. "While it is only a design study at this point, we think the 370Z Nismo Roaster Concept would be a tremendous addition to the long and distinguished history of Z sports cars," Pierre Loing, Nissan's vice president of product planning in North America, said in a press release. It sure looks production-ready to us. Nissan 370Z NISMO Roadster Concept makes world debut at 2015 Chicago Auto Show - Combines legendary NISMO performance, style and technology with Nissan 370Z Roadster open-air motoring excitement - One-off design study created to gauge market interest in an ultimate factory Z® Roadster - Offers unique engine, suspension, exterior and interior features versus standard Nissan 370Z Roadster models – including 350-horsepower 3.7-liter V6 and NISMO-tuned suspension - Would join current Nissan 370Z NISMO coupe model, expanding NISMO lineup to five models As the heart and soul of Nissan performance for both the track and on the street, NISMO continues to set the standard for straight-from-the-factory enthusiast vehicles. The lineup of NISMO production models for 2015 includes the GT-R NISMO, 370Z NISMO, JUKE NISMO and JUKE NISMO RS. Yet as the popularity of NISMO models continues to grow – the 2015 GT-R NISMO is sold out, the 370Z NISMO accounts for 20 percent of total sales and JUKE NISMO models for about 15 percent – one group of performance enthusiast remains left out: Open-air sports car lovers. Enter the Nissan 370Z NISMO Roadster Concept, which makes its world debut at the 2015 Chicago Auto Show. The custom vehicle combines the long list of 370Z NISMO Coupe performance equipment with a modified 370Z Roadster body and interior.

Nissan poised to nearly double exports from US by 2015 [w/video]

As a part of a plan to double its US export volume by 2015, Nissan started shipping 2014 Pathfinder SUVs from its plant in Smyrna, TN to Australia and New Zealand. These Pathfinders are not only the first right-hand-drive models Nissan has exported from the US, but their 10,000-mile journey through the Gulf of Mexico and across the Pacific is also the automaker's furthest export.
Products from the Smyrna plant are exported to 61 different countries, and Nissan's export volume from the US will account for around 14 percent of its production this year, which is two percent more than 2012. Helping all this is the fact that by early next year, Nissan's production in North and South America will top two million units thanks to added capacity in the US and new plants in Mexico and Brazil. An official video made to look like a news feature joins the press release from Nissan posted below.