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Nissan testing experimental dealer with no desks or offices

Nissan thinks it has found a better way to sell cars, and it involves stripping showrooms of everything but the cars and sales team. The brand calls the experiment the Nissan New Retail Concept, and it might get tested in the US in a few years.
The concept is relatively simple. Showrooms ditch offices, reception counters, cubicles and desks. Instead salespeople walk around inside and outside the dealer with mobile devices to assist customers and even complete sales. Associates are trained to take immediate responsibility for each visitor they encounter. For example, if owners comes inside with a problem with their vehicle, the employee escorts them to the service department and introduces them.
A dealer in London has been testing the new layout for the last nine months, and so far it reports better customer satisfaction, loyalty and most importantly higher sales. Nissan next plans to launch test stores in Moscow and Stuttgart. Then it will broaden out to more of Western Europe and finally will be tested in the Japan, the US and the Middle East, according to Automotive News.

Nissan buys jalopy Maxima after seeing filmmaker's epic sales ad

When Luke Akers wanted to sell his 1996 Nissan Maxima GLE - yes, the one seen above that needs a ratchet strap to keep the front end from bursting with joy - the Florida filmmaker turned on his cameras and yelled "Quiet on set!" The result is a one-minute videographic homage to mankind's monuments, narrated with all the intensity of a BBC documentary to sell a 17-year-old sports sedan that comes "fully loaded with an engine, wheels, tires and an automatic transmission."
Just like the car in question, the ad did its job: Nissan bought the Maxima from Akers and the company donated another $1,000 to his charity of choice. Three cheers to both Akers and Nissan for their work. You can check out the video below, and head to the Ikonik Films site for the humorous print ads that were also part of the campaign.

Ghosn's lawyers say he's 'happy' after days of French questioning

BEIRUT — Ex-Nissan boss Carlos Ghosn has answered hundreds of questions by French investigators over the past week in Beirut and was “happy and satisfied” to have had the opportunity to explain himself over accusations of financial misconduct, his lawyers said Friday. The 4 1/2 days of questioning marked the first opportunity for Ghosn, a French national, to defend himself against the French allegations — including spending on lavish parties and private planes — since his 2018 bombshell arrest in Japan and escape to Lebanon a year later. However, as Ghosn was being interrogated outside of French soil, it was unclear how he could, if at all, be handed down preliminary charges. His lawyers said they will now seek the right to ask for witnesses and expert testimony in the French investigation. Earlier, the auto magnate-turned-fugitive told The Associated Press that he has done nothing wrong and hopes the investigations are eventually dropped. He didn't speak to reporters throughout the Beirut interrogation, which began on Monday. It is an unusual move for French magistrates to question a suspect abroad. Ghosn, who was given sanctuary by Lebanese authorities, grew up in Lebanon and also has Lebanese citizenship. Lebanon will not extradite him. He is Brazilian-born. Ghosn was questioned about the financing of parties he threw at the Versailles Palace as the head of the Renault-Nissan car alliance. The French investigators, in cooperation with Lebanese judicial authorities, were also examining 11 million euros in spending on private planes and events arranged by a Dutch holding company, and subsidies to a car dealership in Oman. “It was his opportunity to explain his positions,” said Jean Yves Le Borgne, a member of GhosnÂ’ defense team. “It has now happened and he is satisfied and happy.” “Still unresolved, of course, is the problem of the next step in this procedure,” Le Borgne added. Ghosn has not so far been charged with anything in France, but could be, given preliminary accusations of fraud, corruption, money laundering, misuse of company assets, or aggravated breach of trust. Whether Ghosn could be charged or not by the French, Carlos Abou Jaoude, his Beirut-based lawyer, said Lebanese and French authorities have to determine what GhosnÂ’s “status” will be. Ghosn is campaigning to clear his name against multiple legal challenges in France after Japanese accusations triggered scrutiny of his activities there.