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Recharge Wrap-up: Uber drops rates in NYC, Renault Zoes for Rungis, Nissan Leaf is recycled

Uber is really taking it to cabbies in New York City. The car-hailing smartphone app has temporarily cut rates to its lowest-cost UberX service by 20 percent, now making it much more competitive - even cheaper in many cases - to request a ride from the app than to hail a NYC taxi. Also, tip is included in Uber's rate, while yellow cab fares do not include tip. However, Uber's rates vary depending on certain variables such as traffic and demand. Uber has been the target of protests by cabbies in other cities, but the NYC Taxi and Limousine Commission seems confident about the competition for the time being. Read more at CNN Money. Formula E is officially partnering with the Prince Albert II of Monaco Foundation, an environmental charity organization focused on climate change, clean energy, biodiversity and water management. Formula E will host fundraising activities during its events to benefit the foundation, as well as its other charity partner, One Drop. The Prince of Monaco, besides his passion for environmental issues, is also an automotive enthusiast with a massive car collection, so the all-electric race series seems like a perfect fit for his organization. Read more at Formula E's website. Semmaris has purchased a fleet of seven Renault Zoe electric cars for its Rungis International Market outside of Paris. The fleet is part of an effort to reduce the market's carbon footprint, as well as as part of an awareness campaign for clean technology. Rungis Market is a destination for some 25,000 customers, many of whom run businesses (especially restaurants) and travel to Rungis for supplies, the sort of trip for which electric vehicles make a lot of sense. The market will also install charging stations, and create an electric carsharing service for use on its campus. Read more about the program in the press release below. The Nissan Leaf has reduced CO2 emissions by 151,000 tons, but its green cred also extends to recycling. About 25 percent of the Nissan Leaf - or about 827 pounds of the car - is made from recycled materials. Those materials include metals such as copper, steel and aluminum, as well as plastics and fabrics. The body uses recycled metals, the seat fabric uses recycled PET from plastic bottles, sound insulation comes from recycled clothing and the center console is made from recycled electronics. Even some of the recycled materials get recycled.

Nissan's new GT-R boss says next car will go for more volume

Since its introduction in 2008, the Nissan GT-R has seen a steady increase of power and price almost every year, but the big news for the next-gen supercar might be an increase in production. Automotive News recently spoke with newly appointed GT-R chief engineer Kinishi Tanuma who said Nissan needs "more of a volume car." Nissan has sold a little more than 2,000 GT-Rs in the US since 2012 - 1,188 last year and 952 so far this year.
Of course, a key limiting factor in the GT-R's production is its hand-built engine. Currently, only four people are qualified to build the GT-R's twin-turbo V6, but Tanuma says a fifth is in training. Even if production numbers are raised, Nissan also wants to add more quality and value into the GT-R. There is still no word as to what kind of timeframe Nissan is looking to start pumping out more GT-Rs, but with a new Nismo model rumored to be bringing a two-second 0-60 time, demand is sure to be on the rise.

Nissan Rogue Detour uses Google Maps to go create virtual test drive from your doorstep

The best way to evaluate a new car before you buy it is to test drive it. All of the specs and reviews in the world cannot communicate how a car suits you as well as a few minutes behind the wheel. Interesting, then, that according to Nissan, the average buyer spends twice as much time researching new cars online than they do at dealers.
To market its new 2014 Rogue, Nissan has launched an online marketing experience aimed at bridging that gap. Called The Detour, it combines Google Street View and Google Maps to give you a custom-tailored virtual test drive. The neat, uniquely interactive part about Detour is that it allows you to specify a starting and ending location. Thus, you can use the microsite to 'show' the Rogue on your commute, or your favorite stretch of tarmac. To spice things up, Nissan has added some digital effects and set the experience to a song by British rapper M.I.A.
Detour seems to work better on shorter journeys, because it snips out some portions of the route in order to keep the experience from running too long. If you're going to try it out, we suggest using a crosstown journey rather than going cross country. Scroll down to get all of the details on the Rogue's latest marketing campaign, or click here to try it out for yourself.