2012 Nissan Sentra 2.0 on 2040-cars

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Nissan will run pilot car-sharing program with two-seat concept EVs

Nissan is using a little car to test out possible solutions to a rather big problem. The Japanese automaker will start a car-sharing program this month using its New Mobility Concept two-seat electric vehicles, which is based on the Renault Twizy platform. The cars will be the foundation of a car-sharing network called the Ultra-Compact Mobility Certification System that will take place in Yokohama's Sakonyama Danchi District. Working with housing agency Urban Renaissance, Nissan says the New Mobility Concept vehicles are part of a "method for revitalizing urban and suburban areas." Indeed, instead of the cars being used for government agencies and utility programs, they'll be used by the general public to get around. The program kicks off this month and will run for one year. Other Nissan NMC vehicles were recently put into rental service in the town of Shikano, in the east of Tottori Prefecture, for tourism purposes, at a cost of about $10 an hour plus $12 for a training license. Nissan has been running various mobility programs using the car for the better part of two years. To get an idea how small the vehicles are, their length is about a foot shorter than a Smart ForTwo. We've got Nissan's press release below. Related Video: Nissan to Test Ultra-Compact EV in Yokohama Car Sharing Project - Yokohama's Sakonyama District will start a car-sharing trial run of the Ultra Compact Mobility Certification System using the Nissan New Mobility Concept two-passenger electric vehicle (EV) - YOKOHAMA, Japan (March 23, 2015)-Nissan Motor Co., Ltd. will conduct a local trial run of the Ultra-Compact Mobility Certification System, a car-sharing network for residents of the Sakonyama Danchi District in Yokohama City's Asahi Ward. Nissan will be collaborating with Urban Renaissance (UR), a semipublic housing agency associated with Kanagawa Prefecture's Ministry of Land, Infrastructure, Transport and Tourism's (MLIT) Kanto District Transport Bureau, to study the possibilities of using ultra-compact EVs as a method for revitalizing urban and suburban areas. This local test of the car-sharing network will be implemented from late March 2015 until the end of March 2016. The trial will assess the potential of ultra-compact electric vehicles as a catalyst in revitalizing large-scale, urban and suburban commuting methods, and will gauge the value of ultra-compact EVs as short-range modes of transport that can complement public transportation.

Modified Trabant takes on Nissan GT-R in 1/4-mile battle

The little yellow guy in the right lane above with the "Flitzer" license plate looks like a Trabant 601 wagon and it's called a Trabant, but it's got little to do with the impoverished East German runabout that did its part to drive Communist ideals further into the ground. You'd almost be forgiven for not knowing there's a turbocharged 3.0-liter engine up front, until you have look at that rear track... and the wheelie bars in back.
So with a power-to-weight ratio akin to an LS9-powered scooter, it's no surprise that the Trabbi puts a pasting on a slightly tuned, 580-horsepower Nissan GT-R - we don't know what happened with Godzilla's shifting, but it was all over from the hole shot. It's still fun to watch, though, and you can do that in the video below.

Spitballs flying between Nissan and Fiat

At the 2012 LA Auto Show, Fiat brand chief and recently crowned marketing genius, Olivier François, attempted to distance the Fiat 500e from other electric vehicles, asking rhetorically, "Isn't ugliness the worst kind of pollution?" Nissan has apparently taken issue with these comments, feeling slighted for what it considers digs at the Leaf's styling. In a recent interview with Automotive News, Nissan's marketing chief Simon Sproule shot back, "Let's face it, Fiat has not shied away from controversial styling themselves," he continued, "many would describe many of their products as visual pollution." Ouch.
Sproule says that while the 500e is a "me-too" product, made only to appease US emissions regulations, the Leaf is a serious effort at producing an EV. The Nissan marketing boss points out that the Japanese automaker has invested billions in EV development and production facilities, while Fiat will lose $10,000 on every 500e sold.
However sales of the Leaf in the US are down five percent. Nissan sold just 8,330 Leaf's so far this year, but Sproule contends that it has less to do with styling, and more with the charging infrastructure. Sproule also thinks that Nissan hit a balance between styling and practicality with the Leaf: "It's still very recognizable as a five-seat hatchback, fully functioning, absolutely competitive with the packaging of the Golf of any other mainstream vehicle." For a segment where efficiency is king, isn't that what matters most?