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Question of the Day: Most heinous act of badge engineering?

Badge engineering, in which one company slaps its emblems on another company's product and sells it, has a long history in the automotive industry. When Sears wanted to sell cars, a deal was made with Kaiser-Frazer and the Sears Allstate was born. Iranians wanted new cars in the 1960s, and the Rootes Group was happy to offer Hillman Hunters for sale as Iran Khodro Paykans. Sometimes, though, certain badge-engineered vehicles made sense only in the 26th hour of negotiations between companies. The Suzuki Equator, say, which was a puzzling rebadge job of the Nissan Frontier. How did that happen? My personal favorite what-the-heck-were-they-thinking example of badge engineering is the 1971-1973 Plymouth Cricket. Chrysler Europe, through its ownership of the Rootes Group, was able to ship over Hillman Avanger subcompacts for sale in the US market. This would have made sense... if Chrysler hadn't already been selling rebadged Mitsubishi Colt Galants (as Dodge Colts) and Simca 1100s as (Simca 1204s) in its American showrooms. Few bought the Cricket, despite its cheery ad campaign. So, what's the badge-engineered car you find most confounding? Chrysler Dodge Automakers Mitsubishi Nissan Suzuki Automotive History question of the day badge engineering question

Renault, Nissan, Mitsubishi announce 35 new EVs by 2030

Renault, Nissan and Mitsubishi are going all-in on EVs. The trio announced plans to release 35 new electric models globally by 2030, ranging from Japan-only kei cars to commercial vehicles, and they sketched out plans to develop next-generation solid-state batteries. The three carmakers will leverage the benefits of economies of scale to keep development and production costs in check. Many of the Alliance's models already ride on a common platform; the Nissan Sentra shares its bones with the third-generation Renault Scenic. Looking ahead, the plan is to build 80% of the cars in the group's global portfolio on common architectures. Renault, Nissan and Mitsubishi are massive companies with a wide lineup of models, so there is no one-size-fits-all solution. Instead, the strategy focuses on five basic modular platforms. CMF-AEV will be for so-called affordable electric cars. KEI-EV will be primarily for kei cars, LCV will underpin commercial vehicles, and CMF-EV was designed to underpin mainstream models including the Ariya. Finally, the CMF-BEV platform will underpin about 250,000 electric cars annually starting in 2024. These include the production version of the retro-styled 5 Prototype introduced in January 2021, at least one car assigned to the Alpine brand, and a replacement for the Micra (previewed above) that will be engineered and built by Renault. Most of these cars will be equipped with a lithium-ion battery pack; that's likely going to remain the best way to power an electric car in the coming years. However, Nissan has been tasked with developing solid-state battery technology that promises to greatly reduce charging times. A solid state battery is tentatively scheduled to enter production by the middle of 2028, though it's too early to tell which model(s) will inaugurate it. Digital services will play a significant role in the Alliance's future lineup as well. By 2026, Renault, Nissan and Mitsubishi plan to connect 25 million cars to their cloud and over 10 million vehicles fitted with "autonomous driving systems" (a vague term that wasn't defined). All told, these investments will cost the group at least ˆ23 billion (around $26 billion at the current conversion rate) in the next five years. What does this mean for America?

Nissan introduces new seven-seat e-NV200 electric minivan

Intrigued by the prospect of an electric van like the Nissan e-NV200, but need to transport more people? The Japanese automaker may have just the solution. Nissan has announced the expansion of its battery-powered people-hauler with the new seven-seater e-NV200. Billed as the "world's first all-electric seven-seat MPV," the new model is being rolled out (in certain markets anyway) in response to popular demand, and packs an extra set of full-size seats in the back. The seven-seater joins the e-NV200 range alongside the existing panel van and five-seat versions. At the same time, Nissan has also announced the addition of a new premium Evalia trim for both five- and seven-seat versions. Previewed in concept form a few months ago, the e-NV200 Evalia is ideally suited for transporting VIPs in quiet luxury. NISSAN LAUNCHES SEVEN-SEAT E-NV200 - Seven-seat e-NV200 goes on sale in July - Model is world's first all-electric seven-seat MPV - Introduction of full-trim Evalia to e-NV200 line-up - Model launched in response to high demand Nissan will broaden the appeal of its award-winning all-electric e-NV200 this summer with the UK launch of a versatile and practical seven seat version. The new model – the world's first pure electric seven seater – is being introduced in response to huge interest from fleet operators and larger families keen to capitalise on the market-leading e-NV200's low running and maintenance costs and zero emissions performance. Prices start at GBP19,895 (incorporating the Government Plug-In Car Grant) for those choosing the convenience of the Nissan Flex battery leasing option*, and from GBP23,400 (inc PiCG) for those purchasing outright. At the same time, the e-NV200 line-up will be further strengthened with the addition of a new 'Evalia' version available in five and seven-seat form – offering a 'full trim' option for the ultimate combination of technology, style, sophistication and comfort. The developments mean the e-NV200 will be available as a panel van, five or seven-seat Combi, or five or seven-seat Evalia – giving customers the freedom to specify a vehicle that best suits their lifestyle or business requirements. Launched in response to demand The launch of the seven-seat version fills a gap in the market for an electric vehicle (EV) capable of accommodating larger groups of people. Private hire companies and shuttle services in particular have been keen to see its introduction since the e-NV200 was launched last year.