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Recharge Wrap-up: BMW i3 to get more range, a call for EV signage

The BMW i3 will get more range next year, and BMW will announce another i model soon. BMW CEO Harald Kruger didn't say by how much the i3's electric range would be expanded (it currently gets 81 miles on a single charge, or 150 with the range extender). He did say that a third, yet unnamed i car would be out "soon," and that it would be larger than the i3. We've heard rumors of an i5 for years now and BMW has previously stated that a new i car would not be based on an existing model. Read more at Green Car Reports. Where is the sun visor in the Tesla Model X? With a huge panoramic glass roof, Tesla had to be pretty inventive with its design. The sun visor is tucked away in the A-pillar and held in place by a magnet. It pulls out, and swivels overhead. A magnetic peg pops out to attach the end of the visor to the rear view mirror housing. From there, it can be rotated, or one can flip out a panel to create a larger shade. The vanity mirror is hidden behind another panel inside the visor. Have a look over at Teslarati. Nissan and Ecotricity are calling on the UK government to create road signage for EV charging points. There are currently over 9,000 places for drivers to charge their electric vehicles throughout the UK, but no official signage to tell them where they are. "It's time to introduce charging point road signs in Britain," says Ecotricity founder Dale Vince. "They'll provide necessary direction for the thousands of electric car drivers in Britain as well as increasing public awareness that the infrastructure is ready for them to make the move to an electric car." Nissan and Ecotricity suggest that symbols to designate the different types of charging available would also be helpful to EV drivers. Read more at Green Car Congress, or in the press release below.

Nissan shows off Le Mans Prototype, says it's world's fastest electric racer [w/video]

Nissan has announced plans and details around its upcoming all-electric racing car, the ZEOD RC. The Zero Emission On Demand Racing car is said to be capable of a top speed in excess of 300 kilometers per hour (186.4 miles per hour), is shaped a bit like the closed-cockpit version of the DeltaWing (albeit, to our eyes, better looking) and will make its debut in 2014 at the 24 Hours of Le Mans. This weekend, visitors to the race will have the opportunity to view the prototype near the Circuit de la Sarthe.
Nissan's ZEOD RC has been invited by Le Mans organizers to compete as the Garage 56 entry in next year's race; that's essentially a spot on the grid held for vehicles with new and/or cutting edge technology.
Short of announcing a partnership with Michelin to develop tires for the EV racecar, however, Nissan is mum on any kind of battery or motor specification for the ZEOD. The press release (below) offers a sense that the Nissan and Nismo teams have still got a lot of work to do before the 2014 race. Ben Bowlby, designer of the ZEOD RC, says "We have many options to consider and test. The test program is part of a longer term goal of developing a system and a set of rules for this type of technology in partnership with the ACO that would be best suited to competing at the highest level of this sport."

Infiniti rolls out new badge, brand experience — even a brand scent

Infiniti kicked off a brand refresh Thursday, showing off a new logo (and corresponding changes to its physical emblems), dealership aesthetic and what brand representatives described as elements of its "multisensory experience." Do you know what Infiniti is supposed to smell like? Well, you're about to learn.  The alterations to the logo are subtle from dead on, but as you can see from our featured image above, its physical form is far more intricate and three-dimensional. This is the fourth generation of Infiniti's signature since the brand was launched in 1989. Yep — Nissan's upscale division is 35 years old this year. Can you believe that? The most significant visual difference is the alterations to the "road" in the center of the logo. Infiniti says this was done to emphasize the notion that the road is endless — infinite, if you will. The clipped point represents the horizon. The physical badges will be illuminated, "boldly" announcing the car's arrival.  "Our aim was to subtly evolve the INFINITI logo in support of the bright new chapter that lays ahead," said Alfonso Albaisa, Infiniti SVP of global design. "Adding greater emphasis to the point where the infinite road intersects with the horizon, we are showcasing our steadfast commitment to always look forward to the future and to new horizons." The new badge will also be accompanied by a new signature scent and signature sound. The former is a blend of Japanese cypress, cedar and yuzu. The sound "creates a sense of anticipation by marrying powerful musical elements with more serene sounds to deliver a harmonious balance" and will be employed in marketing materials, advertising, dealership experiences and other consumer-facing assets.  A new architectural and interior design direction accompanies the update. The aesthetics are based on the Japanese concept of Ma — "a philosophy that considers the space between things," Infiniti said. The result looks modern, sophisticated and convincingly upscale, reminding us of a cross between a Volvo and Mercedes-Benz showroom. Not a terrible place to be.  Infiniti's new look rolls out today across its digital spaces.