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Half of Chinese car buyers won't shop Japanese over hard feelings

The hard feelings between China and Japan is no real secret. Besides modern-day disputes, the two countries have had a long-running enmity that dates back to well before the atrocities of World War II. All things considered, then, it shouldn't be a shock that half of Chinese car buyers wouldn't consider a Japanese car. This survey, conducted by Bernstein Research, found that 51 percent of 40,000 Chinese consumers wouldn't even consider a Japanese car – which, again, isn't really surprising, when you consider stories like this. According to Bernstein, the most troubling thing is the location of these sentiments – smaller, growing cities where the population is going to need sets of wheels. We imagine it wouldn't be as big of an issue in traffic-clogged Shanghai or Beijing, but these small cities are going to become a major focus for automakers. "Nationalistic feelings are an impediment. [Japanese] premium brands will struggle," analyst Max Warburton wrote in a research note, according to The Wall Street Journal. Things will improve for Japanese makes, although China will remain a challenge, with Warburton writing, "the one thing that comes out most clearly is that most Chinese really want a German car. While we expect Japanese brands to continue to recover market share this year, ultimately the market will belong to the Germans." There are a few other insights from the study. According to WSJ, Japanese brands are viewed better than Korean brands, and they're seen as more comfortable than the offerings from Germany or the US, despite the fact that everyone in China apparently wants a German car. This is a tough position for the Japanese makes to be in, as there's really not a lot they can do to win favor with Chinese buyers. It will be interesting to see how this plays out, particularly as the importance of the PRC continues to increase year after year. News Source: The Wall Street Journal - sub. req.Image Credit: Kazuhiro Nogi / AFP / Getty Images Honda Mazda Nissan Toyota Car Buying

Nissan NV200 taxi goes on sale in NYC while mandate still being figured out

Cab drivers in New York City may not be mandated to purchase the Nissan NV200 "Taxi of Tomorrow" per the orders of a Supreme Court Judge, but that isn't stopping Nissan from beginning sales of the bright yellow people movers.
Speaking to Automotive News, Howard Koeppel, a Queens-based dealer said, "We just got them about three days ago, and we've sold five to individual operators. They're good cars." A fully loaded example of the Mexican-built taxi is priced at $29,700, and are due to officially begin service on October 28.
The NV is meant to be the go-to vehicle for NYC cabbies, mandated by the Taxi and Limousine Commission, although the process of switching over the city's 15,000 cabs has been ensnarled by legal proceedings virtually since the word "go."

Is 120 miles just about perfect for EV range?

When it comes to battery-electric vehicles, our friend Brad Berman over at Plug In Cars says 40 miles makes all the difference in the world. That's the approximate difference in single-charge range between the battery-electric version of the Toyota RAV4 and the Nissan Leaf. It's also the difference between the appearance or disappearance of range anxiety. The 50-percent battery increase has zapped any lingering range anxiety, Berman writes. The RAV4 EV possesses a 40-kilowatt-hour pack, compared to the 24-kWh pack in the Leaf. After factoring in differences in size, weight and other issues, that means the compact SUV gets about 120 miles on a single charge in realistic driving conditions, compared to about 80 miles in the Leaf. "The 50 percent increase in battery size from Leaf to RAV has zapped any lingering range anxiety," Berman writes. His observations further feed the notion that drivers need substantial backup juice in order to feel comfortable driving EVs. Late last year, the Union of Concerned Scientists (UCS), along with the Consumers Union estimated that about 42 percent of US households could drive plug-in vehicles with "little or no change" in their driving habits, and that almost 70 percent of US commuters drive fewer than 60 miles per weekday. That would imply that a substantial swath of the country should be comfortable using a car like the Leaf as their daily driver - with first-quarter Leaf sales jumping 46 percent from a year before, more Americans certainly are. Still, the implication here is that EV sales will continue to be on the margins until an automaker steps up battery capabilities to 120 or so miles while keeping the price in the $30,000 range. Think that's a reasonable goal to shoot for?