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Renault-Nissan alliance reboot will kick off with five projects

Renault SA and Nissan Motor Co. are moving ahead with a plan to recalibrate a two-decades-old alliance that had weakened over time, starting with a range of industrial projects alongside an agreement to rebalance capital ties, according to people familiar with the situation. Top executives from the alliance partners held an operating board meeting on Thursday, giving a nod to bringing Nissan and Renault’s cross shareholdings to an equal level, as well as common projects as part of the reshaped cooperation, the people said. The partners also agreed on an alliance event to be held on Feb. 6 in London to present details of the plans, the people added, declining to be named discussing details before they are public. Under the landmark plan, Renault is expected to cut its 43% stake in Nissan to 15% via an orderly disposal of shares over time to eliminate lopsided capital ties that have been a source of friction for years. The tentative agreement comes after years of tension that at one point spilled over into Japanese-French politics when Renault-NissanÂ’s then-leader Carlos Ghosn weighed to merge the two companies.   The partners also agreed to continue collaborating on various industrial projects, a condition that was crucial for Renault to obtain approval for the rebalancing from its most powerful shareholder, the French government. Media representatives for Renault and Nissan declined to comment. The boards of directors of the respective companies will have to approve the agreement in meetings to be held in coming days, the people said.  Code name: ‘ReloadedÂ’ The redesigned alliance will allow Chief Executive Officer Luca de Meo to move on with a complex split of Renault into five separate businesses, including carved-out electric-vehicle business Ampere and to deepen ties with a series of other partners, including ChinaÂ’s Zhejiang Geely Holding Co. and Qualcomm Inc., the people said. “The interest for each of the partners is now to be able to move forward without, for example, RenaultÂ’s management getting distracted in endless trans-national politics,” says Stifel analyst Pierre-Yves Quemener. Failure of the talks would have been “a negative,” Quemener said.  Renault, Nissan and junior partner Mitsubishi Motors Corp. will embark on roughly five projects initially, codenamed “Reloaded,” with others to follow, the people said.

Nissan, Kia spending big to promote EVs, Chevy stays conservative on Volt

With 22 months of record Leaf sales under its zero-emission belt, Nissan has started two big ad campaigns for the battery-powered Leaf. On TV, there's the Kick Gas campaign (it's a popular name) and on social media, Nissan is promoting the EV as the "world's cleanest car" (it's a paint thing). We don't know how much the paint prank is costing, but we do have some estimated numbers for the TV ads. Nissan has spent over $30 million on TV advertising for the Leaf in 2014. According to iSpot, which tracks these sorts of things, Nissan spent over $30 million promoting the Leaf on TV in 2014. "Through November of this year," iSpot CEO Sean Muller wrote to AutoblogGreen, "Nissan spent more then $400 million in TV advertising for its traditional fuel fleet, and $22 million for the rechargeable Leaf. It has since dedicated an additional $9 million on it its new Kick Gas campaign, which started airing November 3, shortly after news of the electronic sales slump broke." iSpot says that Kick Gas aired predominately on NBC, CBS and Fox. The result of those airings can be seen in the charts below, but the takeaway point is that viewers of college football, Gladiator and The Rachel Maddow Show were the most engaged by the ad. Nissan has said the ad is working and that it helped increase Leaf sales in November. How is Chevrolet promoting the Volt? Not nearly as aggressively as Nissan is with the Leaf. Muller said iSpot estimates that GM spent just $2 million over the past couple of years to sell the plug-in hybrid on TV, despite offering 62 different Volt ads online. Then there's new entry into the mix, the Kia Soul EV. iSpot figures Kia has spent about $15 million on TV airings of that odd sexified hamster spot. That's a lot of money for a car that just went on sale here in October, let alone one that isn't available in most states. We've asked Chevy, Kia and Nissan for comment on the iSpot numbers but have not yet heard back. You can watch ads for all three vehicles below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Details on Nissan's Kick Gas:

Is Nissan's Le Mans LMP1 racer really going to be front engined?

Since debuting the Nissan GT-R LM Nismo under a sheet earlier this year, Nissan has kept a very tight wrap on details about the racer. The company simply promised that the model would be on the starting grid for the 2015 24 Hours of Le Mans. However, the automaker had an aggressive attitude about the new program and said that the vehicle would "win in a very different way." The brand also hinted the final result wouldn't look like its competitors. This rendering suggests just how divergent the GT-R LM might be. Posted by Jalopnik, the rendering was supposedly based on the descriptions of people who have actually seen the racer. They described a car with a very long nose, and a rear that was potentially narrower than the front. From those details the pictures of a reverse Deltawing is almost conceivable. Judging by the original teaser image, this description actually sounds somewhat plausible too. The draping of the sheet in that photo could suggest some empty space at the back. According to this rumor, underneath that long snout could be an even bigger revelation – the engine. These days putting the powerplant ahead of the driver in a top-class endurance racer – even if it's behind the front axle for a mid-engine layout – is almost unheard of. Nissan trying it would certainly fall under a different way of winning. Though, such a thing was done by Panoz in the 2000s. Nissan is clear about keeping the racecar and road version at least somewhat related, especially technologically. Jalopnik speculates that the engine could be a gasoline-fueled twin-turbocharged V6 powering the rear wheels and a hybrid spinning the front and rear with a total system output of 1,000 horsepower or more. That figure is right on the money for modern LMP1 cars since the 2014-championship winning Toyota TS040 packs about 986 hp total. In the past few years, Nissan has failed to finish Le Mans with both the Deltawing that it sponsored and the ZEOD RC project. If these rumors prove true, then even getting the GT-R LM to see the checkered flag could be quite an accomplishment no matter where it finishes. Rumor has it that Nissan might show at least a glimpse of the vehicle during the company's Super Bowl ad this year. Related Gallery 2015 Nissan GT-R LM Nismo Announcement View 16 Photos News Source: JalopnikImage Credit: Jason Torchinsky via Jalopnik Design/Style Motorsports Nissan Racing Vehicles rendering nissan gt-r lm nismo nissan gt-r lm