2013 Nissan Murano Sv on 2040-cars

Auto blog

Nissan bringing rolling social media box to Tokyo

Nissan has quite a diverse lineup ready for the 2015 Tokyo Motor Show this year. There are a few familiar faces in tow like the Gripz concept and updated Leaf. However, the true debut among this group is the quirky Teatro for Dayz concept (pictured above) that imagines the ultimate vehicle for young people. According to Nissan, the Teatro for Dayz is designed for the so-called digital native generation – basically those with the Internet widely available from birth. On the outside, the EV concept actually evokes a modernized take on the Cube with its boxy, angular shape. The oddly named concept wears some of the brand's current styling cues, though, like the V-shaped grille and LEDs slashing through the headlights. The squared-off rear features taillights running all the way across and lower lights that echo the ones in front. The interior is just a simple expanse of white with front and rear bench seats, but layout meant to allow social-media-obsessed occupants to express themselves through digital displays. Meanwhile, the Concept 2020 Vision Gran Turismo goes on display in Tokyo with a few tweaks. This GT-R of the digital future now wears a coat of Fire Knight red paint and gets a more prominent V-shaped grille in front. The original version debuted at the 2014 Goodwood Festival of Speed. Overview: Nissan Exhibit at 2015 Tokyo Motor Show Yokohama (October 5, 2015) – Nissan Motor Co., Ltd. today released an overview of its exhibit at the 44th Tokyo Motor Show, which will be held at Tokyo Big Sight and open to the public from October 30 through November 8. Among the exhibits will be Teatro for Dayz, an innovative concept that signals a new direction in mobile technology. Designed especially for the digital native generation, this vision of near-future vehicles departs from convention and marks a shift in perception. Major Nissan exhibit components include: Nissan Gripz Concept, making its Japan debut following its unveiling at the 2015 Frankfurt Auto Show last month Upgraded Nissan Leaf with increased battery capacity, resulting in significantly longer driving range Leading-edge autonomous drive and safety technologies Nissan Concept 2020 Vision Gran Turismo A total of 20 vehicles will be on display, including the X-Trail Hybrid Mode Premier and Juke 16GT Four Personalization models; and special-feature models, including the Skyline 350GT Hybrid Type-SP Cool Exclusive, Fuga 370GT Type-S Cool Exclusive and Serena Highway Star V Selection.

Nissan recovery to focus on U.S., Japan, China markets

Nissan will pull back from Europe and elsewhere to focus on the United States, China and Japan under a plan that represents a new strategic direction for the embattled carmaker, people with direct knowledge of the plan told Reuters. The "operational performance plan" is due to be announced on May 28 and goes beyond fixing problems from ousted leader Carlos Ghosn's aggressive expansion drive, the people said. The company's struggles predate the current global economic shutdown. Nissan's 2019 sales slumped severely.  Nissan was already planning to implement what was described as a "do or die" plan in January, before the global coronavirus pandemic froze automotive production and sales worldwide.  Pursuit of market share, particularly in the United States, led to steep discounting and a cheapened brand. Under the new, three-year plan — reported here for the first time — Nissan aims to restore dealer ties and refresh lineups to regain pricing power and profitability, the people told Reuters. "This is not just a cost-cutting plan. We're rationalizing operations, reprioritizing and refocusing our business to plant seeds for the future," one of the people said. The plan also aims to cut competition and expand cooperation with alliance partners, the people said. Nissan will follow Mitsubishi in plug-in electric hybrid vehicle technology, with the smaller peer taking the lead in Asian markets outside China and Japan. France's Renault will likely focus on electrical vehicle technologies and Europe. Nissan and Mitsubishi declined to comment. Renault did not immediately respond to a request for comment. The plan, led mainly by Chief Operating Officer Ashwani Gupta rather than Nissan's low-key chief executive, Makoto Uchida, is aimed at freeing resources to invest in products and technology for the United States, China and Japan, the people said. "The net effect is even though we reduce our R&D spend this year versus last year and make other savings, we pump those freed-up resources back into core markets and core products," said one of the people, who declined to be identified as they were not authorized to speak with media on the matter. The plan is likely to take up to two weeks to be finalized, with sales and earnings targets complicated by the anticipated long-term impact on auto sales of government measures worldwide taken to stop the coronavirus outbreak, the people said.

Nissan should kill the Quest and bring the Mitsubishi Delica D:5 to America

Enthusiasts don't have much reason to get excited about minivans. But if there were something cool to revitalize interest in the segment, I think American consumers would take notice. A quick browse through Mitsubishi's current catalog of global offerings turned up something interesting, and, now that Nissan has brought the diamond-star into its multi-headed global alliance, the Japanese automaker has a unique opportunity to throw caution to the wind and give America something fun. First, let's acknowledge that the Nissan Quest is a completely reasonable and current minivan entry. But it's not exactly a hot seller. The Quest was the seventh-best-selling minivan in the United States last month. The people-hauler's 209 sales in September of 2016 represent a 68-percent decline over the previous year. Granted, the Quest was trending upward for the year prior to last month's drop, but even the Quest's best full year of sales would just manage to match the number of Toyota Siennas or Chrysler Pacificas sold in a decent month. Put simply, the American market wouldn't miss the Nissan Quest if it were to disappear from dealership lots altogether. I don't think the Nissan Quest is a bad vehicle. The problem is that it's just like every other minivan sold in America. Nothing about the Quest stands out against its competitors, which basically makes it a redundant vehicle with no solid reason to exist. What Nissan really needs, in my humble opinion, is a minivan that stands out from the crowd. I offer the following solution: Bring the Mitsubishi Delica D:5 to the United States. Badge it as a Nissan to take advantage of that brand's larger dealer network; even call it the Quest Q:5 if you must. But don't change much else. I have a feeling Americans would show some interest in an eight-passenger, all-wheel-drive, multi-purpose vehicle like the Delica that's about the same overall length as the Nissan Rogue. As an added incentive to capture as many buyers as possible, offer both the 2.4-liter gasoline engine and the 2.2-liter four-cylinder turbodiesel that are available in other markets. Since the Delica D:5 is based on the same GS platform as the Dodge Journey, it could probably accommodate a Pentastar V6, too, but that doesn't really seem necessary. Instead of being a powerhouse, the Delica should be about fun and efficiency, with an adventurous off-road streak.