2009 Nissan Murano Le Awd 4dr Suv on 2040-cars

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Nissan lowers price of seven models for better search results

Intent on not eliminating itself from consideration, and adapting to the way consumers research new car purchases, Nissan has announced price discounts now in effect, indefinitely, on seven models: the Altima, Armada, Juke, Maxima, Murano, Rogue and Sentra. It was found that Nissan's price points fell outside the competitive pool when prospective buyers searched for cars based on maximum price.
The price cuts vary and depend on the equipment spec, but they range from several hundred dollars to thousands of dollars; the MSRP of the Altima drops by $580, the Sentra by $730, the Armada by $4,400. Discounts on the Murano alone range from $1,460 to $2,410. Under orders from CEO Carlos Ghosn the brand is working to raise its US market share to ten percent by 2016, from 7.9 percent currently - which includes Infiniti - and appears to be optimizing its placement every step of the way to do so.

Nissan's Ultimate Smart BBQ e-NV200 is crowd-funded fun in Japan

When the weather starts warming up, expect the grills to start heating up. A Japanese company is trying to get a jump on the higher temperatures with a crowdfunding campaign for a Nissan e-NV200 with a full kitchenette and many more bizarre features hidden inside. The company calls it the Ultimate Smart BBQ Vehicle. More than just a rather bizarre video, a crowdfunding site is hosting a project to actually hold parties around Japan with this Nissan. The goal is to raise 1 million yen (about $8,500 at current rates), and it has about 180,000 yen ($1,500), as of this writing. A pledge of at least 30,000 yen ($250) gets you and a friend invited to one of these events. However, if you really need the Ultimate Smart BBQ Vehicle, then 25 million yen ($208,500) buys it outright. This van is designed to be an emissions-free party machine. Sliding out of the rear is a 1,500-watt electric grill complete with a rotisserie, and there's even a sink for washing dishes. A full disposal system even helps with cleanup afterwards. Beyond just a place to do some outdoor cooking, this e-NV200 is outfitted with practically everything necessary to host some festivities. An ultrasonic mosquito barrier should keep the bugs away, and a water mister also helps keep guests cool. When it starts getting dark, there's a smartphone-linked screen on the side to display pictures or movies, and the setup even doubles as a karaoke machine. Likely the weirdest feature, though, is a deployable drone that can take pictures of your shindig. Our Japanese language skills are limited to counting from one to ten and asking what time it is in Tokyo right now, so it's hard to really suss out all the details. But from a Q&A at the bottom of the page (translated by our friends at Google Translate), it appears you have to be a Japanese resident to donate. And the site doesn't take American Express. If anyone knows how to read Japanese and wants to tell us more, please comment below. Because now we're hungry and want some yakitori.

Renault wants to merge with Nissan, then go after Fiat Chrysler

The late Sergio Marchionne used to say consolidation would be the only way to compete against the biggest global carmakers. The company looks certain to fulfill that goal, but perhaps not in the way he intended. The Financial Times reports that Renault wants to begin merger talks with Nissan in the next 12 months. Assuming a merger gets completed, the plan is for the combined company to then pursue another merger, with Fiat Chrysler a prime target. Renault, Nissan, and Mitsubishi have been busy since cutting ties with ex-alliance boss Carlos Ghosn. They formed a new alliance board with Renault chairman Jean-Dominique Senard at the helm, Renault has shrunk the size of its board while Nissan added more outside directors, and the two agreed to a new governance structure to ease operational decision making. All three automakers have walked away from Ghosn-era goals to sell 14 million cars and find 10 billion euros in savings by 2022. New strategic plans for all three car companies are in the works. With stability in sight, it's said Senard wants to succeed where Ghosn failed — a full-fledged merger between Renault and Nissan with talks to begin "as soon as possible." Ghosn's pursuit of a merger last year in attempt to make the 20-year-old alliance "irreversible" is part of what led to his downfall, with Nissan executives including CEO Hiroto Saikawa against the push. The new effort is presented as larger scale being the only way for the alliance to take on companies like Volkswagen and Toyota. But the Nissan-Renault-Mitsubishi trio sold 10.76 million cars around the world last year, second to Volkswagen with 10.83 million sales, ahead of Toyota with 10.39 million. If Nissan hadn't suffered a 2.8 percent dip in sales, the alliance would have taken the top spot. If a little scale is good that means more is better, right? Pulling Fiat Chrysler into the alliance would add around 5 million annual sales, and would be another move in Ghosn's footsteps. The former honcho is said to have "held talks with FCA" about some kind of union within the past three years. The French government, which has a 15 percent stake in Renault and double voting rights, shut down the initiative. It's not clear if FCA will be an independent company by the time a potential Nissan-Renault merger closed, though.