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Nissan Bladeglider now on the backburner

There have been some big shakeups within Nissan's top executive ranks in the past 12 months, including Johan de Nyscchen leaving Infiniti to run Cadillac and Andy Palmer taking over Aston Martin. With them gone, the automaker's future product portfolio looks to be shifting as well. Among them, the chances are dwindling for the BladeGlider to actually arrive in dealers – already a rumored possibility. New Nissan planning boss Philippe Klein isn't nearly as hot on the idea of the BladeGlider as his predecessors. Where Palmer said last year the vehicle was in the brand's mid-term plan, Klein recently told Autocar that the model was "not among the immediate priorities." He didn't slam the door entirely on potential production, though. "It is still on the table, but at the end of the day it has to make sense to the company." Debuting at the 2013 Tokyo Motor Show, the BladeGlider translated the narrow-front, wide-rear wedge shape of the Deltawing and ZEOD RC racers to the street. In concept form, it used an electric drivetrain with hub-mounted motors, and the driver sat in the center with two passengers flanking them to the rear. According to Autocar, the project to develop a production version got at least as far as creating test cars from Ariel Atoms. The BladeGlider's renegade styling hasn't been the only thing holding it back from seeing the road, though. Panoz has a pending lawsuit against Nissan that claims the styling for the Nissan ZEOD RC and the BladeGlider infringe on the intellectual property for the Deltawing's design.

Nissan lowers price of seven models for better search results

Intent on not eliminating itself from consideration, and adapting to the way consumers research new car purchases, Nissan has announced price discounts now in effect, indefinitely, on seven models: the Altima, Armada, Juke, Maxima, Murano, Rogue and Sentra. It was found that Nissan's price points fell outside the competitive pool when prospective buyers searched for cars based on maximum price.
The price cuts vary and depend on the equipment spec, but they range from several hundred dollars to thousands of dollars; the MSRP of the Altima drops by $580, the Sentra by $730, the Armada by $4,400. Discounts on the Murano alone range from $1,460 to $2,410. Under orders from CEO Carlos Ghosn the brand is working to raise its US market share to ten percent by 2016, from 7.9 percent currently - which includes Infiniti - and appears to be optimizing its placement every step of the way to do so.

Nissan Leaf EVs slip through French village to make a quiet point

Bjork's 1995 freak-out hit It's Oh So Quiet may have reflected the singer's oddball Icelandic sensibilities, but Nissan is making the concept of relative silence a French thing. The Japanese automaker recently promoted its all-electric Leaf by staging a mini-rally through what it called "one of the quietest villages in Europe." And with the exception of a couple damaged trash bins and a destroyed rear-view mirror from an old-school archway, the race kept the drivers wide awake but everyone in the Southern French village in Provence Alpes Cote d'Azur sleeping. Nissan sent four vehicles on a five-kilometer jaunt through the village in the wee morning hours. Screeching tires and a couple booms notwithstanding, the company said everyone in town stayed snoozing. There was a broader purpose to this exercise, of course, which Nissan blatantly admits was a stunt. Nissan was helping celebrate 19th Annual International Noise Awareness Day (INAD), which took place on Wednesday and highlighted the emotional and health issues as well as high blood pressure and insomnia caused by excessive exposure to noise. Check out Nissan's press release below, where you'll also find the video. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. NISSAN LEAF CELEBRATES INTERNATIONAL NOISE AWARENESS DAY WITH A NIGHTTIME "SILENT RIDE" ROLLE, Switzerland – To mark the 19th annual International Noise Awareness Day (INAD), Nissan has taken to the streets of one of Europe's quietest villages during the middle of the night with a silent "ride" of its 100 percent electric Nissan LEAF. The activity, complete with a start and finish line in Provence Alpes Cote d'Azur, was designed to demonstrate the noise reduction levels of the Zero Emissions car compared to traditional combustion engines. The World Health Organization (WHO) states at least 13.5 percent of Europeans are exposed to road traffic noise at levels exceeding 55 dB, which is considered detrimental to human health*. The medical effects of noise levels include insomnia (50dB), obesity (50dB), psychic disorders (60dB) and reduction in life expectancy (50dB)*. As a result, Nissan has filmed a 'silent ride' to help support INAD in raising awareness about noise pollution levels across Europe.