2010 Nissan Maxima Sv Sedan 4-door 3.5l on 2040-cars

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Spitballs flying between Nissan and Fiat

At the 2012 LA Auto Show, Fiat brand chief and recently crowned marketing genius, Olivier François, attempted to distance the Fiat 500e from other electric vehicles, asking rhetorically, "Isn't ugliness the worst kind of pollution?" Nissan has apparently taken issue with these comments, feeling slighted for what it considers digs at the Leaf's styling. In a recent interview with Automotive News, Nissan's marketing chief Simon Sproule shot back, "Let's face it, Fiat has not shied away from controversial styling themselves," he continued, "many would describe many of their products as visual pollution." Ouch.
Sproule says that while the 500e is a "me-too" product, made only to appease US emissions regulations, the Leaf is a serious effort at producing an EV. The Nissan marketing boss points out that the Japanese automaker has invested billions in EV development and production facilities, while Fiat will lose $10,000 on every 500e sold.
However sales of the Leaf in the US are down five percent. Nissan sold just 8,330 Leaf's so far this year, but Sproule contends that it has less to do with styling, and more with the charging infrastructure. Sproule also thinks that Nissan hit a balance between styling and practicality with the Leaf: "It's still very recognizable as a five-seat hatchback, fully functioning, absolutely competitive with the packaging of the Golf of any other mainstream vehicle." For a segment where efficiency is king, isn't that what matters most?

2014 Nissan X-Trail is the Rogue's identical twin [w/video]

Up until now, the Rogue and X-Trail were two different compact crossovers that competed in the same segment for Nissan, except one was sold only in the US and the other Europe. So why, Nissan asked, aren't they exactly the same? Thus, with today's reveal of the redesigned 2014 Nissan Rogue, our team on the ground at the Frankfurt Motor Show also met its new identical twin, the 2014 Nissan X-Trail.
Unlike the Rogue, the former X-Trail was a boxy thing that put on the airs of an SUV, so this new look is likely a larger departure for Europeans than it is for us 'Yanks. From what we can tell comparing their press releases, these two crossovers are practically identical save for the badge on their rear liftgates, both now offering an optional third row of seating and a slew of infotainment and active and passive safety features.
The one thing that may differ between the two are the engines on offer. While we know the Rogue has a 2.5-liter inline four-cylinder engine producing 170 horsepower and 175 pound-feet of torque, Nissan's remaining mum on what will motivate the X-Trail. The prior model offered both gas- and diesel-powered models, which we feel safe in assuming will continue (perhaps opening the door for a diesel-powered Rogue in the US some day). Nissan says we'll know more closer to the X-Trail's on-sale date, which is stated simply as being "next year," whereas the Tennessee-built Rogue will be going on sale in the US this fall.

Pretty scenery alert: Nissan Leaf drives up a volcano on Maui

Gravity taketh away but gravity giveth back, Nissan is trying to teach all of us. The Japanese automaker has posted a two-minute video about Maui resident Neil Wagner using his Nissan Leaf to catch the legendary sunrise over the volcano in Haleakala National Park. After climbing the more-than-10,000-foot elevation, the Leaf is shown having lost about 84 percent of its usable battery capacity. The finer point, though, is that electric vehicles have a regenerative braking system, meaning that the downhill ride and all of its switchbacks actually replenish battery capacity. Of course, the video didn't show exactly how much of that capacity was replenished, but the point is well-made, and with really cool scenery. Sales for the Leaf have already been strong this year. Through the first three months of the year, Nissan boosted sales 46 percent from 2013 numbers up to 5,184 units. This is after more than doubling sales last year to 22,610 units. And, for anyone curious, there are six publicly-accessible plug-in vehicle charging stations in Kahului and another eight in Lahaina, two of Maui's largest cities, according to the US Department of Energy. We're pretty sure that Mr. Wagner already knows that but we're going to take notes in case we need to make the sunrise drive one day. For now, we're going to check out Nissan's two-minute video below one more time. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.