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Infiniti brand will finally make its debut in Japan, but not the name

Nissan left the automotive media scratching its collective head when it announced that its Infiniti luxury brand would be renaming all of its vehicles, with cars wearing the Q designation and CUVs/SUVs wearing the QX badge. So the G Sedan became the Q50, and the G Coupe became the Q60. The QX56, meanwhile, became the QX80, and the FX crossover became the QX70. It is still thoroughly confusing nearly a year later.
Not content to confuse its US customers alone, Nissan will be fiddling with the name of one of its most revered Japanese-market models - the Skyline. Rebadged for the US as the Q50, and before that as the G Sedan/Coupe, the new Skyline will wear an Infiniti badge. What makes this truly confusing, though, is that the car won't be called the Infiniti Skyline, despite its badging. It won't even be called the Nissan Skyline, anymore. It's now just the Skyline. Apparently, Nissan thinks it can capitalize on the Skyline's link to the Japanese royal family (the Skyline was originally a product of Prince Motors, which provided vehicles for the Emperor and his family), by ditching any brand names and referring to it as its own model, according to Automotive News.
Now, confusion aside, there are things about Infiniti badging in Japan that make sense. Badging all the Nissans that eventually become Infinitis as Infinitis in the first place goes a long way to make the brand seem separate and distinct from its parent company. Speaking to AN, Infiniti's executive vice president of global product planning, Andy Palmer, puts it this way, "We have to treat Infiniti, if you will, in the same [way] that Volkswagen treats Audi. It's not a Nissan-plus. Infiniti has to stand head-to-head with any of those German competitors."

Did Nissan send a ringer GT-R to run the 'Ring? [w/video]

It turns out that after toting a 7:08 time around the fearsome Nürburgring Nordschleife for the new Nismo-tuned GT-R, Nissan might not have been entirely honest about the car it was using. From what we've been hearing from a few different publications, the GT-R featured in the video isn't what we're going to see on the production model.
PistonHeads reported on the so-called "Time Attack" GT-R while it was in Japan for the Tokyo Motor Show, going so far as to detail the differences between it and the standard GT-R Nismo. And friends, this isn't just a matter of swapping tires. The mods made to the Time Attack car are far more comprehensive.
For a start, the TA produces more downforce thanks to larger aerodynamic pieces. It's some 110 pounds lighter than the standard car, thanks to new bucket seats. The ECU and dampers have been swapped for new units, and the brake pads are different as well. If you've read this far, you might be feeling slightly angry or betrayed that Nissan is toting numbers for a modified car. Don't be.

Nissan hopes to inject some spice into Rogue with 'Open The Briefcase'

Nissan is in the midst of rolling out the redesigned 2014 Rogue and has launched an interesting social media game called Open The Briefcase. The video that launches this game depicts a simple ride-share gone very wrong, with a man getting embroiled in a high-speed chase in a bid to escape with a strange briefcase. Eventually, it all goes haywire, and the man and his driver are captured. The only question seems to be, what's in the briefcase?
The contest, which asks participants to select one of three briefcases by cracking a code, is set to reward three individuals with a new Rogue. New attempts can be made each day, and participants can get additional chances to open a briefcase by sharing the video. The contest kicked off on January 3 and will run until February 14. Hop over to the contest page on Facebook to take part, or just watch the video below and enjoy a bit of entertainment.